Download - Buyers And Sellers
Leading Consumer Research
On Today’s
Home Buyers and Sellers
81%
of buyers and sellers
used a REALTOR®
2008 National Association of Realtors Profile of Home Buyers and Sellers
41% of buyers were first-
time
home buyers
2008 National Association of Realtors Profile of Home Buyers and Sellers
The typical first-time buyer
was 30 yrs old while
the typical repeat buyer was
47 yrs old
2008 National Association of Realtors Profile of Home Buyers and Sellers
21% bought new homes,
down from 23%
2008 National Association of Realtors Profile of Home Buyers and Sellers
80% said the commute was
very important when
considering a home
2008 National Association of Realtors Profile of Home Buyers and Sellers
2008 National Association of Realtors Profile of Home Buyers and Sellers
What do buyers and sellers want from real estate agents?
48% find the right house
other 3%
Help financing 3%
Determining how much to afford 3%
Help buyer negotiate terms of sale 13%
Help with paperwork 9%
Determining what comps are selling for 7%
Help with the price negotiations 14%
The number one trait people
look for in a real estate
agent?
2008 National Association of Realtors Profile of Home Buyers and Sellers
One they can trust
81% of sellers
favor a full service real
estate brokerage
2008 National Association of Realtors Profile of Home Buyers and Sellers
81% of buyers
purchased a home using a
real estate agent.
2008 National Association of Realtors Profile of Home Buyers and Sellers
That’s up 54% from last year!
43% of buyers
found their agent through a
friend or family member
2008 National Association of Realtors Profile of Home Buyers and Sellers
70% of buyers
would definitely use their
real estate agent again or
recommend them to others
2008 National Association of Realtors Profile of Home Buyers and Sellers
85% of sellers
would definitely use their
real estate agent again or
recommend them to others
2008 National Association of Realtors Profile of Home Buyers and Sellers
93% of home buyers
financed their home
purchase
2008 National Association of Realtors Profile of Home Buyers and Sellers
Nearly half of home buyers
reported they have cut back
on luxury items,
entertainment and clothing
to qualify for a mortgage
2008 National Association of Realtors Profile of Home Buyers and Sellers
One quarter of first-time
home buyers
reported that the mortgage
approval process was more
difficult than expected
2008 National Association of Realtors Profile of Home Buyers and Sellers
One fifth of home sellers
traded down to a smaller
and
less expensive home
2008 National Association of Realtors Profile of Home Buyers and Sellers
Over half of home sellers
traded up to a larger and
higher priced home
2008 National Association of Realtors Profile of Home Buyers and Sellers
More than 92% of home
buyers under 44 used the
internet to search
for a home in 2008
2008 National Association of Realtors Profile of Home Buyers and Sellers
8 out of 10 buyers
45-64 years old
used the internet to search
for homes
2008 National Association of Realtors Profile of Home Buyers and Sellers
In 1995, 2% of all home
buyers used the internet to
search
for a home
2008 National Association of Realtors Profile of Home Buyers and Sellers
By 2008, 87% of all home
buyers used the internet to
search for a home
2008 National Association of Realtors Profile of Home Buyers and Sellers
3 out of 4 home buyers
drove by or viewed a home
they saw online
2008 National Association of Realtors Profile of Home Buyers and Sellers
81% of buyers said the
internet was a
very useful tool to search
for a home
2008 National Association of Realtors Profile of Home Buyers and Sellers
Buyers cited the internet
and real estate agents
equally
as the most useful tools
when looking for a home
2008 National Association of Realtors Profile of Home Buyers and Sellers
Three times as many
buyers
found their home online
in 2008 than they did in 2003
2008 National Association of Realtors Profile of Home Buyers and Sellers
In fact, more buyers
find their new home
through the internet
2008 National Association of Realtors Profile of Home Buyers and Sellers
than
2008 National Association of Realtors Profile of Home Buyers and Sellers
newspaper
home booksdirect connection with seller
and yard signscombined
Over 78% of all homes use
broadband
2008 National Association of Realtors Profile of Home Buyers and Sellers
There are hundreds of
millions of queries on
Google every day
SearchEngineWatch
The first sms text was sent in
1992
http://en.wikipedia.org/wiki/Text_messaging
Today the amount of text
messaging exceeds the
population of the planet
every day
http://thefischbowl.blogspot.com/2007/06/did-you-know-20.html
The number of internet
devices in 1984
1000
http://thefischbowl.blogspot.com
The number of internet
devices in 2008
over 1,000,000,000
http://thefischbowl.blogspot.com
Change is good
Prudential Texas Properties
Is leading the way