Download - The Death of Distance
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By Group B26
12111 Sriram Bhat S
12112 Sulgadle Manjunath S
THE DEATH OF DISTANCE
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AUTHOR-FRANCES CAIRNCROSS
• Journalist Frances Cairncross, formerly Management Editor of ‘The Economics’ is one of the UK's most respected economic commentators. Her broad-based knowledge of economics encompasses environmental change, the internet and mass communications.
• As a business speaker, she draws on her wealth of experience to provide insightful and practical assessments of the economic scene.
• As a futurist, Frances examines the forces that will shape twenty-first century businesses and economies. Her book on the subject, The Company of the Future, won her the Institute of Internal Auditors' award for business and management journalism.
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CHANGING THE WORLD The Potential
• Consumers
• Commerce
• Companies
• Politics and government
• Economies
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VOICE, VIDEO, DATA The Telephone
• Pattern of pricing
• Connecting rural areas
• Wireless and mobility
• Wider access
The Television
• Changing distribution
• Changing content
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THE INTERNET Driving internet
• Communication
• Finding information
Security
Access to the internet
Paying for the internet
Why internet matters
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CONSUMERS & ELECTRONIC COMMERCE From clicks to Bricks
Ordering & distribution
• On-line ordering & payment
• Distributing on-line orders
Informing & Marketing
• Advertising
• Portals
Marketplace
Global market
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CORPORATE COMMERCE & COMPANY STRUCTURE
The pace of change
Information & knowledge
Buying & Selling
• Purchasing
• Auctions
• Integrating suppliers
• Employees, hiring and paying
• Selling Knowledge
Future of the firm
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REINVENTING GOVERNMENT, REDEFINING THE NATION STATE
The political process
A smaller, More Efficient state
Redefining the Nation State
Communications & peace
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A NEW ECONOMY Paradigm or Paradox?
A new Economic Structure
• The economics of location
• The effect on manufacturing and services
• The effect on trade & jobs
• Distributional effects
• Growth & Knowledge revolution
• Opening markets
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THE FIVE P PROBLEMS: POLICING THE ELECTRONIC WORLD
Policing
• The Governing on-line material
• Self-regulation or no regulation?
Pornography
• Accountability
• Self-censorship or no censorship
Protection
Privacy
Intellectual Property
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KNOWLEDGE AND THE NEW MONOPOLISTS Are communications Monopoly-prone?
Creating Competition
New Media, New Monopolies
Knowledge and Monopoly
An open Mind, An open Market
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SOCIETY, CULTURE AND THE INDIVIDUAL Work and Home
New Communities
Language and Culture
Winners and Losers
An open Mind, An open Market
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HOW THE DEATH OF DISTANCE IS DEVELOPING THE RURAL INDIA? DISCUSS THE CURRENT
PRACTICES & POSSIBILITIES.
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Rural, 69%
Urban, 31%
Population in India• Nearly 70% of the country's population lives in rural areas as per the latest Census (Census 2011).
• Cairncross is undoubtedly right that the impact of distance upon economic activities is changing dramatically. This is very relevant even to the rural areas/population.
• The decline in transport and communications costs means that space matters much less today than it did in the past.
Reference: http://censusindia.gov.in/2011-prov-results/paper2/data_files/india/Rural_Urban_2011.pdf
Introduction
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Telecommunication:
• Decade ago: Installing landlines in rural areas – big challenge
• Today it is wireless: either mobile telephones or technology which involves installing a small fixed radio antenna in a home or shop to receive calls .
• The access and benefits of good communication: They can bring news, education, medical & agricultural advice, and link farmers directly to markets, enabling them to check on the prices traders offer for their crops.
DEVELOPMENTS & CURRENT POSSIBILITIES
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Internet:
• The Internet is without a doubt the superhighway on which economies surge ahead and there is also immense opportunity for agriculture as well.
• Today, the rural communities have access to information that could improve their livelihoods. Current practices (Example): Initiatives like e-Choupal, of ITC Limited, has been able to leverage the Internet to empower small and marginal farmers. The program provides farmers with know-how, services, timely and relevant weather information, transparent price discovery and access to wider markets - all through a mobile device that feeds off a wider network. This has helped roughly 4 million farmers to better manage risk.
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REFERENCES• http://
www.business-standard.com/india/news/70-indians-live-in-rural-areas-census/141379/on
• http://en.wikipedia.org/wiki/Demographics_of_India
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THANK YOU