Transcript
Page 1: Mobile Money & Digital Payments Conference

In Store Payment

Microlocation Loyalty

Platform

Page 2: Mobile Money & Digital Payments Conference

WHO WE ARE

OUR BUSINESS

tmob is a mobility focused technology

company designing and developing

intelligent mobile solutions and services for

IT- driven companies since 2009.

OUR VISION

to become a global authority in intelligent

mobile services through combination of deep

technology expertise across platforms and

customer centric design know-how.

Page 3: Mobile Money & Digital Payments Conference

TMOB OFFICES ALL AROUND THE

WORLD

Page 4: Mobile Money & Digital Payments Conference

AMAZON’S ONLINE SALES DWARF THE

COMPETITION

Online sales will

reach over $6B

in Turkey by

2017.

Page 5: Mobile Money & Digital Payments Conference

HOW MOBILE IS GOING?

Total smartphones in the world will reach 4,5

billion in 2017 and in Turkey, this will reach

around 60 million

Page 6: Mobile Money & Digital Payments Conference

MOBILE IS THE MOST

IMPORTANT

INFLUENCER ON

SHOPPING

Page 7: Mobile Money & Digital Payments Conference

PEOPLE FEEL CLOSER TO M-

PAYMENT

63%

60%

54% 53%51%

48% 48% 47%45%

43% 42% 41% 40% 39% 39% 38%36%

32% 32% 31% 30% 29%

25%

21%

16%

0.0%

10.0%

20.0%

30.0%

40.0%

50.0%

60.0%

70.0%

Sh

are

of in

tern

et u

se

rs w

ho

ch

ose

to

ma

ke

a m

ob

ile p

aym

en

t in

%

* Resource: IPSOS

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HOW ABOUT THE VOLUME?

* Resource: Gartner, Goldman Sachs

52.9

101.1

163.1

235.4

325.2

431.1

563.4

721.4

0

100

200

300

400

500

600

700

800

2010 2011 2012 2013* 2014* 2015* 2016* 2017*

An

nu

al tr

an

sa

ctio

n v

olu

me

in b

illio

n U

.S. d

olla

rs

Page 9: Mobile Money & Digital Payments Conference

Let’s break it down…

* Resource: Gartner, Goldman Sachs

0

100

200

300

400

500

600

700

800

2010 2011 2012 2013* 2014* 2015* 2016* 2017*

Mo

bile

sp

en

din

g in b

illio

n U

.S.

do

llars

Merchandise purchases Ticketing Money transfers Bill payments Airtime top-ups Other

Page 10: Mobile Money & Digital Payments Conference

Regional Distribution - mobile payment users

* Resource: Gartner, TechCrunch

0

20

40

60

80

100

120

140

160

180

2009 2010 2011 2012 2013 2014 2015 2016

Mo

bile

pa

ym

en

t u

se

rs in m

illio

ns

Europe North America Asia/Pacific Middle East Africa Latin America

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M-COMMERCE WILL BLOW BUYING EXPERIENCE

* Resource: BI Intelligence

Page 12: Mobile Money & Digital Payments Conference

NFC IS HERE TO STAY

Thanks to ApplePay and HCE Technologies,

NFC will create a huge market. By the end of

2019, %75 of Smartphones will be

NFC-enabled and more than half a

billion people will be using NFC.

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In-Store Payment Methods in U.S.

* Resource: Gartner, TechCrunch

45%

37%

29%

24%22%

29%

19%

32%

23%

28%

0.0%

5.0%

10.0%

15.0%

20.0%

25.0%

30.0%

35.0%

40.0%

45.0%

50.0%

Presenting abarcode/QR code

Using NFC Scanning abarcode/QR code

Using a connectedcredit card reader

Peer-to-peerpayment

Sh

are

of re

sp

on

de

nts

Smartphone Tablet

Page 14: Mobile Money & Digital Payments Conference

If you're just doing mobile

payment as a 'me too,' then

you're already not doing it

right.

Page 15: Mobile Money & Digital Payments Conference
Page 16: Mobile Money & Digital Payments Conference

IN STORE PAYMENT

GROWTHIn store payment on North America and EU is

expected to reach € 78 Billionby 2017 !

It is 130 times bigger than what it was on

2012!

Page 17: Mobile Money & Digital Payments Conference

iBEACON: REAL TIME-LOCATION BASED

SOLUTIONPayment mechanisms:Customers can be triggered to

make an online payment at a

specific location (at the cash-

register)

Navigation:Customers can be informed and

directed to desired part of an

indoor facility

Communication between

two or more mobile

devices: A mobile phone can trigger

another when it comes in

proximity. Then, a communication

can be started between those two

parties.

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IN-STORE PAYMENT &

MICROLOCATION

LOYALTY PLATFORM

Page 19: Mobile Money & Digital Payments Conference

Proximity Marketing

Check-in Coupons

Customized Discounts

Indoor Location

Contactless Payment

IN STORE MICROLOCATION

EXPERIENCE

Page 20: Mobile Money & Digital Payments Conference

IN-STORE MICROLOCATION TRIGGERED LOYALTY PLATFORM

Customer is welcomed with

push notifications.The latest

searches are reminded to

the customer with push

notifications.

1 STORE ENTRY

Page 21: Mobile Money & Digital Payments Conference

IN-STORE MICROLOCATION TRIGGERED LOYALTY PLATFORM

As the customer enters to the

store, the system recognizes

him/her and informs the

customer about the special

offers.Also, the customer can

get coupons by checking-in at

the store.

DISCOUNTS AND

ADVANTAGES2

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IN-STORE MICROLOCATION TRIGGERED LOYALTY PLATFORM

All the information of

customer is directed to the

customer representatives and

let them take action.

The information of the

sections that customer has

visited is also directed to

customer representative.

CONNECT WITH

CUSTOMER

REPRESENTATIVE

3

Page 23: Mobile Money & Digital Payments Conference

IN-STORE MICROLICATION TRIGGERED LOYALTY PLATFORM

Customers are directed to the

express check-out for easier

payments.

Customer’s mobile phone

connects with the customer

representatives’ tablets and

the payment is completed.

4 EXPRESS CHECK OUT

Page 24: Mobile Money & Digital Payments Conference

IN-STORE MICROLICATION TRIGGERED LOYALTY PLATFORM

HEAT MAP

Clear view of customer traffic

that helps you optimize store

performance, improve

customer service and improve

marketing and promotion

Page 25: Mobile Money & Digital Payments Conference

IN-STORE PAYMENT FEATURES

CHECK OUT

INTEGRATIONS

P2P Money transfer

Via Virtual POS Using BLE technologies

Via NFC Payment

QR Payment

Online Payment SDK which lets you use

this wallet on e-commerce and m-

commerce as well

Cash register integrations

Express Check Out

Page 26: Mobile Money & Digital Payments Conference

CREATIVE CONTACTLESS AWARD

WINNER!

Page 27: Mobile Money & Digital Payments Conference

THANK YOU!

Nov. 2014

/ TMOBNEWS

/ TMOBTECH

TMOBTECH.COM


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