[abridged] concept bureau storytelling presentation
TRANSCRIPT
![Page 1: [Abridged] Concept Bureau Storytelling Presentation](https://reader031.vdocuments.us/reader031/viewer/2022022203/58700c9d1a28ab427f8b75df/html5/thumbnails/1.jpg)
The Business Of StorytellingA framework for developing compelling brand narratives
Jasmine Bina
![Page 2: [Abridged] Concept Bureau Storytelling Presentation](https://reader031.vdocuments.us/reader031/viewer/2022022203/58700c9d1a28ab427f8b75df/html5/thumbnails/2.jpg)
Every brand is a
story1
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What is your flexible advantage?3.
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What Macro Movements can you utilize?
3.
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“Everyone is a hero in theirown story”
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Fragmentation feels like home
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