Are you a dog friendly attraction, activity or eatery? Or perhaps your accommodation caters for visitors and their four-legged friends? If so, then make sure to book your place in Cumbria Tourism’s NEW ‘Dogs Love Cumbria’ guide for 2018!

Why should I advertise?• Cumbria is fast becoming the canine capital of the country and the perfect playground for both dogs and their human companions. With the ever-growing number of businesses catering for visitors with dogs and Cumbria winning numerous doggy awards, it is now one of the most dog friendly destinations in the UK.

• Dogs Love Cumbria is a brand new pocket size and easy to use guide showcasing a selection of dog friendly accommodation, attractions and things to do with your canine companion, food & drink, retail and more, throughout the county.

• 30,000 copies of the guide will be distributed to key sites both in county and outside of Cumbria too, through tourist information centres, dog friendly attractions, accommodation and food & drink outlets as well as through targeted public events, dog clubs, veterinary practices etc. and on request from Golakes.co.uk.

• A PDF version of the guide will be available to view and download from our award-winning website Golakes.co.uk. This has proved to be a valuable way of gaining additional exposure for the guide with other publications such as our new Adventure Guide for 2017 which has been viewed online over 169,000 times in less than 6 months.

• Advertising opportunities start from just £189.00 + vat, with double space and panel entries available too.

• NEW FOR 2018, we are also offering additional cost-effective pet-friendly targeted marketing activity alongside your guide entry to help give an extra boost to this lucrative market.

• This advertising opportunity is exclusively available to Cumbria Tourism members only.

Dogs Love Cumbria guide

lakedistrictCumbria

the

PLEASE

RESPOND BY

TUES 27 FEBRUARY

Don’t delay, take the lead and book your place today! Contact Francine on 01539 822222 or email fbult@cumbriatourism.org

ADVERT DETAILS

Advertiser Title GOES HEREWe offer five award-winning lodges, sleeping 2-8 people, pet and family friendly. Wood burner and hot tubs as standard. With 15 acres of land and footpaths right on the doorstep, dogs love staying with us too. Dog-friendly pub within easy walking distance, serving great food.

Address, Town, LA23 7UT Tel: 01539 12345 / 0790 1234567

dWDB

www.websitename-here.co.uk

GRID REF: G12

X

Single Advert

Double AdvertAdvertiser Title GOES HEREThere is lots to do on a day out at the Railway! Explore the Eskdale Valley on foot or two wheels and take a step back in time in the Railway Museum. Whether it be at our main Stations or in the surrounding area, we are sure you will find plenty to do on your day out with us. Dogs are welcome on the train for a small charge. Look out for the ‘Paws for a While’ water stops outside and lots of great walkies from the stations.Our own on site cafés bake their own cakes, pies and pasties on the premises. Accessible facilities including wheelchair carriages (pre book) and level access to all indoor areas.

Ravenglass and Eskdale Railway, Ravenglass, Cumbria, CA18 1SW Tel: 01229 717171

dWD

www.ravenglass-railway.co.uk

GRID REF: C9

X

Single adverts follow this design and include the following:

• Advertiser name• 45 word description• Website address• Advertiser address and phone number• Symbols • Grid reference (please see map on

page 4 to plot yours)• ONE photographic image

Double adverts follow this design and include the following:

• Advertiser name• 115 word description• Website address• Advertiser address and phone number• Symbols • Grid reference (please see map on

page 4 to plot yours)• TWO photographic images

Shown (right) at actual size (91mm x 61mm)

Shown (right) at actual size (91mm x 124.5mm)

Triple AdvertFor these adverts you can supply your own press ready artwork:

• Size: 99mm (wide) x 210mm (high)• CMYK Press Ready PDF with bleed• Please include your grid reference

within the artwork (please see map on page 4 to plot yours)

• You may also leave blank area if you want us to insert symbols for you.

ADVERTISING PACKAGES

Give your business an added boost!Please note, all digital activity will be booked on our Pet Friendly channels (Golakes pet friendly page and enewsletter to pet friendly database). For this reason, all digital marketing is subject to availability and booked on a first come first served basis, so confirm your activity today!

‘WHIPPET’

‘GREAT DANE’

Triple advertBanner on Golakes*Enewsletter slot Social media postFeature ad*

Triple advertBanner on Golakes*Enewsletter slot

Triple advertBanner on Golakes*

‘RETRIEVER’

‘terrier’

Triple advert

ALL PRICES + VAT

from £550 + VAT Triple Advert (panel) - supply your own artwork to show your branding.

LEVEL 3

‘WHIPPET’

‘GREAT DANE’

Double advertBanner on Golakes*Enewsletter slot Social media postFeature ad*

Double advertBanner on Golakes*Enewsletter slot

Double advertBanner on Golakes*

‘RETRIEVER’

‘terrier’

Double advert

ALL PRICES + VAT

from £370 + VAT Double Advert - as illustrated (p2)

LEVEL 2

‘WHIPPET’

‘GREAT DANE’

£550

Single advertBanner on Golakes*Enewsletter slot Social media postFeature ad*

Single advertBanner on Golakes*Enewsletter slot

Single advertBanner on Golakes*

‘RETRIEVER’

‘terrier’

Single advert

ALL PRICES + VAT

from £189 + VAT Single Advert - as illustrated (p2)

LEVEL 1

Please note these packages of activity are not set in stone, so speak to the team if you would like a bespoke plan designed just for you.

Contact Francine on 01539 822222 or email fbult@cumbriatourism.org

OUR PET FRIENDLY STATSBanner on Golakes’ Pet Friendly page: 3,200 (average views per month)

Enewsletter advert to Pet Friendly database: 8,000 (database)Social media post:

214,000 (visitor following)Feature advert on Golakes’ Pet Friendly page:

3,200 (average views per month)

Banner on Golakes is for 1 month Feature Ad is for 2 months

*PLEASE NOTE

£900

£725

£425

£610

£800

£500

£314

£675 £550

£370

£189

GRID REFERENCE MAP

I I I I I I I I I I I

I I I II

I III

II

0 Miles

0 Kilometres

5

8

10

16N O R T H U M B E R L A N D

CARLISLE

COCKERMOUTH

KENDAL

WORKINGTON

GRASMERE

CONISTON

ULVERSTON

LANCASTER

WIGTON

L A N C A S H I R E

Y O R K S H I R E

C O U N T YD U R H A M

S C O T L A N D

KESWICK

SEDBERGH

APPLEBY-IN-WESTMORLAND

PENRITH

ALSTON

KIRKBY STEPHEN

WINDERMERE

WHITEHAVENSHAP

HAWKSHEAD

CARTMEL

M6

So

lw

ay

F

i rt h

No

rt

h

P

en

ni

ne

s

HADRIAN’S WALL

ARNSIDE

BRAMPTON

MARYPORT

AMBLESIDE

GRANGE-OVER-SANDS

RAVENGLASS

MORECAMBE

BARROW-IN-FURNESS

BOWNESS-ON-SOLWAY

SILLOTH

39

38

37

36

35

34

42

41

40

43

Gretna Green

NEWBY BRIDGE

KIRKBY LONSDALE

ULLSWATER

44

S

S

S

M6

TALKIN TARN

S

Longtown

Dalston

Silecroft

Lanercost Gilsland

Caldbeck

AllonbyAspatria

HesketNewmarket

St Bees

Lamplugh

Seascale

Egremont

Beckermet

Cleator Moor

Ennerdale Bridge

Gosforth

Muncaster

Eskdale Green

Nether WasdaleE s k d a l e

G r e a t L a n g d a l e

D u d d o nV a l l e y

L y t hV a l l e yBroughton-in-

Furness

Millom

Bowness Staveley

B o r r o w d a l e Glenridding

Pooley Bridge

Watermillock

Rheged

Nenthead

Brough

Lazonby

Troutbeck

PortinscaleBraithwaite

Howtown

Tebay

Dent

Orton

IngletonBurton

Dalton-in-Furness

Haverthwaite

Carnforth

Bassenthwaite

Uldale

Embleton

Flookburgh

T h e H o w g i l l s

Sawrey

BUTTER-MERE

LOWESWATER

WASTWATER

WINDERMERE

ENNERDALEWATER

CONISTONWATER

RYDAL WATER

CRUMMOCKWATER

B A S S E N T H -W A I T E L A K E Temple Sowerby

Langwathby

Melmerby

SETTLE-CARLISLE RAILWAY

DERWENT-WATER

THIRLMERE

HAWESWATER

GRASMERE

A683

A591

A590

A595

A5074

B625

9

B6260

A684

A65

A6

A66

A685

A686

B6318

A69

A66

A595

A595

B525

9

B530

0

B5307

A7

A6071

B5302

B5301

A591

A689

A6

A6

W a s d a l eE n n e r d a l e

Grizedale

Milnthorpe

WRYNOSE

PASS

HONISTERPASS

HARDKNOTT PASS

KIRK

STON

E P

ASS

1

2

3

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13A B C D E F G H J K L

Please use the map above to work out the grid reference for your venue

TERMS & CONDITIONS

CONDITIONS OF ADVERTISING

Cumbria Tourism reserves the right to refuse, amend, withdraw or otherwise deal with all advertisements submitted at its discretion. All advertisements must comply with the British Code of Advertising Practice and must in no way contravene the Trade Descriptions Act.

The advertiser will indemnify Cumbria Tourism, and agents acting on its behalf, against any damage, loss or expense from whatever cause which may be incurred as a direct or indirect consequence of the advertiser’s announcement.

To advertise you must be a member of Cumbria Tourism at the time of publication.

Cumbria Tourism, or agents acting on its behalf, will not be liable for any loss or damage, consequential or otherwise, occasioned by error, late publication or the failure of an advertisement to appear from any cause whatsoever.

Cumbria Tourism will not be liable for any claim whatsoever in respect of legislation in connection with the European Community Package Travel Directive. Cumbria Tourism features advertisements in good faith but cannot assume any responsibility in respect of individual package organisers or retailers.

Advertisement copy must be supplied by the deadline given. In the event of failure to supply Cumbria Tourism reserves the right to still charge you for the space booked.

Costs incurred in making amendments to advertisers’ entries, including author’s corrections, will be recharged to the advertiser.

Provided the copy is received by the stipulated date Cumbria Tourism or its agents will supply a proof of any typeset matter or artwork undertaken by them. No responsibility is

accepted for error or faulty reproduction not corrected on proofs supplied to the advertisers or their agents.

Advertisers are reminded that the quality of material supplied by them for advertisements cannot be improved upon and inferior material will be reflected in the quality of reproduction.

All digital files, artwork, films, separations and plates made in the production of promotional material will remain the property of Cumbria Tourism.

All claims in respect of error, omission or faulty reproduction must be made to Cumbria Tourism in writing within 30 days of dispatch of voucher copies.

The financial liability of placing this advert remains with the advertiser should the establishment or attraction be sold to a third party.

Cumbria Tourism makes no guarantee of revenue to the advertiser as a result of placing any advert.

Descriptions of, or references to, products, services or publications within an advert do not constitute or imply their endorsement or recommendation in any way by Cumbria Tourism, its employees or contractors. No reference to any specific product, process, or service by trade name, trademark, manufacturer, or otherwise shall be used for advertising or product endorsement purposes.

Acknowledgements: Schnauzer Head - ‘Designed by Freepik’

By advertising in this guide you are agreeing to be bound by the terms and conditions of advertising.