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QR Codes & the Mobile WebMark Kelly - Head of Media The King’s School SYDNEY
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What is Mobile Learning?Current perspectives on mobile learning generally fall into the following four broad categories:
Technocentric - learning using a mobile device eg. phone, psp, PDA, iPod etc.
Relationship to e-learning - seen as an extension of e-learning
Augmenting formal education - formal education is seen as face to face (lecture driven). Loosely they describe the concept of Distance education.
Learner-centred - Learning that takes advantage of opportunities presented by mobile devices. Learner is not at a fixed, pre determined location.(Source: Winters, N 2007, ‘What is Mobile Learning?’ Big Issues in Mobile Learning, Kaleidoscope Learning Sciences Research Institute, University of Nottingham, Nottingham England pp7-8)
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Smartphone Revolution
Smartphone Adoption in AUS is 2nd in the World at 37%, only Singapore is higher.
Mobile market penetration is currently at 75% and is expected to be at 96% by 2014.
iOS 42%, Android 29% growing quickly.
Google has adopted a mobile first mantra.
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Smartphone Revolution
An interesting analysis of the Australian Mobile Market Place Karim Temsamani - Global head mobile google
Other useful resources
Outrider.com - Google Think Mobile Sydney
Australia’s Mobile Phone Habits under the microscope
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Smartphones & Mobile WebStamford Study: 74% of Top Australian Websites Fail to Optimise for Mobile (SOURCE: Power Retail, Mobile/Pureplay, viewed 6 October 2011, <http://http://www.powerretail.com.au/pureplay/stamford-study-74-of-top-australian-websites-fail-to-optimise-for-mobile/>.)
Why?
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Pilot Project - Follett ChallengeFollett Challenge
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Project Background
Head of Library wanted to enter the competition which called for the innovative use of technology within a school setting
I proposed the use of Bluetooth push technology called Hypertag
Settled on doing “something with QR codes”
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QR Codes - WTF?QR Code - Quick Response Code
Matrix Code - Two dimensional Code
Toyota subsidiary Denso -1994
Track vehicles during the manufacturing process
Can provide a variety of information
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QRstuff.com
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End Result
Our Follett Challenge Video Submission
The King’s School Follett Challenge App
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Library Orientation
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Project Background
Library Orientation - Web Based / Teacher lead, Time dependant
Wanted a more engaging experience for users
Quiet vs Loud
Integrated current trends
Required little up skill to adopt
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What are we learning?Uptake of the Follett Challenge Mobile App
100% ... of 1 person!
Surfing to Mobile websites is still in its infancy. Don’t allow this to deter your desire to develop for this medium.
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What are we learning?
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What are we learning?
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Questions