1© Copyright 2015 EMC Corporation. All rights reserved.
The Federation Story Sergei Butenko
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Brands
Fortune 500 Rank (by 2013 revenues) 128
Revenues (2014) $24.4B
Free Cash Flow (2014) $5.04B
Cash and Investments (as of 3/31/15) $13.5B
Market Value (as of 5/14/15) $51.5B
Employees in 86 Countries
Great Place To Work Ranking* 18
EMC, VMware, Pivotal, RSA, VCE
>70,000
OUR BUSINESS AT A GLANCE
*Out of 2,800 multinational employers evaluated by the Great Place to Work Institute, October 2014
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OUR GLOBAL PRESENCEMORE THAN 70,000 PEOPLE ACROSS 86 COUNTRIES
Melbourne, Australia
Rio de Janeiro, Brazil
Hopkinton, MAGlobal Headquarters
Bedford, MA
Franklin, MA
Cambridge, MA
Roy, UT
Singapore
Washington, D.C.Durham, NC Apex, NC
Irvine, CA
Burlington, Ontario
Duluth, GA
Santa Clara, CAPalo Alto, CA
Pleasanton, CA
Bangalore, India
Brentford, UK Vienna, Austria
Pau, France
Rotterdam, Netherlands
St. Petersburg, Russia
Cairo, Egypt
Tel Aviv, Israel
Beijing, China
Shanghai, ChinaTokyo, Japan
Seoul, S. KoreaBe'er Sheva, Israel
R&D Center
Centers of Excellence
Customer Support Center
Executive Briefing Center
Global Solution and Engineering Center
Manufacturing Center
Direct Presence
Seattle, WA
Chengdu, China
as of 31 March 2015
Sydney, Australia
Cork, Ireland
Draper, UT
Livingston, UK
Haifa, Israel
Herzliya, Israel
Kaunas, Lithuania
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The transaction combines two of the world’s greatest technology franchises—with leadership positions in Servers, Storage, Virtualization and PCs—and brings together strong capabilities in the fastest growing areas of our industry, including Digital Transformation, Software Defined Data Center, Hybrid Cloud, Converged Infrastructure, Mobile and Security.
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2 0 2 0 A N E W D I G I TA L W O R L D
SOURCE: GARTNER GROUP, 2014
7 BillionPEOPLE
30 BillionDEVICES
44 ZettabytesOF DATA
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The Journey Has Already Begun…
CAR THAT CANDRIVE ITSELF
CONTACT LENS THATCONTROLS BLOOD SUGAR
THERMOSTAT THATKNOWS YOU’RE AWAY
FITNESS BAND THATMEASURES ACTIVITY LEVEL
DRONES THAT DELIVEROUR GROCERIES
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The 4 Pillars Enabling Digital Businesses
Unleash Innovation with a New Generation of Apps
Apps
Reimagine Business Processes with “Mobile First”
Mobile
Accelerate Business Agility and Efficiency with Cloud
Cloud
011010100100101
Glean New Insights from Massive Volumes of Data
Data
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Digitization Is For New Businesses and Incumbentse.g. Insurance
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…But Requires IT & Business Transformation
33%Growth &
Investments
Operations & Costs
67%
- Source: ZDNet 2014
MANAGERISK
10© Copyright 2015 EMC Corporation. All rights reserved.
33%Growth &
Investments
Operations & Costs
67%
- Source: ZDNet 2014
MANAGERISK
DataBuild a Data Lake to & deliver greater insight in real time
011010100100101
CloudAccelerate agility & drive efficiency with Software-Defined Infrastructure
MobileAccess all apps & data
AppsBuild on a modern app dev platform
Security Secure data &
devices
…But Requires IT & Business Transformation
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Federation: You Gain Competitive Advantage
33%Growth &
Investments
Operations & Costs
67%
- Source: ZDNet 2014
MANAGERISK
DataBuild a Data Lake to & deliver greater insight in real time
011010100100101
CloudAccelerate agility & drive efficiency with Software-Defined Infrastructure
MobileAccess all apps & data
AppsBuild on a modern app dev platform
Security Secure data &
devices
Data AnalyticsDrive real-time insight from data
011010100100101
Hybrid CloudBuild agile cloud infrastructure
Next-Gen AppsBuild & develop new apps
Business MobilityManage devices & mobile apps
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Integrated Solutions for Your Most Strategic Moves…
Data AnalyticsDrive real-time insight from data
011010100100101
Hybrid CloudBuild agile cloud infrastructure
Next-Gen AppsBuild & develop new apps
Business MobilityManage devices & mobile apps
Federation PaaS Solution
Federation Hybrid Cloud Solution
Federation Data Lake Solution
Federation End-User Solution
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With Security Designed In…!
Data AnalyticsDrive real-time insight from data
011010100100101
Hybrid CloudBuild agile cloud infrastructure
Next-Gen AppsBuild & develop new apps
Business MobilityManage devices & mobile apps
Security Analytics & Data ProtectionApp-layer Security & Micro-segmentation
Intrinsic Cloud & Networking SecurityDevice Management & Security
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STORAGE PLATFORMS SOLUTIONSCI SYSTEMS
EMCII STRATEGY: PLATFORMS, CI, SOLUTIONS
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2nd PLATFORM: RUNNING IT BETTER
REDUCE COSTS INTEGRATE ASSETS AUTOMATE TASKS
SOLUTIONSSTORAGE PLATFORMS CI SYSTEMS
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WORKLOAD CHARACTERISTICSPerformance
AdvancedDataServices
NoData
Services
Capacity
GreaterImpact Of
Flash
GreaterImpact Of
CommodityDrives
BLOCK / FILE
2ND PLATFORM
OBJECT / HDFS
3RD PLATFORM
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CHOICE OF STORAGE IS DRIVEN BY WORKLOADSPerformance
AdvancedDataServices
NoData
Services
Capacity
TransactionProcessing
VM Infrastructure
DecisionSupport
ContentManagement
ITApplications
OnlineBackup
OnlineArchive
Full Motion Video
HighPerformanceComputing
WebContent
StorageAs-A-Service
TechApps
FileSync & Share
DataAnalytics Home
Directories
ApplicationDevelopment
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HYBRID ARRAYS, OUR TRADITIONAL STRENGTHPerformance
AdvancedDataServices
NoData
Services
Capacity
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MoreDrives
MoreCores
MoreDensity
MoreFlash
MoreCache
Source: EMC Internal Analysis
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EMC VMAX3 WITH PROTECTPOINT
ELIMINATEINFRASTRUCTURE
NO APPLICATION IMPACT
ELIMINATEEXTRA COPIES
BACKUPSERVERS
BACKUPAPPLIANCE
PRIMARY STORAGE
DATABASESERVER
VMAX3 DATA DOMAIN
PROTECTPOINT
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SIMPLE, EFFICIENT, POWERFULTHE SWISS ARMY KNIFE OF THE EMC PORTFOLIO
UNIFIED STORAGE All Mixed WorkloadsFile & Block
HYBRID FLASHPerformance Of FLASH At The COST Effectiveness Of Disk
BEST ECONOMICS <$1/GB For Hybrid FlashStarting At <$10K
APPLIANCE & SOFTWARE ONLY
© Copyright 2015 EMC Corporation. All rights reserved.
23© Copyright 2015 EMC Corporation. All rights reserved.
VNX UNIFIED FLASH ARRAY FOR BLOCKBlock Is The Most Common Interconnect Option
VIRTUAL SERVERS
DATABASES
VIRTUAL DESKTOP
HYBRIDFLASH
UNIFIED#1 in VM for block
With over 75+ VM Integration Points Wikibon rates VNX #1
Dell-EMC
Leader in
SAN**
#1 in Open SAN
#2 in iSCSI
* Source: IDC, “Storage User Demand Study, 2014— Fall Edition
EMC is #1 in Major Apps*
#1 for Oracle
#1 in SAP
#1 in MS Exchange
** Source: IDC – Q1’15 Worldwide
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Gartner Magic Quadrant: General-Purpose Disk Arrays
leaderschallengers
EMCNetApp
HitachiIBMDell
HP
X-IO
Coraid
Nimble Storage
DataDirectNetworks
FujitsuOracle
HuaweiTechnologies
NECNexsan
AMI
Dot HillInfotrend
Promise Technology
SGI
visionariesniche players
completeness of visionaries
ability t
o e
xecute
Source: Gartner Magic Quadrant for General-Purpose Disk Arrays
EMC Is #1 In Ability To Execute
EMC Is #1 In Completeness Of Vision
What Garner Says About EMC
“EMC Is Effective At Building Ecosystems & Partnerships”
“VPLEX And RecoverPoint Are Complementary”
“Willing To Invest Heavily In Internal Development”
“EMC Management Has A Vision For Improving Disk Storage”
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ALL-FLASH ARRAYSPerformance
AdvancedDataServices
NoData
Services
Capacity
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$500MIN LESS THAN 12 MONTHS
FASTESTGROWING ARRAY IN HISTORY
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ARCHITECTURE MATTERSSCALE-OUT ARCHITECTURE
DATA SERVICES ALWAYS ON, ALWAYS INLINE
SIMPLE – NO TUNING & CONFIGURATION
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SOFTWARE-DEFINED STORAGE ON COMMODITYPerformance
AdvancedDataServices
NoData
Services
Capacity
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SCALEIO: SW-DEFINED BLOCK STORAGE
• Runs On Commodity Drives
• Flexible Scale-Out Architecture
• Tens To Thousands Of Nodes
• VMware, Hyper-V Or KVM
• SP & Enterprise Customers
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Platform2: cloud as a storage tier
PRIVATE CLOUD
EMC & 3rd party
PUBLIC CLOUD
EMCCLOUD ARRAY
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CloudLink® extends data protection and security to hybrid clouds:
Private clouds
Public clouds
GRANULARITY
Cloud Deployment Automation
• Cloud mgmt. integration
• vCloud• VCAC• AWS• Azure
• Workflow automation
Hybrid Cloud Management
• Topology configuration
• Security event monitoring
• Performance monitoring
• Secure cloud extension
Policy Management
• Key mgmt. integration
• Key rotation & delivery
• Active Dir. Integration
• Encryption Policy
VirtualStorage
VMSecurity
AppContainers
32© Copyright 2015 EMC Corporation. All rights reserved.
DATA PROTECTION, FOR ALL WORKLOADSPerformance
AdvancedDataServices
NoData
Services
Capacity
33© Copyright 2015 EMC Corporation. All rights reserved.© Copyright 2014 EMC Corporation. All rights reserved.© Copyright 2014 EMC Corporation. All rights reserved.
62%MARKETSHARE INBACKUP APPLIANCES
NUMBER ONE INDATA PROTECTION
Source: IDC Worldwide Quarterly PBBA Tracker – Q42014
© Copyright 2015 EMC Corporation. All rights reserved.
34© Copyright 2015 EMC Corporation. All rights reserved.
DATA DOMAIN TECHNOLOGY ADOPTIONApp
Serv
er
Backup
Serv
er
Avamar NetWorker NetBackup Backup Exec vRanger NetVaultData
Protector RMAN SAPSAP
HANADB2 SQLGreenplum
DD Boost Supported over SAN
DD Boost Supported over LAN
VDP Advanced
DD Boost Supported over WAN
Veeam
35© Copyright 2015 EMC Corporation. All rights reserved.
EMC DATA
PROTECTIONCatalogPolicy-based
AutomationMonitoring AnalyticsRecovery SecurityAvailability Compliance Platform
Integration
Data Protection Services Data Management Services
DATA PROTECTION PORTFOLIO
Cloud Storage
Born in the Cloud Apps Enterprise AppsCloud Providers
On-Premise Storage
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58% of companies using SaaS
apps reported they’ve lost data
Primary causes of data loss:
• User errors
• Malicious intent
• Sync errors
Source: IDG and Spanning research
The Need for SaaS Data Protection
37© Copyright 2015 EMC Corporation. All rights reserved.
Spanning is Born-in-the-Cloud Backup
Enterprise-grade backup
and restore for Office
365 Mail, Calendars,
People
Spanning Backup for
- Planned GA, 2Q2015 -
Enterprise-grade backup
and restore for Gmail,
Drive, Contacts,
Calendars and Sites
Spanning Backup for
4200+ Customers
- Launched March, 2011 -
“In-app” backup and recovery
of objects, custom objects,
files, attachments, and
customizations
Spanning Backup for
Top Rated Backup Solution on
Salesforce AppExchange
- Launched March, 2014-
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If we can back it up, we can restore it,
guaranteed.
If we can't back it up, we’ll tell you through our
industry-leading status reporting.
For each failed restore, we will give you 10X
your money back for each user account.
Backup for Google Apps Guarantee
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3RD PLATFORM: REDEFINING IT SYSTEMS
SOLUTIONSCI SYSTEMSSTORAGE PLATFORMS
COMMODITY HWSOFTWARE-DEFINED
ENGINEEREDSYSTEMS
NEW INNOVATIVESOLUTIONS
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STORAGE FOR CAPACITY-OPTIMIZED WORKLOADSPerformance
AdvancedDataServices
NoData
Services
Capacity
41© Copyright 2015 EMC Corporation. All rights reserved.
Available As Appliance & Software Only Later This Year
Scale-OutNAS leader
In HadoopShared StgLEADER
YoYGrowth25% 600+
AnalyticsCustomers
Isilon Customers5,800+
ISILON BUSINESS MOMENTUM
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FILE
FILE
HPC
Backup/Archive
Analytics
Mobile
File Shares
Cloud Apps
ISILON: FOUNDATION OF THE DATA LAKE
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ELASTIC CLOUDSTORAGE
APPLIANCE
23-28% LOWER COSTTHAN PUBLIC CLOUDS
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STORAGE FOR HIGH PERFORMANCE P3 APPSPerformance
AdvancedDataServices
NoData
Services
Capacity
45© Copyright 2015 EMC Corporation. All rights reserved.
DSSD: “RACK SCALE FLASH”
• Price Competitive With “Dense & Low Cost”
• Order Of Magnitude Better Latency
• Order Of Magnitude Better Bandwidth
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VCE CUSTOMER BENEFITSPREVIEW RESULTS OF UPCOMING APRIL 2015 IDC RESEARCH STUDY
4.6xMore Applications
Deployed
4.4xFaster Time To Market
For New Services
96%Reduction InDowntime
61%More Efficiency InData Center Mgmt
IDC White Paper, To be released in April 2015 Case Studies of 16 VCE customers
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FEDERATION CLOUD FOUNDRYDEVELOPER PLATFORM
A NEW PLATFORM FOR BUILDING NEXT GENERATION APPS
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PIVOTAL CLOUD FOUNDRYRICH ARRAY OF DEVELOPER SERVICES FROM THE CLOUD FOUNDRY MARKETPLACE
Cloud Foundry Cluster Manager
Application Droplets
Cloud Abstraction Layer
FEDERATION ENTERPRISE HYBRID CLOUD
ANYCLOUD