Download - LORAC
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LORACMarketing PlanIn Korea
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What is the LORAC?
1.Top 5 MakeUp BRAND in USA
2. BRAND CONCEPT : Pure &Naturalism / Oil & Fragrance - Free
3. The best makeup Artist in Hollywood Carol Shaw created the LORAC on 1990
4. All of the Sephora 270Branch instored
5. Target : Yuppie in WASP
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How to challenge in KoreaWhat do we want in Korea?
- Ten million dollars sell?
So, how we get the goals?
- Only, Brand Image!
What Brand Image LORAC has in Korea?
- Absolutely NOT!
So, how we get the ten million dollars sell?
- It is only possible that LORAC`s Brand Image must build up.
- So, how we build up LORAC`s Brand Image
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How to build up
BRAND IMAGE
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1. Mega Trend in Market / , ,
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Blue Ocean .
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2. Can we make Brand Image in On-Line . , World Wide No1 .
Communication Tool Media On-line Media .
Media On-line New Media .
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3. How to communicate LORAC`s Message The law of Leadership
The law of Category
Only LORAC Real Unique Concept .
LORAC ..
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The law of the Mind
The law of Perception
. LORAC ?
/ UNIQUE , UNIQUE
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The law of Focus
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LORAC BRAND
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What to build up BRAND IMAGE
KISS
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? KISS ,
What,
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What .
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, , .
, , .
What .
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?
KISS ?
LORAC Another One
KISS ?
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KISS MakeUp
LORAC
Reason/why
MakeUp LORAC MakeUp KISS .
KISS LORAC .
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LORAC Slogan Strategy
KISS is seal of Love
LORAC is the seal of KISS
MakeUp LORAC MakeUp KISS .
KISS LORAC.
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KISS Me LORAC
KISS & MakeUp LORAC
MakeUp LORAC MakeUp KISS .
KISS LORAC.
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KISS LORAC
KISS LORAC
MakeUp LORAC MakeUp KISS .
KISS LORAC.
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LORAC Lip Polish Amuse
MakeUp LORAC MakeUp KISS .
KISS LORAC.
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LORAC Sheer Wash
MakeUp LORAC MakeUp KISS .
KISS LORAC.
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KISS LORAC Lip Polish Delicious
MakeUp LORAC MakeUp KISS .
KISS LORAC.
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KISS ORGASM LORAC Sheer Wash
MakeUp LORAC MakeUp KISS .
KISS LORAC.
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SEX LORAC Lip Polish Revel
MakeUp LORAC MakeUp KISS .
KISS LORAC.
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Kiss LORAC
MakeUp LORAC MakeUp KISS .
KISS LORAC.
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KISS LORAC Sheer Wash
MakeUp LORAC MakeUp KISS .
KISS LORAC.
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KISS LORACKISS LORAC
KISS LORAC KISS LORAC
MakeUp LORAC MakeUp KISS .
KISS LORAC.
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Valentein Day KISS Valentein Day KISS
Chrismas Eve KISS Chrismas Eve KISS
MakeUp LORAC MakeUp KISS .
KISS LORAC.
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MakeUp
LORAC LORAC LORAC LORAC LORAC LORAC LORAC LORAC
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Product Slogan
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LORAC Oil-Free Wet/Dry Powder MakeUp
KISS-Free Oil Free MakeUp
LORAC Sheer Wash
MakeUp LORAC MakeUp KISS .
KISS LORAC.
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Fantastic KISS LORAC Lip/Cheek Sheer Shimmer
All of Kiss, LORAC Point MakeUp Kit
Hawaian LORAC Gloss Stick
MakeUp LORAC MakeUp KISS .
KISS LORAC.
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KISS LORAC Lips&Cheek Tint Cherry
- LORAC Mascara
LORAC Face Powder
Lip Gloss Cherish
Lip Gloss Luscious
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Lip Gloss Pink
LORAC Portable Paints Bronzed
LORAC Portable Paints Sunkissed
LORAC Oil-Free Luminizer
LORAC Eye Shadow/Liner
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LORAC Blush
Chorale For KissLORAC Sheer Lipstick
Orchestra For KissLORAC Cream Lipstick
, LORAC Oil-Free Neutralizer
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LORAC STAR
Lip Polish Slogan
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Lip Polish Da Bomb
Lip Polish Groovy Fruits
Lip Polish Amuse
Lip Polish Beauty
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Lip Polish Bliss
Lip Polish Celebrate
Lip Polish Delecious
Lip Polish Kiss
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Lip Polish Luv
Erotic Lip Polish Revel
Lip Polish Shine
Lip Polish Sizzle
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Lip Polish Tease
Lip Polish Tender
Lip Polish Tickle
Lip Polish Touch
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LORAC Copy Platform Carol ShawCarol Shaw Oil & Fragrance -Free .
, LORAC LORAC Carol Show .
ROLAC Carol Show , .
, LORAC , .
MakeUp LORAC MakeUp KISS .
KISS LORAC.
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KISS CONTENTS KISS EVENT
/(,)LORAC Lip Polish ?() / / KISS
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KISS
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KISS
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KISS
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10
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KISS 1. Bird Kiss . ? ? .2. Cross Kiss . . ? . ? . ?3. Hamburg Kiss Deep Kiss . , . . , . . . . ?4. Air Cleaning Kiss . . ?5. Sliding Kiss . . .6. Inside Kiss . . ?7. Wrestler Kiss . . . . . .8. Tongue Training Kiss . . . ? . .9. French Kiss ? , . ? . . . ? . ?
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KISS
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Web MKT KISS : Kiss is seal of love()
1. : 'The Kiss' 2. 3. 7 (1,2) . , 5 10 How to French Kiss
4. ... Would a Kiss in any other form be as sweet? 1000 5. : ' '... Kiss and tell 8 6. N