Dry January Halton 2014

Can you stay off the booze for 31 days?

Feel betterSave moneyMake a difference. Can you stay booze free for 31

days?

What is Dry January?• At Alcohol Concern, we think we’re having

the wrong conversation about drinking in our country

• To start a conversation about the benefits of not drinking or drinking less, we challenged people to go for a month without drinking

• This campaign has two objectives; 1) An awareness raising campaign to

highlight ‘how much is too much’ 2) A behaviour change campaign

designed to reduce drinking levels

Why did people do it?• Why did you decide to take part? For my health 81% (712)To save money 33% (294)To prove I could do it 75% (660)For charity 4% (128) For friends or family 12% (102)

• What did you notice? Better sleep 42% (373) More energy 39% (345) Lost weight 31% (272)Saved money 56% (175)Nothing 9% (77)

How to get involved with Dry January1. Be an ambassador. Sign up at : www.dryjanuary.org.uk

(or via the face-to-face questionnaire / cards)…now!2. Join us for the stakeholder briefing…learn and share

ideas.

Any other questions to Jane.Fradley@bridgewater.nhs.uk or call: 0300 300 0103

Join us for the stakeholder briefing – 11.30 to 12.30