Social Media and CollaborationSocial Media and CollaborationJim Cahill
2012 ARC Industry Forum
04/13/2023 1
04/13/2023 2
Social Media and Collaboration—Start With WhySocial Media and Collaboration—Start With Why
04/13/2023 3
1. Designing, Building, Running, and Optimizing a Manufacturing Plant is Hard1. Designing, Building, Running, and Optimizing a Manufacturing Plant is Hard
“Our work demands the broadest skill set of any engineering
discipline—it requires knowledge of
chemical processes, mechanical, electrical,
electronics, software, networks and IT” –John Berra
www.automationworld.com/columns-8219
04/13/2023 4
2. Vast Expertise is Retiring and Staff Ranks are Thinning2. Vast Expertise is Retiring and Staff Ranks are Thinning
04/13/2023 5
3. Communications Technology is Rapidly Evolving3. Communications Technology is Rapidly Evolving
6
What This Means…What This Means…
1
•Designing, Building, Running, and Optimizing a Manufacturing Plant is Hard
2
•Vast Expertise is Retiring and Staff Ranks are Thinning
3
•Communications Technology is Rapidly Evolving
People are Finding Ways to Get Info and Connect with Experts Faster
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How?How?
Blog posts
LinkedIn Group Threads
Facebook Pages
Search is Dominant Way We Find InformationSearch is Dominant Way We Find Information
2010 Chemical Engineering Magazine Survey
95% !
04/13/2023 9
Sad Reality—Most of Our Expertise is Buried in eMail or Lost as Sound WavesSad Reality—Most of Our Expertise is Buried in eMail or Lost as Sound Waves
Unburying our Expertise and Making it FindableUnburying our Expertise and Making it Findable
04/13/2023 11
Expanding Our Digital Footprint to Make Expertise More FindableExpanding Our Digital Footprint to Make Expertise More Findable
Pictures
Presentations Videos
Podcasts
04/13/2023 12
Making Our Expertise FindableMaking Our Expertise Findable
Fast Search Results Changes Expectations—Shrink Distance to SME!Fast Search Results Changes Expectations—Shrink Distance to SME!
04/13/2023 14
Connecting With PeopleConnecting With People
“The value of a telecommunications
network is proportional to the square of the number of connected users of the
system.” (n2)
—Metcalf’s Law
telecommunicationsSocial
users of the system
People
CAHILL’s
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Do Automation and Manufacturing Professionals Connect Together? Do Automation and Manufacturing Professionals Connect Together?
04/13/2023 16
Using Social Apps LinkedIn, Facebook, Twitter to Connect Using Social Apps LinkedIn, Facebook, Twitter to Connect
Increasing the Connections of Our Subject Matter ExpertsIncreasing the Connections of Our Subject Matter Experts
Bringing A Community of Customers, Employees, & Business Partners TogetherBringing A Community of Customers, Employees, & Business Partners Together
Community.EmersonExchange.org
Think People-To-People, Not ApplicationsThink People-To-People, Not Applications
www.slideshare.net/Dell_Inc/three-social-media-steps-for-business
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Participation Drives Business OpportunitiesParticipation Drives Business Opportunities
Participation Connects Us Closer with Our CustomersParticipation Connects Us Closer with Our Customers
Participation Establishes Better Trade Press/Analyst Community ConnectionsParticipation Establishes Better Trade Press/Analyst Community Connections
twitter.com/JimCahill/editors/members
Let’s Stay Connected
Jim CahillEmersonProcessXperts.com
@JimCahill
LinkedIn.com/in/JimCahill
THANK YOU!
