Download - Town instagram
INTRODUCTION TO INSTAGRAM & PINTEREST
Instagram is a mobile photo-sharing social application that allows users to easily take photos, manipulate them with filters and then them upload to multiple synced social platforms. Users can follow each other, like photos, comment and tag other users in photo captions. Like Twitter, users can also search for topics with hashtagged phrases.
Why Instagram?
Engagement - power of visual marketingPersonalizationHuge opportunity for lead generation
• Acquired by Facebook last year for their strong visual content• As of September 2012 there were over 100 million users• Over 5 million photos are shared every day• Over 5 billion photos existing on the site• Over 53,000 average daily visitors
Anatomy of Instagram
App:
Web:
Anatomy of Instagram
Sign In
App:
Register
Anatomy of Instagram
Home
App:
Anatomy of Instagram
App:
Explore
Search
Anatomy of InstagramApp:
Camera
Filters
Anatomy of InstagramApp:
News Feed Following Activity
Anatomy of InstagramApp:
Your Profile
Options Menu
Settings Menu
Photo Map
Anatomy of InstagramApp:
Privacy Settings
Options Menu
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Anatomy of InstagramApp:
YouDisplay NameUser Name
Bio
Anatomy of InstagramApp:
Photo Map
Anatomy of Instagram
Web:
EXAMPLES
Setting up your profile
Setting up your Profile
Only available on the App
Find your friends
Do not Follow All
Enabling Share Settings
Privacy Settings
Setting up your privacy settings
Blocking a user
Privacy Toggle
Deleting a comment
Best Practices
• Share photos that tell your story and showcase your skills in a unique way. Limit shares to 1-3 times a day.
• Use exclusive photos people can’t see anywhere else
• Occasionally share photos to Twitter and Facebook
• Limit hashtags to 6 per post• I
nstgram blocks photos with more than 30
Best Practices
Anatomy of a ‘Gram
QuickTime™ and a decompressor
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Sharing ‘Grams
On Upload
Sharing ‘Grams
Post Upload
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
Edit your caption for specific platforms
Rosemary Abdelshahid212.355.9090 x [email protected]
Ross Anderson212.355.9090 x [email protected]
http://www.slideshare.net/larosamaria0/