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Project Prattville :
: The Next Chapter
Project Prattville :
: The Next Chapter
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WelcomeWelcome
• Introductions
• How Well Do You Know Prattville?
• Comp Planning 101
• Schedule & Products
• Prattville in 2008
• Questions & Answers
• The Planning Stations
• Next Steps
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Project TeamProject Team
• Urban Collage
Urban Design
• Sain Associates
Transportation
• Market + Main
Economics
• Contente Consulting
Community Planning
• PBS&J/Birmingham
Transportation
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How Well Do How Well Do You Know You Know Prattville?Prattville?
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Project Prattville :
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Comp Planning Comp Planning 101101• Three Elements:
o Land Use
o Transportation
o Economics
• Three Parts:
o Inventory & Assessment
o Framework & Concepts
o Policy & Implementation
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Project Prattville :
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Land UseLand Use
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Project Prattville :
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TransportationTransportation
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EconomicsEconomics
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Inventory & Inventory & AssessmentAssessment
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Framework & Framework & ConceptsConcepts
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Policy & Policy & ImplementatioImplementationn
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Why Plan?Why Plan?
• Anticipate Growth
• Plan Infrastructure
• Add Amenities
• Maintain Identity
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ScheduleSchedule
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ProcessProcess
• Client Team
• Advisory Group
• Stakeholder Interviews
• Public Meetings
• Website
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Still Think You Still Think You Know Know Prattville?Prattville?
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Prattville in Prattville in 20082008
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Aerial :Aerial :19501950
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Aerial :Aerial :19661966
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Aerial :Aerial :19981998
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Aerial :Aerial :20072007
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Land UseLand Use• Population:
32,000 (2007)
• Park acreage per person: 0.08
• Population Density: 1.72 residents per acre
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AgriculturalAgricultural• 2,731 acres
• 14.7%
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CommercialCommercial• 710 acres
• 3.8%
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IndustrialIndustrial• 209 acres
• 1.1%
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InstitutionalInstitutional• 1,040 acres
• 5.6%
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OfficeOffice• 109 acres
• 0.6%
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Open SpaceOpen Space• 1,525 acres
• 8.2%
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ResidentialResidential• 7,920 acres
• 42.6%
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UtilitiesUtilities• 108 acres
• 0.6%
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VacantVacant• 4,214 acres
• 22.7%
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Road NetworkRoad Network
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Bicycle RoutesBicycle Routes• Proposed
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SustainabilitySustainability• Commercial Centers
• Parks
• Schools
• Walkability
• Driveability
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Commercial Commercial CentersCenters• Centroids
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Commercial Commercial CentersCenters• Walkability
(Quarter-Mile Buffers)
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Commercial Commercial CentersCenters• Drivability (One-
Mile Buffers)
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Commercial Commercial CentersCenters• Combination
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ParksParks• Centroids
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ParksParks• Walkability
(Quarter-Mile Buffers)
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ParksParks• Drivability (One-
Mile Buffers)
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ParksParks• Combination
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SchoolsSchools• Centroids
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SchoolsSchools• Walkability
(Quarter-Mile Buffers)
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SchoolsSchools• Drivability (One-
Mile Buffers)
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SchoolsSchools• Combination
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WalkabilityWalkabilityRank 1
Rank 2
Rank 3
Rank 4
Non-Residential
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DrivabilityDrivabilityRank 1
Rank 2
Rank 3
Rank 4
Non-Residential
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AnalysisAnalysis• Older parts of town
are better connected
• Amenities in short supply to west and south
• Good number of parks, but still below standard in acreage
• School walkability level is low
• Drivability is very good
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Transportation Transportation StudyStudy• Traffic Counts
• Field Data Collection
• Signal Timing
• Downtown Parking Data
• Targeted Parking Supply
• Transportation Characteristics
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Existing Existing Transportation Transportation CharacteristicsCharacteristics • Strongly automobile
oriented
• Low to moderate congestion
• Good street connectivity
• Heavy commuter flow to Montgomery
• Limited mode choices (bike, transit, etc.)
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TransportatioTransportation n ConsiderationConsiderations for the s for the FutureFuture• Focus on managing
the existing system
• Limited funding for new construction
• Needs of an aging population
• Demand for more travel mode choice
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Socioeconomic Socioeconomic FindingsFindings
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Statistics Statistics ReviewedReviewed Population
Age Distribution
Racial Composition
Educational Attainment
Per Capita Income
Household Income
Total Employment
Sector Employment
Households
Housing
Total Labor Force
Labor Force Participation Rate
Unemployment
Commuting Patterns
Employers
Business Size
Sources of Income
Wages
Sector Wages
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Key Socioeconomic Key Socioeconomic FindingsFindings
Rapid Growth
Prattville growth of 25% since 2000
Prattville growth of 12% btwn. 2008-2013
Prattville growth above County averages, 4x Montgomery MSA average, & 3x national average
Almost 25% of Prattville housing stock built since 2000
Prattville younger than AL & US, but growth expected in older age groups
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Population Change Comparison, 1990-2008
12.3%
24.6%
20.4%
0%
5%
10%
15%
20%
25%
30%
35%
1990-2000 2000-2008 2008-2013
Source: US Census Bureau, Claritas, Market + Main, Inc.
City of PrattvilleAutauga CountyElmore CountyMontgomery MSAUnited States
Population
Age Distribution
Racial Composition
Educational Attainment
Per Capita Income
Household Income
Total Employment
Sector Employment
Households
Housing
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Population
Age Distribution
Racial Composition
Educational Attainment
Per Capita Income
Household Income
Total Employment
Sector Employment
Households
Housing13%
2%
10%
17%
10%
-3%
15%
26%
30%
25%
29%
-5% 0% 5% 10% 15% 20% 25% 30% 35%
Source: Claritas, Market + Main, Inc.
0 to 4
5 to 14
15 to 17
18 to 24
25 to 34
35 to 44
45 to 54
55 to 64
65 to 74
75 to 84
85+
Age Distribution Changes, City of Prattville, 2008-2013
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Key Socioeconomic Key Socioeconomic FindingsFindings
High Wealth & Education Levels
Prattville’s per capita income & average household income is higher than County averages & MSA average, but below US
16% of households earn above $100,000
21% of households earn less than $25,000
Prattville has fewer population with less than high school education
Prattville has more population with college degrees than Counties, but just under MSA & US
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Population
Age Distribution
Racial Composition
Educational Attainment
Per Capita Income
Household Income
Total Employment
Sector Employment
Households
Housing
Average Household Income Trends, 2000-2013
$63,978
$71,585
$53,35194% 94%94%
$-
$10,000
$20,000
$30,000
$40,000
$50,000
$60,000
$70,000
$80,000
2000 2008 2013
Source: US Census Bureau, Claritas, Market + Main, Inc.
80%
85%
90%
95%
100%
City of PrattvilleMontgomery MSAUS
% of National Average
Per Capita Income Trends, 2000-2013
$19,827
$27,763
$24,377
92%
96%
94%
$-
$5,000
$10,000
$15,000
$20,000
$25,000
$30,000
$35,000
2000 2008 2013
Source: US Census Bureau, Claritas, Market + Main, Inc.
80%
85%
90%
95%
100%
City of PrattvilleMontgomery MSAUS
% of National Average
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Population
Age Distribution
Racial Composition
Educational Attainment
Per Capita Income
Household Income
Total Employment
Sector Employment
Households
Housing
39%
61%
26%
5%
-5%
-12%
-7%
-13%
-10%
-20% -10% 0% 10% 20% 30% 40% 50% 60% 70%
Source: Claritas
$0 - $15,000
$15,000 - $24,999
$25,000 - $34,999
$35,000 - $49,999
$50,000 - $74,999
$75,000 - $99,999
$100,000 - $149,999
$150,000 - $249,999
$250,000 +
City of Prattville, Change in Household Income, 2008-2013
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Population
Age Distribution
Racial Composition
Educational Attainment
Per Capita Income
Household Income
Total Employment
Sector Employment
Households
Housing
15.0%
30.3%
23.9%
0%
5%
10%
15%
20%
25%
30%
35%
Less Than High School High School Graduates College Graduates
Source: US Census Bureau, Claritas
Educational Attainment Comparison, 2008
City of PrattvilleMontgomery MSAUnited States
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Key Socioeconomic Key Socioeconomic FindingsFindings
Status in the Metro Area
• Prattville wealthier than MSA as a whole
• Prattville has larger average household size & fewer single-person households than MSA as a whole
• Prattville employment has grown faster than MSA as a whole since 2000
• Prattville has significant retail concentration compared to MSA as a whole
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Population
Age Distribution
Racial Composition
Educational Attainment
Per Capita Income
Household Income
Total Employment
Sector Employment
Households
Housing
2.9%
5.3%
3.0%
4.7%
47.2%
5.1%
25.4%
5.5%
0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%
Source: Claritas, Bureau of Economic Analysis
Construction
Manufacturing
Transp./Comm./Utilities
Wholesale Trade
Retail Trade
Finance/Insurance/Real Estate
Services
Public Administration
Sector Employment Comparison, City of Prattville and Montgomery MSA, 2008
Montgomery MSACity of Prattville
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Socioeconomic Findings Socioeconomic Findings SummarySummary
• Growth is here & still coming
– Strategically guide it, embrace increased diversity, ensure housing & employment
• Strong wealth & education
– Closely linked, many work outside City, concerns for unskilled & semi-skilled workers, long-term training/workforce development
• Role in the Metro Area
– Bedroom community, families, commercial businesses follow residents, retail job growth is double-edged, jobs/housing balance
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Questions & Questions & AnswersAnswers
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Planning Planning StationsStations• Project Prattville Logo
• Live and Work
• Transportation “Hot Spots”
• Change vs. Preserve
• The 1996 Plan
• Refreshment
• Comment Cards
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Next StepsNext Steps• Planning Stations
• Questions & Comments
• Public Workshop in February 2009
• www.projectprattville.com