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Korea Partnership Meeting26 October 2007
Seoul
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0930 – 0950Registration and refreshments
0950 – 0955Welcome and introduction by Dr Ian Simm, Director British Council Korea
0955 – 1005Market updates over the past 6 months by Seungeun Chang, Assistant
Director British Council Korea
1005 – 1045Status and strategy of the internationalisation of Korean Higher Education by
Dr Pilnam Yi, University Policy Division, Korean Ministry of Education and
Human Resources
1045 – 1110Case studies: Internationalisation of Korean universities by Ms Jeany Hyejean
Sung, Director, Office of External Affairs, Sookmyung Women’s University
1110 – 1210Panel presentations: Education UK marketing in Korea from agents’
perspectives
1210 – 1220Round- up & next step
1220 – 1300Sandwich lunch
1300 Walk to the Lotte Hotel, Korea UK Institutional Partnership Building Seminar
venue
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Working with agents
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Viral m
arketing
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Bill Rammell’s PMI Export Mission to Korea, 30-31 May 2007
Calls included meeting with the Education Vice Minister,
CREDU (Korea’s largest private e-learning and lifelong
learning corporation, part of Samsung); press interviews;
Korean Council for University Education, KCUE (UUK
equivalent); University Presidents’ roundtable; KRIVET
(national vocational training agency); ending with a speech
at Korea University to academics and students.
The Minister led a delegation of 5 HE Vice Chancellors plus a senior lecturer, 4 College Principals and the
Vice Chair of English UK.
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The British Council will strengthen its existing work in supporting partnerships through:
Increased opportunities for ‘match-making’ between appropriate institutions
Increased focus on identifying and targeting UK alumni within Korean institutions, to provide them with support to act as
ambassadors for UK education -> Korean faculty alumni reception (Sep 07)
HE workshop in partnership with KAIE, to identify partners (Oct 07)
FE college visit & workshop to Korea, in collaboration with KCCE, to identify partners (April 08)
Developing a policy dialogue seminar, as part of the East Asia regional PMI2 symposia programme, to focus on international
research collaboration as a driver for the internationalisation of universities (tentatively planned for spring 08)
Bill Rammell’s visit – follow up action
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MoE Higher Education Study Visit to UK
A follow up to Ministerial visit in May
UK- Korea policy level dialogue
2-8 September 2007
6 Officials from the MoE and KCUE on higher education
a one-week programme including sessions with the British
Council, DIUS, HEFCE, QAA and visits to leading UK
universities (Warwick, Swansea)
Will lead to PMI2 Symposia scheduled in early 2008
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Korea Partnership
Market intelligence available on the Country Partnership
website:
- Contact list of local schools- Profiles of agents- Profiles of local institutions (Junior Colleges)- Ranking of local universities (i.e. KCUE, ChungAng Ilbo)
- List of local university/courses taught in English
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Korea Partnership
New services/ offers to Korea Partners:
- Academic lectures - Access to your Korean alumni data
- FE outward mission and workshop
- HE outward mission (in the future)
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The 6th Korea Partnership Meeting
29 April 2008British Council London
Thank you / 감사합니다 .