Mobile + Cloud + Internet of Things =New Business Opportunities
Marco BrambillaPolitecnico di Milano
Matteo SassiWebRatio Srl
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Context: size of the marketCase studies
The global: Google Nest, Philips Hue
The craftman: Arduino, IFTTT
The engineer: Modeling, WebRatio
Business scenariosReal world examples
Agenda
Mobile + Cloud + IOT
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Gartner estimates that Internet of Things product and service suppliers will generate incremental revenue exceeding $300 billion in 2020. IDC forecasts that the worldwide market for Internet of Things solutions will grow from $1.9 trillion in 2013 to $7.1 trillion in 2020.Hardware, apps and services for healthb and fitness may generate up to $5 billion by 2016 (Gartner)
Context – size of the market
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Simple devicesNo installation
burdensControl from web / mobile
The global: Philips Hue
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Intelligent thermostat?
The global: Google nest
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Ecosystem of devices and cloud services data storage, analytics,machine intelligence
Nest ecosystemEcosystem of devices and cloud services
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Nest: sensor or (valuable) data?
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Opensource hardware platform (from Italy!)Starts at less than 100$
The craftman: Arduino
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The craftman: If-This-Then-That
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Modeling languages (BPMN, IFML, UML)Modeling tools and automatic prototype buildersAbstract from low-level details, everything is a resourceTake a look at WebRatio www.webratio.com
The engineer: modeling /abstracting
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Mobile payment:Checkout as you go: your bill is ready when done shopping
NFC payments • Credit card business disruption• Fight between retail and virtual services (Apple Pay)
Wallet
Beacons e BLE (Bluetooth Low Energy)
NFC-activated restaurant menu
Business scenarios: Payments
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Food and activity trackingSensors in sport apparel
Scenarios: Health
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Health – intelligent cup
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Presence detectors in stores:Beacon e iBeacon
sensors in membership cards
cameras and sensors in the stores
Ad hoc special offers
Scenarios: Advertising and awareness
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ConsumerDomotics – home automation
Mobile
EnterpriseSensors and actuators
Business processes
Scenarioa: Sensors and actuators
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The people! Internet of humans – Internet of peopleHuman as a sensor
IoT + IoP (IoH)
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IoT + IoP
Real-world examples
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PROACTIVE project
Infrastructure for public protection from natural disasters
Heterogeneous sources
Predictive models
Monitoring tools
Response planning
DemonstratorsPeopleOnTheMove: safety and prevention on crowds
SnowWatch: water resources monitoring
LeakWatch: utility improvements (water leaks in distribution network)
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PROACTIVE architecture
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SmartH2O
ICT infrastructure for water consumption measurement
Understand consumers’ behaviour
Forecast consumption based on contingencies
Increase engagement and responsibility of consumers
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SmartH2O infrastructure
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Typical IoT + Cloud + Mobile infrastructure
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Simplified architectural view
Web Services(soap, rest)
Database(SQL)
Web/Mobile App Logic(Java, IFML,…)
User Interface(HTML5, PhoneGap,…)
“Things”
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Your ideas
Come and share your ideasWe will build a "Proof of Concept" (PoC) with WebRatio Platform and boost your businessGet in touch!
[email protected]@polimi.it
Twitter: @marcobrambi
Contacts Email address:
Email address: [email protected] information: [email protected]: [email protected] support: [email protected]
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