Download - Mister Donut
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Mister DonutMister Donut
Reporter: Jessica
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ContentsContents• Information
• Concept
• Slogan
• Products
• SWOT Analysis
• Conclusion
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InformationInformation
• It is from Japan
• It just sell the donut and coffee
• There are only three stories in Taipei
• There are many kind of favors
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ConceptConcept
• High quality and fresh products
• The clean and convince shop
• The employees training course
• hand made
• customer's heart as my heart
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SloganSlogan
你要的幸福,隨時出爐• The happiness you want is
coming right up!
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StrengthStrength
• Various flavor products for choose
• Delicious and fresh
• Not expensive
• Scarce and precious
• Someone tests good, and tells others.
• Novelty and famous
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WeaknessWeakness
• Only three place to sell the donut
• If you want to buy it, you need to stand in a line above half hours.
• No commercial
• High cost
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OpportunityOpportunity
• Keep in developing new flavor
• Strong reputation
• Combine donuts and coffee to become tea time
• Multiple store
• Public praise
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ThreatThreat
• Sweet food only be regarded as the dessert
• Monopolized shop is not enough
• People usually like the new and loathe the old, like the “Egg Tart”
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ConclusionConclusion
Create Quality Service
Public praise Success
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ReferenceReference
• Mister Donut
• Japan
• Photograph from: 1 . 2
Thank you!