Towards a renewed Towards a renewed UNESCO WebsiteUNESCO Website
BPI/WEB – Juin 2003BPI/WEB – Juin 2003
Implementation of the new Implementation of the new
Communication StrategyCommunication Strategy
Improving UNESCO’s visibilityImproving UNESCO’s visibility Nurturing public debateNurturing public debate Linking communication to Linking communication to
ProgrammeProgramme Integrating Web with Integrating Web with
communication and public communication and public informationinformation
UNESCO Web UNESCO Web First GenerationFirst Generation « 1.000 flowers » emerged« 1.000 flowers » emerged 70 sub-sites created in static mode70 sub-sites created in static mode More than 100.000 pages online + More than 100.000 pages online +
databases databases High level of creativityHigh level of creativity Scattered images - mosaicScattered images - mosaic Unevenly updatedUnevenly updated 2002 : 1,5 millions visitors per month2002 : 1,5 millions visitors per month
Challenges for theChallenges for the2nd Generation2nd Generation
Coordinated ContentCoordinated Content Improved Coherence Improved Coherence Effective Dynamic Web Effective Dynamic Web Increased Multilingualism Increased Multilingualism Transform Website into a PortalTransform Website into a Portal
Four main lines of Four main lines of action for Renewal action for Renewal ProcessProcess Thematic approachThematic approach
Resources available by themes/topicsResources available by themes/topics
Graphic and ergonomic coherenceGraphic and ergonomic coherence
Development of interactive Web Development of interactive Web servicesservices
GeneralInfo
Education Sciences Soc.Hum. Sc.
Culture Com. Info.
Cross cut.Themes
NewsEvents
Documentaryresources
Joining
Strategies
Evaluations
CommunityNetworks
e-services
Statistics (UIS)
Legal instruments
Information Architecture
UNESCO PortalUNESCO Portal
Thematic approachThematic approach Geographic approachGeographic approach Community approachCommunity approach Institutional approachInstitutional approach
Services Services ParticipationParticipation
Graphic User Interface Graphic User Interface (principles)(principles)
Themes Resources
IdentificationBanner
Contents
A “family look”A “family look”
Working ToolsWorking Tools
UNESCO chose a modular architecture with UNESCO chose a modular architecture with different technological bricks to be assembleddifferent technological bricks to be assembled
For Web Content Management : «Simplify» For Web Content Management : «Simplify» – Easy to useEasy to use– Good management of multilingualismGood management of multilingualism– Web based access for Management and publication Web based access for Management and publication – Administration of access rights and permissionsAdministration of access rights and permissions– Content Manag.+ Workflow + Collaborative workContent Manag.+ Workflow + Collaborative work
Page built with Simplify
(Example of) (Example of) ErgonomyErgonomy
Production ProcessProduction ProcessSampleSample
Login and password are provided by Chief Editor (by Sector)
1)1) IdentificatioIdentificationtnto be in o be in production production modemode
AddAdd2) Click on « Add content » and 2) Click on « Add content » and select the type of content to addselect the type of content to add
Enter ContentEnter Content3) Fill in the form (information)3) Fill in the form (information)
Translate & Cross-Translate & Cross-referencereference4) Edit other linguistic version /4) Edit other linguistic version /Cross-reference in other topics / Cross-reference in other topics / FinishFinish
VisualizeVisualize5) It’s published !5) It’s published !
Basic Basic RecommendationsRecommendationswhile (re)building a websitewhile (re)building a website Concentrate on structure and Concentrate on structure and
content (quality of information, web content (quality of information, web writing, images, translations)writing, images, translations)
Enter data in Simplify uniformlyEnter data in Simplify uniformly Do not panic if the visualization does Do not panic if the visualization does
not correspond to the objective not correspond to the objective Discuss « templates » (final Discuss « templates » (final
visualization) with Sector Web visualization) with Sector Web Admin Admin
Online Assistance Online Assistance http://portal.http://portal.unescounesco.org/.org/webhelpwebhelp
– Login : helpLogin : help– Password : helpPassword : help
ResponsibilitiesResponsibilities
Director GeneralDirector General : : responsible for content responsible for content
By delegation of authority, By delegation of authority, ADG, Directors and Sector Web teams : ADG, Directors and Sector Web teams : responsible for their sectionsresponsible for their sections– BPI/Web : global coordination, management BPI/Web : global coordination, management
of general information, Quality controlof general information, Quality control– DIT : adequate Hardware & Software Tools DIT : adequate Hardware & Software Tools
for permanent and good quality servicesfor permanent and good quality services
Implementation Implementation processprocess1.1. Contact your Sector Web Team Contact your Sector Web Team
(Central services : BPI/WEB - Field Offices : BFC)(Central services : BPI/WEB - Field Offices : BFC)
2.2. Identify a project manager Identify a project manager (building & (building & maintenance)maintenance)
3.3. Work out structure and content Work out structure and content (multilingual)(multilingual)
4.4. Get trained to use SimplifyGet trained to use Simplify
5.5. Enter contentEnter content
6.6. Discuss “templates” with your Web AdminDiscuss “templates” with your Web Admin
7.7. Maintain, keep it lively and develop Maintain, keep it lively and develop servicesservices
Advice from the guru Advice from the guru of Web page usabilityof Web page usability“The starting point for any Web project should
be a task analysis of the information and features that users need.
The second step is to construct an information architecture for this content.
Only after you know the content and structure should you design navigation and pages.” [1]
[1] Jakob Nielsen's Alertbox, June 2, 2003: http://www.useit.com/alertbox/20030602.html