Transcript
![Page 1: [Abridged] Concept Bureau Storytelling Presentation](https://reader031.vdocuments.us/reader031/viewer/2022022203/58700c9d1a28ab427f8b75df/html5/thumbnails/1.jpg)
The Business Of StorytellingA framework for developing compelling brand narratives
Jasmine Bina
![Page 2: [Abridged] Concept Bureau Storytelling Presentation](https://reader031.vdocuments.us/reader031/viewer/2022022203/58700c9d1a28ab427f8b75df/html5/thumbnails/2.jpg)
Every brand is a
story1
![Page 3: [Abridged] Concept Bureau Storytelling Presentation](https://reader031.vdocuments.us/reader031/viewer/2022022203/58700c9d1a28ab427f8b75df/html5/thumbnails/3.jpg)
What is your flexible advantage?3.
![Page 4: [Abridged] Concept Bureau Storytelling Presentation](https://reader031.vdocuments.us/reader031/viewer/2022022203/58700c9d1a28ab427f8b75df/html5/thumbnails/4.jpg)
What Macro Movements can you utilize?
3.
![Page 5: [Abridged] Concept Bureau Storytelling Presentation](https://reader031.vdocuments.us/reader031/viewer/2022022203/58700c9d1a28ab427f8b75df/html5/thumbnails/5.jpg)
“Everyone is a hero in theirown story”
![Page 6: [Abridged] Concept Bureau Storytelling Presentation](https://reader031.vdocuments.us/reader031/viewer/2022022203/58700c9d1a28ab427f8b75df/html5/thumbnails/6.jpg)
Fragmentation feels like home
![Page 7: [Abridged] Concept Bureau Storytelling Presentation](https://reader031.vdocuments.us/reader031/viewer/2022022203/58700c9d1a28ab427f8b75df/html5/thumbnails/7.jpg)
29+ more slides
