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HANDLOOM DEVELOPMENT
Presented By:
D.Neeraja
State Project Manager
Livelihoods
SERP
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Project Objective:
The objective of the project is to bring the assisted
poor weaver’s above the poverty line by providing
them income – generating activities with
interventions like ….interventions like ….
- Financial Support
- Skill and technology upgradation
- Market development.
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Project Outlay:
IKP in partnership with Dastakar Andhra has proposed Handloom
development Project
Project Outlay - 161.095 Lakhs (2007-09)
Govt. Share under SGSY - 104 Lakhs
Dastakar Share - 57.95 Lakhs
AS
Working Capital & Exhibition Fund
To
Primary Cooperatives
Through
Village Organizations
Being implemented in 8 districts and 27 Cooperatives (VO’s).
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Background:
Textile production organized :
-Large mills
-Small power loom units
-Handlooms
-Labour cost- High for handloom-Labour cost- High for handloom
-Price of mill made fabric - 30% lower than handloom
-High competition from the mill made fabric
-Yarn fluctuations
-Market fluctuations
-Low bargain power of the handloom weaver
-Vulnerability of the handloom weaver and threat to his
livelihood.
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Why Cooperatives support:
Cooperative is a local aggregating body
For financial linkage to weavers.
To facilitate the governmental schemes.
To enhance the technical and market capability of the weaver.To enhance the technical and market capability of the weaver.
Educating and creating awareness about the newer technologies
Cooperative as a service provider to its members
Building the technical capability / Infrastructure capability
Cooperatives as a welfare and business body
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Dastakar Role:
Primary Handloom Weavers Cooperatives
& VO/keep informed exhibitions proposed
30 days before.
�Dastakar shall conduct pre-loom & Post-
loom technology facilitation.loom technology facilitation.• Assessment of dyeing technology
• Enhancing skills of dyers
• Enhancing capability of the cooperative to work with
eco-friendly technologies.
�Quality checking• Colour fastness
• Shrinking technology.
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�Upgrading & reinforcing good practices� Conducting workshops to train dyers in eco-friendly
practices.
� Supporting dye units for stocking good quality, environment friendly dyes, chemicals etc.
�Designing for market• Sensitizing the weaver towards the product needs in the
market
• Setting up of sample looms for understanding quality• Setting up of sample looms for understanding qualityparameters and product needs.
�Market information translation• Communicate with retailers for product needs to formulate
design briefs.
• Visiting the retailers and exhibitions to get concretemarket information.
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Cooperatives’ Role:
Primary Cooperative Society is established for
handloom weavers to manufacture and sell handloom
products.products.
PHWCS shall produce the cloth as per the
requirements, specifications and purchase order given
and informed by Dastakar and deliver the same.
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VO’s Role:
DRDA releases funds to PHWCS through VO’s
(By entering MOU’s).
VO submits utilization certificates to DRDA’s.
Every 6 months PHWCS will submit sales &
expenditure details to VO’s, VO’s in turn to DRDA.
DRDA will review the performance (Output),
expenditure sales once in 6 months along with Mandal
Samakhyas.
VO constitutes a committee to review and monitor utilization
of funds by Primary Cooperatives and also facilitation support provided by Dastakar.
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Grading/ categorization of Primary
Handloom Weavers Cooperative
Societies
Turnover
Market sustainability
Management skillsManagement skills
Technical capability
Customer service (Credibility)
Continuity in production cycle
List enclosed category/society wise
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List of Cooperative Societies
S.No Category Name of the district Name of the Society
1 Pasalapudi HWCS Ltd.
2
East Godavari Pulugurtha HWCS Ltd.
3 Srikakulam Sri Saibaba HWCS Ltd.
4
1st Category
Guntur Rajavolu HWCS
Sri Hatakeswara 5 Srikakulam
Sri Hatakeswara HWCS Ltd.
6 Pandalapaka HWCS Ltd.
7 Gollaprolu HWCS Ltd.
8 Katheru HWCS Ltd.
9 Veeravaram HWCS Ltd.
10
East Godavari
Malleswara HWCS
11
2nd Category
Karimnagar Kothapally HWCS
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12 Isukapally HWCS Ltd.
13 Nidubrolu HWCS Ltd.
14 Sri Choudeswara HWCS Ltd.
15 Sri Lakshmi HWCS Ltd.
16 Railupeta HWCS
Guntur
16 Railupeta HWCS Ltd.
17 Arumbaka HWCS Ltd,
18 Sri Balaji HWCS Ltd.
19
Krishna Sri Umashankara HWCS Ltd.
20 Medak Adarsha HWCS Ltd.
21
3rd Category
Nalgonda Velvarthy Mixed HWCS Ltd
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QUALITATIVE IMPACT
Industry
Increase in market share for handlooms.
Creation of new markets.
Co-operative
Improvement in technical capability.
Increase in quality and turnover.
Increase capability of servicing customer pre-order.
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Weaver
Enhancement of skill and product.
Stable livelihood to households.
VillageVillage
Increase in productivity.
Women access to market.
Inclusion of women in handloom value chain.
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Quantitative Impact
Actual07-08 08-09 09-10 10-11 11-12
Revenue to the
cooperatives(total
Revenue - selling
margins) 220.08
262.48
(19.26%)
288.86
(10.05%)
303.36
(5.02%)
334.61
(10.30%)
Wage component
estimated at 40% 88.03
104.99
(19.26%)
115.55
(10.05%)
121.34
(5.02%)
133.84
(10.30%) estimated at 40% 88.03
(19.26%) (10.05%) (5.02%) (10.30%)
Increase in
revenue of
cooperative over
previous year
109.05 42.40
(16.15%)
26.38
(9.13%)
14.50
(4.78%)
31.25
(9.34%)
Increase in wage
over previous
year
43.62 16.96
(16.15%)
10.55
(9.13%)
5.80
(4.78%)
12.50
(9.34%)
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