Download - Podcasting in 120 Minutes
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Podcasting in 120 Minutes
SMU Micro-Workshop
Manny Sarmiento
www.NMx2.com
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What is a Podcast?• Podcasting is an audio file that you can listen
to on your computer or on a portable device. • Podcasts can be downloaded from iTunes™
or other services• Podcast subscriptions are automatically
downloaded to your iPod, iPhone or iPad• Podcasts are a great viral marketing / Social
Media Marketing tool• 120,000,000 Million iTunes™ Users• 260,000,000 iPods Sold as of April 2010• 21,000,000 iPhones Sold to 2009
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Podcasting Tools?• Audacity.Soundforge.net• A Microphone
– USB or PC– Condenser Microphone– Microphone Stand
• Headphones
• Mixing Board
• Audiocard with RCA Jacks
• Audio Loops or Royalty Free Music
• Professional Audio Editors
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Uploading to iTunes• Step 1: Record your first episode in one of these formats that
iTunes supports: .m4a, .mp3, .mov, .mp4, .m4v, and .pdf.
• Step 2: Make sure your files are on a server with a publicly accessible URL, that you've created your RSS feeds properly, and put the URL of your RSS feed onto your server.
• Step 3: Open up iTunes and the iTunes Store. Click on “Podcasts.”
• Step 4: In the middle of the screen, find "Submit a Podcast."
• Step 5: This will take you to a screen where it will request the URL for the podcast RSS feed that you would like to add into the iTunes Store.
• Step 6: On the summary page, depending on whether you have added tags already, a second screen might come up, asking you for more information, such as language, category, and whether the podcast requires explicit tags.
• Step 7: The final steps involves getting the iTunes staff approval. Soon, you should be able to find it via Search or Browse, and later, you can add more episodes if desired.
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What is a Podcast?To be featured by iTunes, podcasts must
have:• An attractive, original image that does not
include the iPod or other Apple-branded content. For image specs, see the iTunes Image section below.
• A robust and accurate description. • Proper language, category, and explicit
tagging. • http://www.apple.com/itunes/podcasts/specs.h
tml#submitting
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What is a Podcast?
• xxx
• xxx
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Social Media Universitywww.NMx2.com
Brought to You By:
New Media, New Marketing, Inc., Millennia Atlantic University and the
Doral Chamber of Commerce
Thank You!
God Bless You!
Manny Sarmiento