Download - Airline 2.0
Airline 2.0 - how the web helped launch an airline
or
Mo’ Money, Mo’ Problems
ALEX HUNTER
So what is Virgin America?
Had tough battle to get certified. US Domestic airline based in San Francisco. Founded in 2004.
That should be easy to sell, right?
Wrong.
We Couldn’t use the product.
Building Momentum
Empty planes are expensive.
Recycling(aka Using What Ya Got)
http://youtube.com/watch?v=x_YECJcfWko
http://www.boingboing.net/2007/05/18/boingboing-names-a-v.html
So is it really that hardto start an airline?
“
”
By this order, we propose to conclude that Virgin America is not a U.S. citizen ... and hence to deny its application for interstate scheduled air transportation of persons, property, and mail...
D’oh!
http://youtube.com/watch?v=CdK2ecxy9kU
Sometimes you’re just not cool enough.
(sorry but it’s true)
http://revision3.com/diggnation/2007-02-08/
http://revision3.com/diggnation/2007-02-08/
•The challenge is to get people to ACT on it
•From Diggnation alone, 3000+ people signed the petition, wrote their politicians and signed up for the mailing list.
http://digg.com/podcasts/Diggnation
http://boingboing.net/2007/08/08/getting-high-with-ri.html
HARNESSING THE RIPPLE EFFECT
BLOGS
On May 27th, 2007...
http://onboard.virginamerica.com/
Ok, enough about the past...
In the spirit of sharing...
explore.virgin.com/eye
Alex [email protected]/cubedweller
Thank You