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q z . c o m
visual.
![Page 3: The Making of a Modern Publisher: Atlantic Media's Quartz](https://reader033.vdocuments.us/reader033/viewer/2022052822/554bafb4b4c905b8618b58e7/html5/thumbnails/3.jpg)
q z . c o m
visual.
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q z . c o m
atomic.
![Page 5: The Making of a Modern Publisher: Atlantic Media's Quartz](https://reader033.vdocuments.us/reader033/viewer/2022052822/554bafb4b4c905b8618b58e7/html5/thumbnails/5.jpg)
q z . c o m
atomic.
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things that make people feel outraged things that make people feel nostalgic things that make people feel smart things that make people feel overjoyed things that make people feel surprised things that make people feel informed things that make people feel warm inside things that make people feel validated things that make people feel insecure things that make people feel part of a group
emotional.
q z . c o m
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q z . c o m
emotional.
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q z . c o m
emotional.
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best practices
q z . c o m
![Page 10: The Making of a Modern Publisher: Atlantic Media's Quartz](https://reader033.vdocuments.us/reader033/viewer/2022052822/554bafb4b4c905b8618b58e7/html5/thumbnails/10.jpg)
q z . c o m
relevance
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quality
=
q z . c o m
![Page 12: The Making of a Modern Publisher: Atlantic Media's Quartz](https://reader033.vdocuments.us/reader033/viewer/2022052822/554bafb4b4c905b8618b58e7/html5/thumbnails/12.jpg)
unobtrusive
q z . c o m
![Page 13: The Making of a Modern Publisher: Atlantic Media's Quartz](https://reader033.vdocuments.us/reader033/viewer/2022052822/554bafb4b4c905b8618b58e7/html5/thumbnails/13.jpg)
q z . c o m
transparency
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A FILL-THE-SCREEN CANVAS
ENGAGE
sparks engagement, promotes interaction, builds awareness
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YOUR BYLINE
BULLETIN
seamlessly integrated with Quartz editorial content
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