http://www.solutionsiq.com/test-driven-development-and-the-discipline-of-juggling///
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Facilitating Possibility: Appreciative Inquiry as a Tool for Content Strategy Katherine Krause | AAFP
@k8krause #NAGW2015
http://www.solutionsiq.com/test-driven-development-and-the-discipline-of-juggling//
v
Story | Intro to AI | Process + Application
http://www.solutionsiq.com/test-driven-development-and-the-discipline-of-juggling///
4 http://www.planetminecraft.com/project/beijing-stadium-3273739/
What is most personal is most universal.
-- Carl Rogers
Clarity.
http://thumbsandammo.blogspot.com/ http://www.elnuevoherald.com/deportes/otros-deportes/article32415903.htm/
§ Images § Promo assets § Content types § Template edits § Governance
http://thumbsandammo.blogspot.com/ http://www.elnuevoherald.com/deportes/otros-deportes/article32415903.htm/
http://www.solutionsiq.com/test-driven-development-and-the-discipline-of-juggling//
v
Story | Intro to AI | Process + Application
http://www.solutionsiq.com/test-driven-development-and-the-discipline-of-juggling///
What it isn’t: Gap Analysis
http://oddstuffmagazine.com/wp-content/uploads/2011/06/a97765_g269_10-canyon1.jpg
http://www.solutionsiq.com/test-driven-development-and-the-discipline-of-juggling//
v
Story | Intro to AI | Process + Application
http://www.solutionsiq.com/test-driven-development-and-the-discipline-of-juggling///
Set a scope of inquiry to free up creativity in the right places.
http://www.gametimect.com/girls-basketball-beat-new-haven-county-radar-team///
Explore existing strengths. Describe optimal function.
http://www.garylellis.org/wp-content/uploads/2013/05/watch-gears-very-close-up.jpg
§ Talk about a time when you felt most effective and engaged. What made this possible?
§ Describe a time when you were particularly proud of your work. What happened? Who else was involved?
§ What has been the most creative solution you’ve seen here?
http://studyicms.com.au/wp-content/uploads/2014/08/
http://www.learning4kids.net/wp-content/uploads/2012/01/Sorting-Buttons-4.jpg
“The customer comes first!”
http://www.learning4kids.net/wp-content/uploads/2012/01/Sorting-Buttons-4.jpg
“We care about our customers.”
If you’re still getting paid, something is working well.
http://www.lorihamann.com/wp-content/uploads/2012/09/MoneyFalling1-670x270.jpg
https://jasonfurnell.files.wordpress.com/2011/08/customer-journey.png
Stages of engagement
(progressive, going up)
https://jasonfurnell.files.wordpress.com/2011/08/customer-journey.png
(Lots of) points of experience
https://jasonfurnell.files.wordpress.com/2011/08/customer-journey.png
Moments of conversion + important factors
https://jasonfurnell.files.wordpress.com/2011/08/customer-journey.png
Transitional or optional
elements
Plan what needs to be done to realize the dream. Identify guiding positive statements.
http://silodrome.com/1903-wright-flyer-blueprints-free-download/
https://www.edrawsoft.com/images/examples/puchasing-cross-function-process.png
A
B
C
D
E
F
Each function
gets a lane.
https://www.edrawsoft.com/images/examples/puchasing-cross-function-process.png
A
B
C
D
E
F
Phase 1 Phase 2 Phase 3 Phase 4
Phases denote
progress.
Establish methods to guide progress.
http://www.irisds.com/what-i-love-lucy-can-teach-us-about-ediscovery//
§ Team for each enterprise focus
§ Led by content strategist + stakeholder
§ Keeps editorial calendar
§ Measures audience behaviors
http://www.planetminecraft.com/project/beijing-stadium-3273739/
"We create our organizations based on our anticipation of the future.”
-- David Cooperrider