Transcript
Page 1: Talbs + Gowalla: A Love Story

TALBS GOWALLA+A LOVE STORY OR GIANT PLEA FOR HELP - YOU DECIDE

BRIAN TALBOT

LABSHARE

MARCH 19, 2010

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IF YOU LOVE GOWALLA SO MUCH, TALBS,WHY DON'T YOU CHECK INTO A CHURCH AND MARRY IT!

-- KEITH MUTH (@keithmuth)

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GOWALLASO WHAT IS THIS

YOU SPEAK OF?

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WHAT IS GOWALLA?

THE ELEMENTSGETTING TO KNOW

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WHAT IS GOWALLA?

THE ELEMENTSGETTING TO KNOW

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WHAT IS GOWALLA?

THE ELEMENTSGETTING TO KNOW

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WHAT IS GOWALLA?

THE ELEMENTSGETTING TO KNOW

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WHAT IS GOWALLA?

THE ELEMENTSGETTING TO KNOW

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WHAT IS GOWALLA?

THE ELEMENTSGETTING TO KNOW

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WHAT IS GOWALLA?

THE ELEMENTSGETTING TO KNOW

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WHAT IS GOWALLA?

THE GISTHOW THE KIDS ARE “CHECKIN’ IN”

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THE GISTOR HOW THE KIDS ARE CHECKIN’ IN

WHAT IS GOWALLA?

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THE GISTOR HOW THE KIDS ARE CHECKIN’ IN

WHAT IS GOWALLA?

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THE GISTOR HOW THE KIDS ARE CHECKIN’ IN

WHAT IS GOWALLA?

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THE GISTOR HOW THE KIDS ARE CHECKIN’ IN

WHAT IS GOWALLA?

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THE GISTOR HOW THE KIDS ARE CHECKIN’ IN

WHAT IS GOWALLA?

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THE GISTOR HOW THE KIDS ARE CHECKIN’ IN

WHAT IS GOWALLA?

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THE GISTOR HOW THE KIDS ARE CHECKIN’ IN

WHAT IS GOWALLA?

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WHAT IS GOWALLA?

RINSEAND

REPEAT

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WHAT IS GOWALLA?

RINSEAND

REPEAT

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WHAT IS GOWALLA?

FOURSQUARE?YEAH, BUT HOW’S THAT DIFFERENT THAN

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STOP GOWALLINGWHY IS IT SO HARD TO

FOR ME?

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WHY IS IT SO HARD TO STOP GOWALLING?

THE ODDS ARE AGAINST ME

ORGANIZATION, PRETTY & SHINY THINGS, PERFECTIONISM

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WHY IS IT SO HARD TO STOP GOWALLING?

GREAT EXPERIENCE

BUT ALSO, A

LIKE GOWALLA CAN BE VERY COMPELLING

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SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

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SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

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SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

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SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

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SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

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SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

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SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

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SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

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SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

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SOCIAL PROOFPATTERN RECOGNITION

VISUAL IMAGERYCURIOSITY

||

REWARDS LEVELSPOINTS

| |

|SCARCITY DELIGHTERSRECIPROCITY

|

WHY IS IT SO HARD TO STOP GOWALLING?

CURIOSITY

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WHY IS IT SO HARD TO STOP GOWALLING?

THAT’S A SOLID & INSPIRATIONAL RECIPE FOR ENGAGING PEOPLE

WE CAN DO IT TOOWHEN WORKING ON INTERACTIONS, INTERFACES & IDEAS

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HOW I PLAYI’VE THOUGHT WAYYYY TOO MUCH ABOUT THIS

TIPS, TRICKS, PLEASE DO’S, & PLEASE DON’TS

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HOW I PLAY

TIPS & TRICKS

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HOW I PLAY

TIPS & TRICKSgowallatools.com item finder FTW!

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HOW I PLAY

TIPS & TRICKSgowallatools.com item finder FTW!

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HOW I PLAY

TIPS & TRICKSgowallatools.com item finder FTW!

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HOW I PLAY

TIPS & TRICKSgowallatools.com item finder FTW!

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HOW I PLAY

TIPS & TRICKSgowallatools.com item finder FTW!

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HOW I PLAY

TIPS & TRICKSvault first, drop/found second. capiche?

gowallatools.com item finder FTW!

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HOW I PLAY

TIPS & TRICKSvault first, drop/found second. capiche?

gowallatools.com item finder FTW!

trade like you’re a 4th grader at lunch

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HOW I PLAY

TIPS & TRICKSvault first, drop/found second. capiche?

gowallatools.com item finder FTW!

like some parking meters, check-ins at spots expire in 3 hours.

trade like you’re a 4th grader at lunch

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HOW I PLAY

TIPS & TRICKSvault first, drop/found second. capiche?

gowallatools.com item finder FTW!

like some parking meters, check-ins at spots expire in 3 hours.

trade like you’re a 4th grader at lunch

lower numbered items are good, right Barn?

Page 47: Talbs + Gowalla: A Love Story

HOW I PLAY

TIPS & TRICKSvault first, drop/found second. capiche?

gowallatools.com item finder FTW!

like some parking meters, check-ins at spots expire in 3 hours.

think about privacy and use common sense

trade like you’re a 4th grader at lunch

lower numbered items are good, right Barn?

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HOW I PLAY

DO’S & DONT’STHESE ARE MOSTLY AROUND CHECKING IN & FOUNDING

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HOW I PLAY

DO’S & DONT’STHESE ARE MOSTLY AROUND CHECKING IN & FOUNDING

NOT COOL

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HOW I PLAY

DO’S & DONT’STHESE ARE MOSTLY AROUND CHECKING IN & FOUNDING

NOT COOL

NOT COOL

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HOW I PLAY

DO’S & DONT’STHESE ARE MOSTLY AROUND CHECKING IN & FOUNDING

NOT COOL

NOT COOLQUESTIONABLE

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HOW I PLAY

DO’S & DONT’STHESE ARE MOSTLY AROUND CHECKING IN & FOUNDING

NOT COOL

NOT COOLQUESTIONABLE

PROBABLY OKAY

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WHAT’S NEXTFOR GOWALLA & ITS USERS

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GOWALLA APILET’S GET IN <SOULE>THAT JONX</SOULE>!

POINTLESS CORP+

ANYONE WANT TO HELP WORK THROUGH SOME IDEAS I HAVE?

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ITEM FROM SXSWP.S. - I DROPPED AN EXCLUSIVE

HERE AT VIGET NORTH

(SORRY VIGET SOUTH, I’LL HIT YA UP NEXT TIME)

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THANKS!ON WITH THE ASKING OF QUESTIONS...


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