The European The European
Localisation Exchange Localisation Exchange
CentreCentreReinhard Schäler (LRC), Angelika Haas (LRC), Kathryn Dixon (BGS)
electonline.org
The European focus point for
multilingual and multicultural
digital content development and
publishing
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electonline.org
Participants• Partners
– Localisation Research Centre (LRC)– Bowne Global Solutions (Germany)
• Support structure– ELECT Expert Council – ELECT Associated Organisation Programme
• Related initiatives– The Institute of Localisation Professionals
(TILP)– Localisation Teaching and Training Network
(LttN)
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electonline.org
ELECT - why?• Enormous opportunities for European
industries• Assumptions
– Traditional industries converge in the digital world– eContent can be made easily available and can be
easily accessed– Urgency to remove linguistic and cultural barriers
• Players– European eContent providers– Localisation service providers
• Challenge– Connecting industries with very different cultures– Understanding of requirements and opportunities
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electonline.org
ELECT objectives
1. Spreading expertise and best practice in the area of web internationalisation, eContent localisation and cross-cultural information services
2. Facilitating access to know-how and technology (specifically aimed at new entrants)
3. Developing guidelines for linguistic and cultural customisation
4. Enhancing visibility and recognition
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electonline.org
Who is who in ELECT?
• Reinhard Schaler (LRC)– Project Director: overall responsibility,
contact EU-project, content definition and review
• Angelika Haas (LRC)– Project Manager (LRC): schedule,
implementation, delivery, reporting, contact partners, team co-ordination
• Kathryn Dixon (BGS Germany)• Additional Resources (LRC)
– LOTS, electonline, events
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electonline.org
Building blocks
ELECT Associated Organisation ProgrammeELECT Expert Council
Spreading ofexpertise
andbest practice
Access toKnow-how
AndTechnology
Enhancingvisibility
andRecognition
DisseminationSurveys, web,
guidelines, publications
Management
Proj
ect E
valu
atio
nThe
Institute ofLocalisation Professionals
(TILP)
Localisation Training and Teaching
Network (LttN)
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electonline.org
Project responsibilities
E u rop e a n L o ca lis a tio n E x cha n ge C en tre (E LE C T)
A ss is tant E LC Expert C ounc il
E xpe rt w o rkshops
E xecu t ive B r ie f ings
F ounda t ion cou rse
Loca lisat ion E u rope C on fe rence
E ven tsC o-o rdina tor
C lassif ied C a talogue
D em ons tra t ion D ays
R ecom m enda t ions
LO T SC o-o rdina tor
B es t R esearch A w ard
Loca lisat ion S cho la rsh ip
B es t G lobal W eb S ite
A w ardsC o-o rdina tor
eC onten t: the playe rs
Loca lisa tion E u rope N ews
Y e llow P ages
G u ides to loca l isa t ion
P ro jec t p resen ta t ion
D issem ina t ionC o-o rdina tor
C o-o rdina torE LE C T
U L - LR C
Loca lisa t ionE xpert adv ise
C on trac tor / P artnerE LE C T
B G S
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electonline.org
WP0: Management
• Management of strands• Contact database• Expert Council• Associated Organisation Programme• Institute of Localisation Professionals• European Localisation Training and
Education Network
WP1: Spreading expertise and best practice
• Workshops– Web development– Web localisation
• Executive briefings– In co-operation with local organizations
• Foundation courses– Web development– Web localisation
• Annual conference
WP2: Access to know-how and technology: LOTS
• Localisation Technology Laboratory and Showcase (LOTS)– Repository of localisation tools and
technologies– Demonstration days– Testing and evaluation (+
certification)– Research
WP3: Enhancing visibility and recognition
• Awards– European Localisation Best
Research Award– European Localisation Scholar– Europe’s Best Global Web Site
WP4: Dissemination
• Publications– Survey (eContent players)– electonline – the Localisation Portal
Think localisation – think www.electonline.org
– Localisation Europe Newsletter– Localisation Europe Directory– Practical guides to web
internationalisation and localisation
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electonline.org
Conclusion
• ELECT will become the European centre for the exchange of information and expertise on eContent localisation
• ELECT has five main strands of activity– Events– Publications– The Localisation Portal: electonline– Awards– The Localisation Technology Laboratory
and Showcase - LOTS