Washington State Dental Association’s 2016 Pacific Northwest Dental Conference
Presents
Be the Best You Can Be: A Lecture for Dental Assistants Only
Jennifer Blake, EFDA
Friday, June 17, 2016
8:30 a.m. – 11:30 a.m. 1:00 p.m. – 4:00 p.m. (repeat)
Official Disclaimer
Neither the content of a program nor the use of the specific products in courses should be construed as indication endorsement or approval by the
Pacific Northwest Dental Conference or Washington State Dental Association
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BE THE BEST YOU CAN BE
Jen Blake, CDA, EFDA, MADAA
Copyright ©
BE THE BEST YOU CAN BE
The information and opinions expressed or implied in this presentation do not necessarily represent the opinion, position or official policies of the Pacific
Northwest Dental Conference.
BE THE BEST YOU CAN BE
Workforce Issues
Practice Value
Oral/Systemic Health
Evidence-Based Dentistry
Our History/Future
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BE THE BEST YOU CAN BE
WORKFORCE
ISSUES
BE THE BEST YOU CAN BE
WAYS TO MAKE YOURSELF
VALUABLE TO THE
PRACTICE
BE THE BEST YOU CAN BE
The Patient
�15% Patient Care
�85% Communication
Debra Engelhardt-Nash
6/17/2016
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BE THE BEST YOU CAN BE
The Patient
Decision to Accept
Treatment
Happens with the Clinical Team
BE THE BEST YOU CAN BE
Reasons Patients Leave a Practice
� 1% Die� 3% Move�5% Insurance�9% Location� 14% Don’t like the dentist�68% Attitude of indifference from the whole dental team
Debra Engelhardt-Nash
BE THE BEST YOU CAN BE
Reasons Patients Leave a Practice
70% leave not because of the fee, but because they don’t like
doing business with us.
Debra Engelhardt-Nash
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BE THE BEST YOU CAN BE
What Can I Do to Make My Patients
Want to Do Business
with Us?
BE THE BEST YOU CAN BE
It takes a patient an average of 69.8 days to decide to purchase treatment. Decision
influencers include:�Cost�Time
� Insurance Benefits�Perceived Need
ADA News, January 18,2016
BE THE BEST YOU CAN BE
Co-Workers
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BE THE BEST YOU CAN BE
Would I Want to Work with Me?
BE THE BEST YOU CAN BE
Would I Feel Like I was an Extraordinary Dental Assistant by Looking at Me?
BE THE BEST YOU CAN BE
Are you maintaining a Standard…
or just showing up?
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BE THE BEST YOU CAN BE
The Dentist(s)
BE THE BEST YOU CAN BE
The Dentist(s)
Curb Appeal/Design to Sell
BE THE BEST YOU CAN BE
The Dentist(s)
Curb Appeal/Design to SellTalk to Your Patients
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BE THE BEST YOU CAN BE
The Dentist(s)
Curb Appeal/Design to SellTalk to Your PatientsCommunity Events
BE THE BEST YOU CAN BE
The Dentist(s)Curb Appeal/Design to Sell
Talk to Your PatientsCommunity EventsNewsletter/Website
BE THE BEST YOU CAN BE
The Dentist(s)
Curb Appeal/Design to SellTalk to Your PatientsCommunity EventsNewsletter/WebsiteFacebook/Twitter
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BE THE BEST YOU CAN BE
ORAL/SYSTEMIC HEALTH
BE THE BEST YOU CAN BE
Oral/Systemic Health
The Oral Cavity is the Gateway to the Body
BE THE BEST YOU CAN BE
Oral/Systemic Health
Periodontal Disease
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BE THE BEST YOU CAN BE
Oral/Systemic Health
Tobacco Use
BE THE BEST YOU CAN BE
Oral/Systemic Health
Tobacco Use/Oral Cancer
BE THE BEST YOU CAN BE
Oral/Systemic Health
U S Public Heath Services Recommends
1. Ask all patients about tobacco2. Advise patients to quit3. Assess willingness to quit4. Assist with counseling/pharmacotherapy5. Arrange for follow up after first week of
quit date
U S Public Health Services; Clinical Practice Guidelines for Treating Tobacco Use and Dependence
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BE THE BEST YOU CAN BE
Oral/Systemic Health
Periodontal DiseaseDiabetes
BE THE BEST YOU CAN BE
New study by ADA Health Policy Institute finds a statistically
significant association between periodontal intervention and lower health care cost among
people newly diagnosed with diabetes.
ADA News February 15,2016
BE THE BEST YOU CAN BE
Oral/Systemic Health
Periodontal DiseaseDiabetes
Chronic Obstructive Pulmonary Disease (COPD)
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BE THE BEST YOU CAN BE
Oral/Systemic Health
Periodontal DiseaseDiabetes
Chronic Obstructive Pulmonary Disease (COPD)Osteoporosis
BE THE BEST YOU CAN BE
Oral/Systemic Health
Periodontal DiseaseDiabetes
Chronic Obstructive Pulmonary Disease (COPD)Osteoporosis
Premature/Low Birth Weight Babies
BE THE BEST YOU CAN BE
Oral/Systemic Health
Periodontal DiseaseDiabetes
Chronic Obstructive Pulmonary Disease (COPD)Osteoporosis
Premature/Low Birth Weight BabiesHeart Disease and Stroke
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BE THE BEST YOU CAN BE
Oral/Systemic Health
Periodontal DiseaseDiabetes
Chronic Obstructive Pulmonary Disease (COPD)Osteoporosis
Premature/Low Birth Weight BabiesHeart Disease and Stroke
Rheumatoid Arthritis
BE THE BEST YOU CAN BE
Oral/Systemic Health
Periodontal DiseaseDiabetes
Chronic Obstructive Pulmonary Disease (COPD)Osteoporosis
Premature/Low Birth Weight BabiesHeart Disease and Stroke
Rheumatoid ArthritisAging
BE THE BEST YOU CAN BE
EVIDENCE-BASED DENTISTRY
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BE THE BEST YOU CAN BE
BE THE BEST YOU CAN BE
We are no longer the only
or main source of dental
healthcare information for
our patients.
BE THE BEST YOU CAN BE
Evidence-Based Dentistry must
include
� Best Research Evidence
� Clinical Experience
� Clinical Circumstances
� Patient Preference/Values*
*Source: Sackett et al, Evidence-Based Medicine, 2000
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BE THE BEST YOU CAN BE
Animal and Laboratory Studies
Narrative Reviews, Expert Opinions,
Editorials
Case Reports
Cohort Studies
RandomizedControlled Trials
Systematic Reviews
BE THE BEST YOU CAN BE
“The Cochrane Collaboration
is an international organization that aims to help people make well-informed decisions about healthcare by preparing, maintaining and promoting the accessibility of systematic
reviews of the effects of healthcare interventions.“
BE THE BEST YOU CAN BE
Systematic Reviews
� Used to put studies in perspective
� A method of synthesizing studies for more than one level of evidence
� Meta-analysis for statistics to analyze disparate studies
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BE THE BEST YOU CAN BE
Our History/Our Future
BE THE BEST YOU CAN BE
BE THE BEST YOU CAN BE
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BE THE BEST YOU CAN BE
BE THE BEST YOU CAN BE
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BE THE BEST YOU CAN BE
Look to the Future – That is where we are going to spend the rest of our lives.
George Burns
BE THE BEST YOU CAN BE
WHAT IS YOUR
FUTURE
BE THE BEST YOU CAN BE
QUESTIONS??????