e-business forum, valencia, 17th ebsn@10apr2008

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e-business forum - GREECE: A generator of policy actions for the digital economy

Hatzakis Ilias, Greek Research & Technology Network

[email protected]

17th eBSN workshop on, 17th eBSN workshop on, "Competitiveness and new "Competitiveness and new technologies in the age of technologies in the age of

globalization", Valencia, 10 April 2008globalization", Valencia, 10 April 2008

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TheThe e-business forum vision e-business forum vision and mission: and mission:

A consultation mechanism for open, broad and continuous dialogue of the State with the main stakeholders from business and academia, that are connected to e-business.

OBJECTIVES: - Promote and extent the dialogue about the digital economy in Greece - Generate policy measures on the digital economy - Monitor and report the progress of ICT and e-business penetration in the Greek economy - Actions to increase the ability and the skills of citizens, consumers and businesses on the use of IT and e-business practices - Link to relative international initiatives

17th eBSN workshop on, "Competitiveness and new technologies in the age of globalisation", Valencia, 10 April 17th eBSN workshop on, "Competitiveness and new technologies in the age of globalisation", Valencia, 10 April 20082008

STRUCTURE• Steering Committee (both advisory and decisive role) consisting of

representatives of the stakeholders (relative Ministries and Universities, Union of Chambers of Commerce, IT sector reps): The SC decides upon the thematic fields to be analysed

• 6-month to 1 year Working Cycles (3-5 Working Groups) • WG= a coordinating scheme of professors and professionals attracts 50-

150 experts • 5-10 Working Groups in various fields open in each moment

DELIVERABLES• Map the current situation in Greece• Describe the international experience• Recommend policy actions to the state• Deliver roadmaps and guides to the enterprises

TOOLS• Structured meetings of the main players• On-line surveys• Market research support• Consultation events all over the country

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• 8 years• 15 Working Cycles• 65 Working Groups

• ˜4000 experts participated (50% business, 18% public sector, 17% academy, 10% agencies, 5%

media)• Major policy actions launched

• 2 official Codes of Conduct (ISP, f&b&ph)• 55 dissemination events in 14 towns (+international

congresses, wide consultation events etc.)• 20 Guidebooks for citizens and entrepreneurs

• 4 permanent researches (SMEs, large companies, citizens, Universities)

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The forum in numbersThe forum in numbers

EducationEducationLife long learningLife long learning

Academic curriculaAcademic curriculaE-learningE-learning

ROI ROI

GovernmentGovernmentG2BG2B

E-democracyE-democracyE-invoiceE-invoice

MarketingMarketingWeb marketingWeb marketing

CRMCRMSEOSEO

Internet Internet trendstrends

Open sourceOpen sourceGRIDGRID

Web 2.0Web 2.0……

SectoralSectoralTourism, F&B, Tourism, F&B,

healthhealthNautical, Culture., Nautical, Culture.,

transporttransport

ee-business -business technologies technologies & procedures& procedures

SCMSCME-paymentsE-payments

……

LegalLegalRegulatory Regulatory

Framework, ADR, Framework, ADR, Codes of conduct, Codes of conduct,

consumer consumer protection, IPRprotection, IPR

33rdrd party partymodelsmodels

B2BB2BE-marketplacesE-marketplaces

TechnicalTechnicalSecurity, Security,

smart cards, smart cards, wireless , IPV6, wireless , IPV6,

RFIDRFID

E-business E-business forumforum

horizontal supporthorizontal supportStatistical dataStatistical data

Synergies between WGsSynergies between WGsTransfer knowhowTransfer knowhow

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One example: the tourism sector


-latest trends, latest trends, models and models and

applications for e-applications for e-tourism tourism

-drivers and impacts drivers and impacts of ICT adoption for of ICT adoption for

the sector the sector

4 Working Groups in 3 years: 4 Working Groups in 3 years: - Electronic Services and applications - Electronic Services and applications - Destination Management Systems- Destination Management Systems

-Impacts of Web 2.0 Impacts of Web 2.0 -Tourism sustainability context Tourism sustainability context

2 International Congresses : 2 International Congresses : -More than 250 attendees eachMore than 250 attendees each

-80 papers80 papers

Consultation events in 6 towns: Consultation events in 6 towns: - Local and central authorities, tour Local and central authorities, tour

operators, travel agencies, hotels, SMEs of operators, travel agencies, hotels, SMEs of the sector, at least 120 in each casethe sector, at least 120 in each case

National web - based survey

• Brandt (neutral, scientific, powerful)

• Flexibility• Openness• Presence• Benefits

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Key success factors


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E-business E-business forumforum

SMEs SMEs -Roadmaps, guides, Roadmaps, guides,

dissemination dissemination events, awareness, events, awareness,

increase of skillsincrease of skills

IT providers IT providers - Access to decision - Access to decision

makingmaking-Contact their Contact their

marketmarket-Contact the Contact the

research knowledgeresearch knowledge

GovernmentGovernment--Policy Policy

recommendations recommendations upon consensusupon consensus

-Official consultation Official consultation with the private with the private

sectorsector-Statistical dataStatistical data

AcademyAcademy-Contact the real Contact the real

marketmarket-Increase the field of Increase the field of

researchresearch-Access to decision Access to decision

makingmaking

Benefits Benefits for…for…

10%10%The opinion makingThe opinion making


GOONLINE – TRAINING SUPPORT50.000 SMEs up to 10 emps2001-2008 / 112 M€ 3 daily training visits to SMEs

e- Participation2500 SMEs up to 20 emps15K€ max per SME 2003-

2006Basic digitization

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ee-BUSINESS/ DIGITAL FUTURE-BUSINESS/ DIGITAL FUTURE

2500 SMEs up to 200 emps2500 SMEs up to 200 emps

2002-2008/ 350 M€ 2002-2008/ 350 M€

250 K€ max per SME250 K€ max per SME

ERP, CRM, e-business, ASP, e-ERP, CRM, e-business, ASP, e-marketplaces, e-contentmarketplaces, e-content

Institutions launched Institutions launched

- Intelligent Transport - Intelligent Transport Systems Systems

(ITS Hellas) - Association(ITS Hellas) - Association-Hellenic Technology Clusters Hellenic Technology Clusters Initiative (ATHENA cluster)Initiative (ATHENA cluster)- CERT (Center of Emergency CERT (Center of Emergency Response to Threats) for Response to Threats) for businessesbusinesses


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Improving access to Infomation Society for SMEs in the SEE through e-learning and the close cooperation of academic and business communities

Share best practices in an area with many common aspects in the development of the digital economy

INTERREG IIB CADSES Duration: Oct 05 – June 08 Total Budget: 1.252.223,28 €


Beneficiary regionsBeneficiary regions

- Yugozapaden, Bulgaria,Yugozapaden, Bulgaria,- Pomurska, Slovenia, Pomurska, Slovenia,

- Southern Aegean, Greece,Southern Aegean, Greece,- NorOeste- Spain NorOeste- Spain

- Latvia. Latvia. -

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eBSN best practiceseBSN best practices

- “2Bdigital” – COPCA Catalunya, - “2Bdigital” – COPCA Catalunya, - “GOONLINE initiative” – GRNET - “GOONLINE initiative” – GRNET

GreeceGreece- “e-business forum” – GRNET Greece, - “e-business forum” – GRNET Greece,

- “ELISA” – GRNET Balkan area, - “ELISA” – GRNET Balkan area, -““From Insight to Action” NUTEK From Insight to Action” NUTEK

Sweden, Sweden, -““Echangeurs” CCIMP Marseilles, Echangeurs” CCIMP Marseilles,

-- “e-commerce leveraging Center” - “e-commerce leveraging Center” GaliciaGalicia

Thank you!!Hatzakis Ilias

Greek Research & Technology [email protected]

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e-business forum, valencia, 17th ebsn@10apr2008

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