Store Front Rent - $3000 Utilities - $500 Maintenance - $50 Office Supplies - $140Marketing & Advertising Print - $500 Merchandising - $100Tools/Technology POS Platform - $60.00

 

Ecommerce Shop Brick & Mortar Shop

Myth #2: You can get rich online without a team

- 3396 hours /year- 65 hours / week

- 26 Knowledge Domains

Myth #1: Ecommerce is cheaper than brick & mortar

Monthly Expenses2017 2018 2019 2020 2021 2022 2023

446.8504.6

560.7613 659.8 700.6 735.4

Retail e-commerce sales in the United States in billions

Larimer County166.5 million

US Ecommerce Sales446.8 billion

U.S. Ecommerce vs Larimer County 2017 Retail Sales

2683xmarket size

Marketing & Advertising Ad Spend - $1700 Outside Services - $2000 Print - $50Tools / Technology Ecommerce Platform - $60 Hosting - $10 Email Marketing - $30 Creative/Design - $50

Myths Opportunity

Ecommerce ShopsValueEccommerce shop platforms enable non-technical business owners to list and sell their products on their own customized website.

Features

Pricing

Setup

- Shopping Cart- Website Builder- Templates- Coupons & Discounts

- Payment gateway integration- Sales tax calculator- Fraud analysis- Reporting

- Inventory Mgmt- Mobile Optimization- SEO Tools- App Store

- Monthly Subscription- Annual Subscription

- Tiered by Features- Tiered by Users

- Tiered by Sales- $30/mo - $300/mo

- Transaction Fees

1. Setup account2. Photograph products3. Write product descriptions

4. Setup payment gateway5. Setup legal / sales tax6. Setup shipping

7. Select website template8. Build/configure website9. Setup web analytics

MarketplacesValueMarket places filter out the noise of the internet and make it easier to connect with potential customers. They are like online shopping malls, bringing shoppers to a single place where they can shop for a large variety of products from multiple vendors.

Features

Pricing

Setup

- Search Engine- Customer Reviews- Gift Registries

- Shopping Cart- Payment Gateway integration- Sales Tax Calculation

- Notifications- Warehousing/Fulfillment- Sponsored products / ads

- Item Sales Fees- Item Listing Fees- Referral Fees

- Monthly Subscription- Shipping Fees

- Refund admin fees- Ad spend

1. Setup account2. Photograph products3. Write product descriptions

4. List products5. Setup payment gateway6. Setup legal / sales tax

7. Setup shipping

Customer Acquisition Channels

ValueSocial media, search engines, email, and digital advertising channels help you acquire customers. They enable you to get your content in front of real people. These are what drive web traffic to your site.

Features

Pricing

Setup

- Content design tool- Demographic targeting- Traffic attribution

- Analytics / reporting- Dynamic targeting- A/B testing

- Device targeting- Keyword analysis- Optimization Algorithms

- Free / Data - Cost per Click

- Cost per view

1. Setup account2. Setup tracking code3. Creat target audience

4. Create ad content5. Configure bidding strategy6. Launch campaign

7. A/B Testing8. A/B Testing9. A/B Testing

- Ad extensions- Bidding options- Remarketing

10. Monitor

Payment Processors

ValuePayment processors enable you to collect money from your customers securely and conveniently.

Features

Pricing

Setup

- Accept Visa, Mastercard, Amex, JCP, Discover, Diner Club debit and credit cards

-

- Free- Transaction fees

- Monthly subscription- Advanced fraud protection

- Chargeback fees- Refund fees

1. Setup account2. Integrate with web shop

- Setup in-store and mobile POS- Setup automatic deposit

- Setup bookkeeping

- Digital Wallets- Mobile card reader- Bill later

- PCI Compliance- Virtual Terminal- Express Checkout

- Working capital / cash advance

EcommercePlatforms

Your Business is UniqueUnique

CustomersUnique

ProblemsUnique

ProductsUniqueServices

UniqueValues

UniqueCompetitors