Download - The Student Journey on LinkedIn Pt. II
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Rob HumphreyEnterprise Account Executive LinkedIn Marketing Solutions
@linkedinrob#inEDU16
The Student Journey Part II
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HUNT LIBRARY NC STATE UNIVERSITY
LINKEDIN HAS 50 MILLION STUDENTS AND RECENT GRADS
#inEDU16
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WHERE PARENTS AND STUDENTS CAN COEXIST #inEDU16
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DREAM BIGJEREMY JONES
SNOWBOARDER
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HAVE FUN
FRANK THE TANK
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#DOWORKGET PAID
#inEDU16
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WHO ARE STUDENTS?
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@LINKEDINROB
39% BETWEEN AGE OF 18-24
20.5 MILLION STUDENTS ENROLLED IN USA
3.5 MILLION STUDENTS WORKING ON DEGREE ONLINE#inEDU16
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27ONLINE24
CAMPUS AVG AGE
UNDERGRAD STUDENT
33ONLINE 32
CAMPUS
AVG AGE GRAD STUDENT
AVERAGE AGE OF US STUDENTS
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`
RUSS KETTLEMUSICIAN + MBA STUDENT
.
MBAinMusicBusinessprogram,apartnershipbetweenSNHUandBerkleeOnline
#inEDU16
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JASON MILLERLINKEDIN CONTENT ROCKSTAR
JasonwouldnotbeinhisroletodayIfhehadnottakencertificatecoursesinmarketingatUCBerkleyExtension.Heisnowaninstructor.
#inEDU16
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ALUMNI
STUDENT
WHAT ARE STUDENTS DOING ON LINKEDIN?
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01 SUBSCRIBING
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Students are subscribing…
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#inEDU16 homework: follow 3 channels/pulse/discover
HOMEWORK
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KAYLA CHARISE AJAY
Extra credit: Follow 3 students
#inEDU16
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02 PUBLISHING#STUDENTVOICES
#inEDU16
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JASON MILLER
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CHARISE ROBERTS UNC CHAPEL HILL 17’
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Students are the new influencers
#inEDU16
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#inEDU16 homework: publish a post
HOMEWORK
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Step 1
CLICK HERE
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Step 2
WRITE SOMETHING
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Step 3: Add visuals
EYE CANDY
#inEDU16
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Extra credit…
VIDEOSUPER WIDE
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NEED INSPIRATION? #100GATES
#inEDU16
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Write about things you observe or that interest you…
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03 MOBILE#inEDU16
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FOLLOW SCHOOLS
TOPICS CONTENT SEARCH
BOOKMARKS
#inEDU16
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New Student App
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HOW IT WORKS
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1 32
#inEDU16
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READING
PEOPLE
COMPANY #inEDU16
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WHY IT WORKS
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Alumni connections are the best path to a job*
#inEDU16
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93%
OF RECRUITERS
USE LINKEDIN
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#inEDU16 homework: download student app
HOMEWORK
#inEDU16