Mobile App Management: What Symantec App Center can do for mobile productivity
Brian Duckering Mobile Trend Marketing
What is Mobile App Management?
Generic: App-specific management
• Lifecycle management of business apps
• App distribution
• Protection and control of apps
Symantec App Center
• Independent or in combination with MDM
• Familiar SaaS console distributing apps
• Bleeding edge application wrapping technology to solve the unmanaged enterprise use cases
• Full administrative access control to apps & data
• Comprehensive protection of apps and data
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Why is App Center Relevant?
1. MDM focus is device configuration
Does not address real data security issues
2. BYOD use cases becoming more popular
Users resist whole device management for personal devices
3. Support multiple use cases
Businesses need a broad set of technologies
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Company Controls Personal Device
Company Controls Relevant Apps & Data Only
Company Controls Standard Device
Company Owned But Unmanaged
Evolving Endpoint Adoption Map
Mobile App Management
Company-owned Personally-owned
Man
age
d
Un
man
age
d
BYOD
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Managed vs. Unmanaged Mobility
• Both use cases exist within the enterprise, No silver bullet
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Data separation solutions evolve through APIs
MDM enables device management &
compliance
MDM is a foundation for policy management
Corporate / Personal separation becomes a
non-issue
Applications must be protected individually
Data between applications must be
secure
Managed
Unmanaged
Secure Apps & Data Manage The Device
Enterprise Use Cases
5 Pillars for Enterprise Mobility
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Co
ntr
ol P
oin
ts
Data
Apps
Device
User & App Access
App & Data Protection
Device Management
Threat Protection
Secure File Sharing
Challenges in Managing Apps
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Limited ability to deploy apps across platforms
No way to manage app authentication
No native way to prevent “cut & paste”
No corporate / personal data separation
Lack of app-specific security controls
Symantec Apps
Internal Apps
App Store Apps
Expense Quotes HR
Personal
Access Auth
Introducing Symantec App Center
Distribution Portal Application Protection Content Protection
• Per-app policies
• Authentication, Encryption, DLP
• No source code modifications
• Same policies as Apps
• PDFs, Videos, ePub, Forms etc
• Trusted Readers for security
• Enterprise store w/ self-service
• LDAP integration & targeting
• iOS, Android & Blackberry
Mobile Information Management
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Application Protection Technology Same security as Sandboxing, but more flexible
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.IPA or .APK file with standard
libraries App wrapped with App Center libraries and policy controls ready for deployment
Business and Personal Apps and Data Co-exist
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Seamless Deployment for All Constituents
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App Center Differentiation
Symantec App Center is the ONLY mobile management solution architected to meet enterprise requirements now and in the future
• Scalable, governance is built-in
• Ability to fully support both personal and corporate usage
• No risk of corporate data loss or compliance exceptions
• No requirement for developers to change the way they develop apps or learn mobile security standards
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• Requires source code modifications. Security left to developers
• Policy changes have baggage
• Primarily applies to homegrown apps. Needs vendor commitment for 3rd party apps
• Difficult to scale to multiple apps
• Good Dynamics, MobileIron AppConnect, AirWatch
• Injects policies directly into the binary. No source code access needed
• Policy changes are simple, done by IT
• Applies to homegrown and 3rd party apps. No vendor commitment needed
• Scalable to multiple apps
• Symantec, Mocana
App SDK App Wrapping
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Two approaches to protect applications
Secure iOS/Android/HTML5 Apps & Content
Mobile App Management
Enterprise App Store
Personal
CRM
Corp Apps
Corp App ACME
Public Apps Documents
Containerized Application
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Mobile Application Management Comprehensive App Wrapping Tech
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App Store
Repository for internal and external mobile applications
App Policy
Protect app against data loss through encryption, removal control and separation of corporate data
Content Center
DLP policy to control confidential data access
• App deployment & provisioning
• User authentication across apps
• Copy & paste prevention
• Per app file encryption
• Remote data/app wipe
• iOS & Android support
SYMANTEC APP CENTER
Symantec App Center Mobile App & Data Protection
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Comprehensive Mobile App Management
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Deploy Apps Enterprise app store for internal apps Recommendations from public appstore Group based targeting
Deploy Content Enterprise content store for docs, videos Containerize data with per object policies Group based targeting
Manage Lifecycle Revoke and update apps selectively Centralized visibility & control MDM features for policy management
Protect Data Security and Management layer around data Passwords, encryption, offline access, rooting Separate corproate and personal data
iOS & MDM Enhancements
FIPS 140-2 Level 1 Encryption for apps & data on iOS devices
MDM Enhancements
• Ability to upload config profiles
• Additional iOS MDM restrictions
• “Badge” wrapped apps
• …
• Customers in regulated verticals can confidently use App Center data protection
• Customers can comply with regulatory requirements with App Center
• Customers can use App Center for additional MDM capabilities
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Why Symantec for Mobile Apps
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• Scalable & Seamless Enable any number of apps with no
source code changes
• Independent of MDM Address mobile application needs
without managing the complete device
• Quick & Easy Expedite deployment of apps with an
easy-to-use SaaS app store
Accelerate virtualization of business critical applications
Presentation Identifier Goes Here 20
View HP/Symantec joint solutions at:
http://hp.symantec.com/techex
Create mission-critical applications and databases (specifically on Oracle and Linux)
Enable mobile productivity without vulnerability
Thank you!
Copyright © 2012 Symantec Corporation. All rights reserved. Symantec and the Symantec Logo are trademarks or registered trademarks of Symantec Corporation or its affiliates in the U.S. and other countries. Other names may be trademarks of their respective owners. This document is provided for informational purposes only and is not intended as advertising. All warranties relating to the information in this document, either express or implied, are disclaimed to the maximum extent allowed by law. The information in this document is subject to change without notice.
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