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Succeeding in a world disrupted by the internet
@willmcinnes
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We are a social business consultancy
Social media strategy and implementation
We help our clients thrive through digital disruption, in two ways:
Business innovation for the digital world
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Page 6 | Social Business PioneersBy NASA. Photo taken by either Harrison Schmitt or Ron Evans (of the Apollo 17 crew), via Wikimedia Commons
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Page 9 | Social Business Pioneers Mickey Smith ‘Dark side of the lense’ on Vimeo.
“The Internet isn’t really a technology. It’s a belief system, a philosophy about the effectiveness of decentralized, bottom-up innovation.”
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1.Purpose & Meaning2.Democracy &
Empowerment3.Progressive People4.Conscious Leadership5.Organisational Openness 6.Change Velocity7.Tech DNA8.Fair Finances
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Chapter 2. Democracy & Empowerment
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$575k prizes 100 targets 80% successful 8 million ounces of gold mined Company value from $100 million to $9 billion
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Chapter 4.Leadership
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• Edelman trust barometer
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Page 21 | Social Business Pioneershttp://www.flickr.com/photos/gore-tex-products/5983679913/
150 people per buildingLattice structure‘Followership’
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Chapter 5.Organisational Openness
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Social business
Chapter 6.Change Velocity
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• Amazon
• Netflix
• Square
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• Timely• Vast sample (60% of UK adults use the internet daily)• Collected as a by-product of normal activity• Avoids problems with non-response and inaccuracy• Information is continually collected around a wider
range of issues, including unexpected ones
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Chapter 7.Tech DNA
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Barclays“Look at Twitter or Facebook, their teams don’t work in a segregated way. You have cohesive teams, some more operational, some more technical, but they’re together and they make interesting trick shots by working that way.”
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1. Piloting
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2. Bounding
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3. Role modelling
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4. Cultivating
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http://michaelcriner.com/
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5. Integrating
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Good luck navigating the future.
@willmcinnes