Download - Turn your agency into a Lean machine
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DON’T GO CHASING WATERFALLS
Turn your agency into a Lean machine
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@andymayer
ANDY MAYERStrategy Director at Yoomee
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“Can it be built?”
“Should it be built?
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LEAN STARTUP
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EXAMPLE PROJECT
www.elefriends.org.uk
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10 TIPSThat will blow your mind.
(You won’t believe number 10)
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#1Choose the right project
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#2Prioritise building trust
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#3Don’t get greedy
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#4Always be learning
http://www.yoomee.com/investment-time
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WE DON’T KNOW WHATWE ARE DOING
http://www.yoomee.com/start-with-why
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#5Build less
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CUT CORNERS
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#6Don’t ask people what
they want
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#7Focus on initial engagement
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UNAWARE
INTERESTED
FIRST TIMER
REGULAR
PASSIONATE
Start hereNot here
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#8Get out of the building
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#9Don’t be precious
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Design the right thing before designing the
thing right
*It sucks to spend six months perfecting something nobody wants
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#10Don’t launch!
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QUESTIONS@andymayer@yoomeehq