dt:dc prototyping workshop
DESCRIPTION
Content presented at DT:DC's Summer of Design 2013 covering the topic of prototyping. This presentation culls examples from across the design industry and builds heavily upon lessons learned from my graduate studies at SCAD under Dianna Miller, Bob Fee, Christine Miller and Sarah Jo Johnson as well as industry research and real-world project experience in service design and UX design.TRANSCRIPT
PROTOTYPING 101
WHYPROTOTYPE?
“ Idea describingis different than idea
.
explorepossibilities
demonstrateideas
gain empathywith users
THE DESIGNPROCESS
Define problem space, set goals,
and formallyoutline what
“success” means
Analyze the“current state”of the problem,
market, or industry of
interest
Explore user needs and collect
inspiration
Condensefindings through
visual and written models
Design and co-create solutions
Prototype, iterate, and refine
Formulate business model and financial projections
Developimplementation
plan
PrioritizeOpportunities
Synthesizefindings
Presentoptions
Delivergo to market
strategy-
define explore create implement
define explore create implement
traditional view
prototyping
define explore create implement
prototyping
butreally...
prototyping
prototyping prototyping
RAPIDPROTOTYPES
•Cheap
•Simple
•Quick
•Disposable
reflect
record & observe
createconditions
inviteparticipation
“ the value of prototypes resides less in the models themselves than in theinteractions they invite. -Michael Schrage
APPROACHES &EXAMPLES
Build It!
Image: Boonsiri Dickinson
Image: David Bellona via Behance
Wireframe It!Image:emmealcuboviaflickr
Image:MikeRohdeviaflickr
Image: Evernote blog
Act It Out!Image:icopythatviaflickr
Image: NESTA, Prototype Barnet
reflect
record & observe
createconditions
inviteparticipation
be iterative!