The Roads Between Us - Fleet Safety Workshop
Andrew Bradley
Nestlé
Group Risk Services
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Our mission
Our objective is to be the recognised leader in Nutrition, Health and Wellness
and the industry reference for financial performance
The Road Between Us - Fleet Safety Workshop, Accra
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The Nestlé story
The Road Between Us - Fleet Safety Workshop, Accra
Nestlé at a glance
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CHF 83.6 billion in sales in 2011
328,000 employees
461 factories
10,000 brands
1 billion Nestlé products sold every day
The Road Between Us - Fleet Safety Workshop, Accra
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Nestlé vs our competitors
* according to new Net-Net sales recognition (with the previous reporting policy: Nestlé’s F&B sales ~ USD 99bn)
*
Food &
Bevera
ge s
ale
s in b
n U
SD
The Road Between Us - Fleet Safety Workshop, Accra
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Nestlé is the world’s largest food and beverages company but is still only 1.7% of the market
Nestlé 1.7%
The 20 largest food companies account for less than 9% of the world market
The Road Between Us - Fleet Safety Workshop, Accra
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Sales by Region
Americas
37.4 bn
Asia, Oceania, Africa
20.0 bn
Europe
26.2 bn
Total Food & Beverages Sales* in 2011 (in billion CHF)
* Each region includes Zones, Nestlé Waters, Nestlé Nutrition, Nestlé Professional, Nespresso, NHSc and JVs
The Road Between Us - Fleet Safety Workshop, Accra
Safe Driving – Some facts
• Numerous fatal accidents related
to motor accidents
• Motor Vehicle Fleet +45'000
• Development of Direct Delivery
• Opportunity to reduce accidents
and cost
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Safe Driving Programme – 10 point checklist
• Policy, objectives and Targets (KPI)
• Risk assessment
• Legal compliance and other requirements
• Communication
• Mobility and journey management
• Driver recruitment, selection, induction and training
• Driver management, driver work instructions and contract driver procedures
• Driver health and wellness
• Vehicle and wellness
• Vehicle selection, management, use and Eco Driving
• Specific risk
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Safe Driving – Recent Developments
Decade of action for Road Safety
Global Road Safety Partnership
Safar Bakhair in Pakistan
VRM in Mexico
Telematics benchmarking conference calls
CARE Project AOA (Contractors)
DHL – joint-initiative in CWAR
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Nestlé has signed the Global Road Safety Commitment
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• A public commitment to...
• Continuously improve our management of
occupational road safety...towards a
common goal of zero injury
• Positively influence performance of
contractors, customers, suppliers and other
stakeholders
• Collect data about road traffic safety
performance and use this to set goals and
targets
• Identify and share lessons from crashes
and injuries and implement changes
• Share information about our road traffic
safety management system and our road
traffic safety performance
The Road Between Us - Fleet Safety Workshop, Accra
New Technology - Telematics
SAFETY:
• Harsh braking
• Harsh acceleration
• Harsh turning
• Speeding
• Seatbelt usage (vehicle
dependent)
ECO:
•% of time idling
•Over revving (> 3,500 rpm)
COMBINED:
•Aggressive driving per
mile/kilometer driven
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Mexican Case Study – Creating a crash free culture
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VRM
Defensive Driving
Courses
One to One
Process
Maintenance Program
Statistics
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Mexican Case Study
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Mexican Case Study – Golden Rules
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We are about to implement these 7 golden
rules.
1. Use of the seat belt
2. Do not drive while UDI of alcohol or
drugs
3. Don’t use your cell phone wile drving
4. Report all accidents and incidents that
happen to you
5. Check regularily your vehicles
condition and avoid using it in case it
is not in good conditions
6. Do not go over the speed limits
indicated in the roads
7. Be aware when driving, always with
both hands in the steering wheel and
do not drive tired
The Road Between Us - Fleet Safety Workshop, Accra
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GM (Aveo)
• Security
• 4 Cilinders
• 103 hp
• Co2 emissions: 140 g/km
• Air bags
• ABS
• Made in Mexico.
Nissan (Tsuru)
• Security: N/A
• 4 Cilinders
• 105 HP
• Co2 emissions: 140 g/km
• Air bags.
• ABS
• Made in Mexico.
Mexican Case Study – Vehicle Selection
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Mexican Case Study - Injuries 2010 vs 2011
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Zurich 2010 GNP 2011 Comparative September
Zurich Vs GNP
November December Diferences November December Diferences Number %
Month #
accidents
Injured
passengers
#
accidents
Injured
passengers
# of
accidents
Injured
passengers
#
accidents
Injured
passengers # accidents
Injured
passengers (1)
#
accidents
Injured
passengers
#
accidents
Injured
passengers
#
accidents
Injured
passengers Enero 79 14 79 14 0% 0% 56 11 55 8 -2% -27% -24 -6 -30.38% -42.86%
Febrero 87 11 87 11 0% 0% 55 7 55 3 0% -57% -32 -8 -36.78% -72.73%
Marzo 76 14 76 14 0% 0% 67 12 67 9 0% -25% -9 -5 -11.84% -35.71%
Abril 76 12 76 12 0% 0% 50 11 49 6 -2% -45% -27 -6 -35.53% -50.00%
Mayo 73 12 73 12 0% 0% 54 7 55 2 2% -71% -18 -10 -24.66% -83.33%
Junio 93 9 93 9 0% 0% 64 13 65 8 2% -38% -28 -1 -30.11% -11.11%
Julio 93 6 93 6 0% 0% 63 20 61 7 -3% -65% -32 1 -34.41% 16.67%
Agosto 97 10 97 10 0% 0% 60 14 62 5 3% -64% -35 -5 -36.08% -50.00%
Septiembre 93 9 93 9 0% 0% 53 13 53 5 0% -62% -40 -4 -43.01% -44.44%
Octubre 100 12 100 12 0% 0% 75 9 61 12 -19% 33% -39 0 -39.00% 0.00%
Noviembre 98 15 98 15 0% 0% 62 4 59 4 -5% 0% -39 -11 -39.80% -73.33%
Diciembre 0 0 96 10 NA NA 0 0 66 0 NA NA -30 -10 -31.25% -100.00%
Total global 965 124 1,061 134 10% 8% 659 121 708 69 7% -43% -353 -65 -33.27% -48.51%
0
20
40
60
80
100
120
140
Ene Feb Mar Abr May Jun Jul Ago Sep Oct Nov Dic Total
14 11 14 12 12 9 6 10 9 12 1510
134
8 3 96 2
8 7 5 512
4 0
69
Zurich 2010 GNP 2011
We achieved a reduction of -48%
against last year
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Mexican Case Study - Accidents global
-18-
With the VRM program implementation our numbers
improving.
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Achievements during 2011 Mexican Case Study - Accidents global
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Mexican Case Study– Key success factors
• Strong Management Commitment
• Communication plan
• Drivers buy-in
• Proactive follow-up
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The future for Nestlé
• Replicate Mexico success
• Audit implementation of 10 point plan
• Further implementation of telematics
• Expansion to contractors and employee families
• Africa
• Global Road Safety Partnership
• Benchmarking
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