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Pitching with Confidence and Credibility
Alison Kemp, DirectorSwitch Vision Ltd
Corporate, Team and Individual Effectiveness
Tel: + 44 (0) 20 7183 4300Mobile: +44 (0) 7981 242095
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“What’s in it for me?!”
From the AUDIENCE’S point of view
[email protected] Tel: +44 (0) 20 7183 4300 www.switchvision.co.uk
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“What’s in it for me?!”
• Why would people want this?– Makes people’s lives easier– Enhances life quality– Speeds up communication
• Is it easy to sell?• Can we make
[email protected]: +44 (0) 20 7183 4300www.switchvision.co.uk
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MY KEY MESSAGE:
A vacuum cleaner with revolutionary efficiency
LightweightEasy to manoeuverNo bags
DeliverabilitySupportParts
PLANNING AND STRUCTURING YOUR PRESENTATION KEEPING A CLEAR FOCUS
easeefficiency
storage
[email protected] Tel: +44 (0) 20 7183 4300 www.switchvision.co.uk
service
Of use
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Conclusion
• Summary
• Key Message
• Action Step
[email protected]: +44 (0) 20 7183 4300www.switchvision.co.uk
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Opening
• Spice• Personal Introduction• Subject• Key Message• Rules of the Road• Route Map
[email protected]: +44 (0) 20 7183 4300www.switchvision.co.uk
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The Spice Rack
Imagine...
Analogies Statistics
Stories
[email protected]: +44 (0) 20 7183 4300www.switchvision.co.uk
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EMPHASIS!!
• It was a such a BORING meeting!
• It was quite an INTERESTING place
• It was a FANTASTIC holiday!
[email protected]: +44 (0) 20 7183 4300www.switchvision.co.uk
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Pitching with Confidence and Credibility
Alison Kemp, DirectorSwitch Vision Ltd
Corporate, Team and Individual Effectiveness
Tel: + 44 (0) 20 7183 4300Mobile: +44 (0) 7981 242095