TOP 10 THINGS... you didn’t know about penguins
1 x 60 SECOND TITLE SEQUENCE/4 x 10 SECOND IDENT(S)
CONTENTS INCLUDESSUBJECTCONTENTSECONDARY SOURCESVISUAL CONTENTVISUAL CONCEPT
PRESENTATION BOARDSConcept development presentation board series
SOPHIE WILSON//OUGD202//TOP 10//DESIGN PRODUCTION FOR DIGITAL
TOP 10 THINGS... you didn’t know about penguins
FACTS & TRIVIA
PLUMAGEWhen penguins are (rarely) born with brown feathers as opposed toblack, they are known as isabelline penguins
SCALEThe emperor penguin is the largest/heaviest at 90 pounds, the little (blue) is the smallest/lightest at 2 pounds
SLIDEPenguins toboggan through ice and snow in order to move more quickly
SPECIESThere are seventeen species of penguin including: Adelie, African, Chinstrap,Emperor, Erect-Crested, Fiordland, Galapagos, Gentoo, Humboldt, King, Little (Blue),Macaroni, Magellanic, Rockhopper, Royal, Snares, Yellow-Eyed
SWIMThe fastest swimming species of any bird(Gentoo penguins, the fastest penguin species, can swim up to 25 mph)
COLONYPenguins live in large groups called colonies or rookeries
CONSERVATIONThe yellow-eyed penguin is the rarest of all the species, with an approximate number of 5,000 birds (found in New Zealand)
DIVINGPenguins can hold their breath for up to 20 minutes underwater
EVOLUTIONPenguins are one of the rare species of living (non-extinct) birds which are flightless- their wings have now evolved into flippers for swimming
HABITATPenguin species can be found in South America, South Africa, Australia,New Zealand and Antarctica
SUBJECTMotion graphics design outcome theme & subject matter
SOPHIE WILSON//OUGD202//TOP 10//DESIGN PRODUCTION FOR DIGITAL
TOP 10 THINGS...you didn’t know about penguins
5-11 (44.4%)0-5 (22.2%)
60+ (11.1%)
21-60 (27.8%)
18-21 (11.1%)11-18 (22.2%)
“What age range do you feel is most commonly associated with penguins through visual media (eg television programmes, animation, documentaries, etc?)”
TOP 10 THINGS... you didn’t know about penguins
FACTS & TRIVIA
“TOP 10” FACTS/TRIVIACOLONY/CONSERVATION/DIVING/EVOLUTION/HABITAT/PLUMAGE/SCALE/SLIDE/SPECIES/SWIM
BROADCASTING CHANNELCBBC ChannelChannel’s target audience 6-12 years
BROADCASTING SCHEDULE5:00PM Pre-dinner entertainment for children and families alike, bedtime viewing for younger scale of the target audience (5-8)
TARGET AUDIENCE5-11 year olds, children who love facts, trivia, wildlife, zoos, nature, animals, and animation (see diagram to theright to see questionnaire responses)
CONTENTFacts, quotes, TV Channels, broadcasting times, & audience
SOPHIE WILSON//OUGD202//TOP 10//DESIGN PRODUCTION FOR DIGITAL
TOP 10 THINGS...you didn’t know about penguins
TOP 10 THINGS... you didn’t know about penguins
FACTS & TRIVIA
COLOUR PALETTE INSPIRATIONColour palette specified by picking colours from photographic stills & documentaries such as ‘Frozen Planet’ & ‘The Bachelor King’
MOTION GRAPHICS/VIDEOPenguins of Madagascar, Cartoon NetworkANATOMICAL, SCIENTIFIC, YET HUMOROUS DIAGRAMS/PICTOGRAMS
ILLUSTRATION/ANIMATIONOliver Jeffers, Lost & FoundCHILD-LIKE, GEOMETRIC SHAPES, BLOCK COLOUR
SECONDARY SOURCESExisting inspiration, graphic design, & visual representation
SOPHIE WILSON//OUGD202//TOP 10//DESIGN PRODUCTION FOR DIGITAL
TOP 10 THINGS...you didn’t know about penguins
CBBCLogo and existing title sequence & ident designINFLUENCING COLOUR PALETTE AND ILLUSTRATIVE VECTOR STYLE
TOP 10 THINGS... you didn’t know about penguins
FACTS & TRIVIA
VISUAL CONTENTProposed visual communication and design outcomes
SOPHIE WILSON//OUGD202//TOP 10//DESIGN PRODUCTION FOR DIGITAL
TOP 10 THINGS...you didn’t know about penguins
VISUAL OUTCOMES & CONTENT
EMPEROR150 CM
LITTLE (BLUE)40 CM
HEIGHT
PENGUIN CHICKS gather in groups called
CRΈCHES
YELLOW-EYED
ADELIE
AFRICAN
CHINSTRAP
EMPEROR
ERECT-CRESTED
FIORDLAND
GALAPAGOS
GENTOO
HUMBOLDT
KING
LITTLE (BLUE)
MACARONI
MAGELLANIC
ROCKHOPPER
ROYAL
SNARES
TOP 10 THINGS... you didn’t know about penguins
FACTS & TRIVIA
COLOUR PALETTEFeature and focus RGB colours to be featured in my motion graphic designs
SOUNDTRACKXylophone-based backing track/composition to fit the waddlemotion of the penguins- upbeat, child-like, joyful rhythm
‘YOU’RE SO COOL’Hanz Zimmer
‘THE ENTERTAINER’Scott Joplin
VISUAL CONCEPTProposed material(s) for visual communication
SOPHIE WILSON//OUGD202//TOP 10//DESIGN PRODUCTION FOR DIGITAL
TOP 10 THINGS...you didn’t know about penguins
STOCKTo feature as a background throughout the sequence- adds texture and visuallycommunicates the more factual.trivia aspect of the programme
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