How to and
generate
ideas
Shubham Goswami(Jadavpur University)
Sometimes apparently easy things get very difficult
Thinking out of the box is one such instance
How to get out?Where to go? How to come back in?
Learn from Giovanni Corrazza
WHYshould we go outside the box?
when we are so safe inside?
We all have access to the same amount of knowledge
It is the application that matters
So venturing out of the box is a
NECESSITY
WHICHbox are we talking about?
It’s a boundary within our mind
The little ant-hill we need to get out of……
HOWdo we get out of this box?
apparent reality not apparent
We need Divergent Information to step out of the box
Now we are outside
WHERE to go once we are outside?
We have no preset direction
Find a breakthrough by Long Thinking
Be open to alternatives
There is no right or wrong
WHATis the value of your new idea?
Does your idea match your initial drive ?
Does it solve a problem different from yours ?
WHENcan we think outside the box?
You can do it if your work environment is open to divergent information
Think of new ideas for
conferences
Convergent informationWe need1)great speakers2)great theme3)fast transitions4)grand setting
Divergent information
think of a TED talk in …….
A football stadium
What if it’s full?
Ted Talks at half time of football matches !!
For instance,
a co-operative TED-talk
Exchanging speakers and speeches can do away with
RECAP
1) thinking different is a necessity2) get out of your little ant-hills3) allow divergent information4) think long 5) evaluate your new idea
Disclaimer
Created byShubham Goswami, Jadavpur University, during an internship byProf. Sameer Mathur, IIM Lucknowwww.IIMInternship.com