Michalis Vafopoulos, vafopoulos.org
Web economy in perspective
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Only 25 years old?
Basic characteristics
① everywhere ② contradictory ③ unusual ④ changes rapidly⑤ complex ⑥ redefines values
Is it like?
typography telephone television
Ancient market
Streets
Or like?
The Web…highway
o basic infrastructure o communication o cooperationo networko accidentso less privacyo Not cars but bits
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How it works
Websites
Web
Internet
HTMLhttpURI
network of networks
Your webpage
application
Behind the WebBerners-Lee
information highways babelthe inventive
contractor of CERN
USA & EU policies knowledge
Web eras
Web 1.0
social bulletin board Web 2.0 Web 3.0
data
The most expensive lesson
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The digital Bing Bang
Web 2.5
mobile low costfallacy
not only contentCONTEXT
Online generations
natives immigrantsmediators
Web intelligence
Howard Gardner
Web
massively collaborative maths
Web
How? “socializing” the digital
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URI address
Existence Fingerprint Boundary Negotiator
Becoming elastic
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URI
Text Human Data Business Market
The metaphor:
Web Goods
sequences of binary digits, identified by their exclusive URI and affect the utility of or the payoff to some individual in the economy.
Value source: digital & interlinking
The pure Web economy
Consumption
more energetic and connected
Mass Joint Consumption
of information & ads
Consumption
Personal data abuse
Pro-sumption
Moving the borders of production & consumption
Production
Inputs: Open, networked & decentralized information
Peer Production
Incentives: from property to commons
Not only use resources but also modify, benefit, transfer
From mass to networked industries
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Third mechanism in:
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Production GovernanceProperty
Network effects
Web 1.0Humans(supply)
Documents (demand)
Web 2.0 Web 2.5Multi-sided platforms
Network effects
Web 3.0Data
bidirectional and massively processable interconnections among online data
enabler for existing infrastructures
The Data trilogy① Open: access
everyone to use and republish
② Big: scale
high volume, velocity and variety
③ Linked: use
publish once, use as many times
Data economy…now
Building infrastructures
Not yet QoS & ROI
Data & standards
Open Economic data budgets, spending, registries, contracting…
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Publicspending.net: interlinking public
expenditure in global scale
Follow public money all the way
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Prices
Creating value I: innovation
remixing machine-processable contexts
e.g. auto-update ERP from online data
Creating value II: transparency
Break walled-gardens
Open government
Policy framework
① Processing power② Storage③ Network access④ Online data &
services⑤ Privacy
Personal grid workspace (g-work)
for every citizen
The Web as a social machine
Being protected by digitizing
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…challenges the basic aspects of human nature:
o Technologyo Bodyo Moral Valueso Socialityo Generations o Economy
Humanizing the Web Webizing Humanity Successful business facilitate this dialogue
Not only answers but make the questions more concrete
Grazie! Questioni?
More info
• Twitter: @vafopoulos• [email protected]• www.Vafopoulos.org • www.publicspending.net • www.Youtube.com/websciencegr