Download - All About Google V Optimizing Your Website
7/22/2009
All About Google V: Optimizing Your Website
By Trent Blizzard, PresidentBlizzard Internet Marketing, Incwww.blizzardinternet.com
7/8/2009
Helping Google find and see all the optimized pages in your website is a key optimization activity:Site MapsXML Site Maps ?Troubleshooting Tip: Register Site with Google
Webmaster ToolsPage Linking SchemesText and Image Links VS Javascript and Flash LinksDeep LinkingDirty vs Clean URLsUse site:yourdomain.com to see pages in Google
Indexability
7/8/2009
Want some SEO help? Blizzard has plans starting at $399 a month that include:◦ Monthly 30 minute consultations via phone and
email◦ Monthly reporting◦ SEO research to determine best phrases◦ Written recommendations by Blizzard’s industry
recognized experts◦ Baseline Search Engine rankings and metrics◦ On-Page Optimization for predetermined number
of pages including page titles, meta description & H1 tags
Focused SEO Plan
7/8/2009
Don’t let visitors or search engines slip through the cracks:
404 Error Page 301 Redirects for moved pagesCanonicalization
http://yourdomain.com vs http://www.yourdomain.com
Yourdomain.com/index.htm
Error Trapping
7/8/2009
Show Google your website is trustworthy:
No broken linksNo duplicate content
Hide duplicate content behind “no index / follow” tag Use robots.txt to hide entire sections of duplicate
contentGet a unique IP addressOnly link to (and from) related websitesPut contact info and physical address in footers on
EVERY pageDNS Registrar name should match business name
Trust
7/8/2009
Webinars:◦ All About Google VI: Link Popularity
July 29th, 2009 11:00 AM - 12:00 PM MDT◦ All About Google VII: How to Get Good Links and Listings
August 6th, 2009 11:00 AM - 12:00 PM MDT
Workshops:◦ All About Google
August 4th, Park City, UT◦ Google and Foundations
September 29th-30th, Glenwood Springs CO
Learn More
7/8/2009
Website: www.blizzardinternet.com Blog: newsletter.blizzardinternet.com Email: [email protected] Phone: 888-840-5893 Address:
Blizzard Internet Marketing, Inc1001 Grand AvenueSuite 203Glenwood Springs, CO 81601
Blizzard Internet Marketing
