864 Highway 35 Middletown, NJ

Office: 732-671-1000

Blanca Merced Realtor Associate

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Cell: 732-284-6241

Direct: 732-796-2514

HAPPY NEW YEAR

Buyers

&

Sellers

Monmouth County Market Share By Company

Total Closed Units all Categories—Either Side

January 1, 2016—December 31, 2016

#1 in Monmouth County 10 years in a row!

Experience, ethics, technology and continuous

advanced training are the hallmark of our success.

Referrals

always appreciated.

732-284-6241

The Suburbs It’s a lifestyle choice!

Great schools,

beautiful neighborhoods,

the Jersey Shore

and so much more….

Trusted Realtor

Buying or selling a home can be a stressful but exciting process. Blanca Merced will assist every step of the way as if you are her only client. Thanks to numerous referrals from past clients, friends and neighbors, Blanca has become a trusted source.

Her confidence in the real estate market, negotiation skills, commitment to clients, attention to detail and relationships with home stagers, photographers, social media professionals enable Blanca to bring successful results consistently.

When buying, Blanca helps prioritize needs to find the perfect home. With sellers, she provides a fair and informed view of the current market and positions the home so interested buyers immediately notice its unique characteristics.

Blanca takes advantage of the Coldwell Banker ® brand recognition whose agreements and partnerships expose properties to local, national and a global pool of potential buyers.

Blanca is a member of the National Association of Realtors ® , New Jersey Association of Realtors ® , Monmouth County Association of Realtors, Monmouth/Ocean Multiple Listing Service, Garden State and Middlesex Multiple Listing Services. She is active at the board and on the Grievance Committee. Blanca joined Coldwell Banker because of the commitment to high standards of integrity, quality and service excellence.

Blanca is known to wear her heart on her sleeve. Her quote “volunteering is seeing with the heart” tells a great story. During the holidays she delivers the gift of human kindness, food, music, dance and gifts as a volunteer with the non-profit Holiday Express started by Tim McCloone.

Thinking about moving? Call 732-284-6241

Seller Trends

Gen X (ages 35-50) are the largest generation group of sellers. Nineteen percent of these homeowners could not sell their homes because their home was worth less than their mortgage. Among sellers, Gen Y (under 35) and Gen X (ages 36-50) traded up to larger and more expensive homes.

Younger baby boomers (ages 51-60) stay at similar

priced and sized rooms.

Older baby boomers (ages 61-69) and the silent

generation sellers (ages 70-90) downsized to smaller

and lower priced homes.

Sellers placed a high priority on these tasks — Market the home, sell home within a specific timeframe, find a buyer for home, price home competitively, help fix home to sell better.

Real Estate Agent — The need for a trusted real estate agent is still paramount. Sixty six percent of the home sellers used the same agent they have in the past or used a referral.

Multiple Listing Services (MLS) — Ninety one percent of sellers listed their homes in the MLS which is the #1 source for sellers. Asking Price — while the housing inventory was low in many areas, sellers saw a median 98% of asking price. Eight-nine percent of the sellers worked with a real estate agent. Eight percent of the sales were FSBO sellers. Incentives to Buyers — Thirty-seven percent of all sellers offered incentives. Home warranty policy followed by assistance with closing costs were the top two incentives.

DISCLAIMER © 2017 Coldwell Banker Residential Brokerage. All Rights Reserved. Coldwell Banker Residential Brokerage fully supports

the principles of the Fair Housing Act and the Equal Opportunity Act.

Operated by a subsidiary of NRT LLC. Coldwell Banker® and the Coldwell Bankerlogo are registered service marks owned by

Coldwell Banker Real Estate LLC.

Buyer Trends First-time home buyers made up 32 percent of all homebuyers. Buyers under 35 years of age continue to be the largest generational group of homebuyers.

The last 3 years has consistently shown that America’s largest homebuyer pool Generation Y also

known as Millennials (buyers ages 18-35) is

growing up and purchasing detached single family homes in suburban locations. Eighty-nine percent of the Millennials purchased homes through an agent.

Gen X (buyers ages 36—50) are in their peak

earning years and have the highest median priced homes. These buyers base choice on convenience to job, quality and school districts. Eighty-seven percent of Gen X buyers purchased through an agent.

Younger baby boomers (buyers ages 51-60) are

more likely to buy a multi-generational home that meets the needs of children still living at home over the age of 18 and caretaking of aging parents. Eight-five percent of the younger boomers purchased through an agent.

Older baby boomers (buyers ages 61-69) headed

toward retirement desire smaller homes and want to be close to friends and family but move the longest distance compared to all other buyers at a median of 34 miles. Only five percent of the older boomer buyers purchased from the previous owner.

The silent generation buyers (ages 70-90) scaled

back and have the lowest median household incomes. Thirty percent of these buyers chose senior-related housing and tend to purchase the newest homes. Only seven percent of the silent generation buyers purchased from the previous owner. Married couples represented sixty seven percent of buyers. While seven percent were unmarried. Single females represented fifteen percent of buyers while nine percent of buyers were single males.

Source: National Association of Realtors ® 2016 Home Buyer and Seller Generational Trend Report