dissertations about online newspaper

8/7/2019 dissertations about online newspaper

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dissertations about: "online newspaper"

Is the medium the message? : The impact

of digital media on the newspaperconcept

University dissertation from Stockholm : KTH

Author:Sara Leckner;Kth.; [2007]

Keywords: SAMHLLSVETENSKAP; SOCIAL SCIENCES;Newspaper publishing;newspaper industry; strategy;convergence;new media; digital media;electronic media;

display technology;media technology;presentation-style; user interface; newspaperlayout;reading behaviour;perception; newspaper consumption; consumer needs;

Abstract: The impact of digital (new) media has caused both challenges and threats to

newspapers continuing existence as a profitable and influential mass medium. While

this is not the first time in history that new media appear to be challenging the future of

the newspaper medium, from one perspective digital media offer not only direct

competition, or alternative ways to produce and deliver news, but also possibilities for

convergence, for making new media part of the traditional newspaper, inducing whole

new possibilities for publishing. From another perspective, the newspaper medium is anold concept; a powerful mass medium with very profound consumption patterns,

strongly associated with its traditional output medium: ink-on-paper.The purpose of the

present work has been to examine the impacts digital media have on the old, well-

established newspaper medium, and what consequences these impacts have for the

future of newspaper as a mass medium, that is, is the medium the message? In order to

achieve this aim, the present work has been carried out from three different angles:

digital media, publishing and reading behaviour and presentation factors. The areas

have been examined using several methods: instrumental experiment, eye-tracking

experiment, secondary analysis, and case study design.Newspapers to be or not to bedepends, in a theoretical sense, on what media constitute. The medium is the message in

the sense that, in the definition of a mass medium, the strength of the newspaper

message is that it is recognized as the newspaper concept. It is not, in that the message

per se is dependent on the medium it is reproduced on, as a newspaper can be

considered a newspaper even if presented on a digital medium, yet the specific way the

content is presented will always depend on the technology and characteristics of the

chosen output medium. Thus, while defusing the output mediums significance for the

concept, the strength of the newspaper, and its industry, lies in what hitherto constitutes

the message: accurate, credible, serendipitous, and diverse content, but which is
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easily available on the desktop. A user had little or practically no need to leave the

confines of his home or work place to source material that was otherwise complex

to access, store and retrieve."

Tags: washington, post, tribune, web, sites, publication, readership, penetration, media

Online Newspapers

A look at the rising popularity of online newspapers.

3,269 words (approx. 13.1 pages), 8 sources, MLA, 2004, $ 75.95

Research Paper # 54305 | details |

Add to cart (you can always remove it later)

Abstract

This paper examines the growing trend in online newspaper reading and how the

rapid advances in technology and easy availability of the Internet have contributed

to this trend. The paper points out that more and more people are using the

Internet to access information and articles from online newspaper sites because it

is quicker and more convenient, because the Internet is easier to access than ever

before and because of the attractive services advertised on the online newspaper

sites.

Introduction

Background

Research Aim and Objectives

Methodology

Time Scale

Literature Review

Data Analysis

References

From the Paper

"The age of the internet has revolutionized the methods of communication and

information exchange. A great deal has changed in the last decade with the

information technology explosion. With more accessibility and economical port

charges internet has made its presence felt in a number of avenues ranging from

corporate desks to common households. This has enabled speedy communication

procedures such as email, conferencing, instant messaging, web telephony, videoconferencing and so on. Information that was hitherto difficult to access and obtain
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suddenly became available a click away. With increased usage and application of

the internet and other virtual private networks (VPN), information was readily and

easily available on the desktop. A user had little or practically no need to leave the

confines of his home or work place to source material that was otherwise complex

to access, store and retrieve."

Tags: washington, post, tribune, web, sites, publication, readership, penetration, media

Online Newspaper Readership

This paper discusses the practice ofnewspapers and magazines publishing their

full content online for free, which is a theory of business that is not clearly

understood.




cess.

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Internet JournalismThesis Summary : A discussion on whether the Internet be held

responsible for the falling standards inconventional journalism.

Information : 67343 words, 219 bibliography sources, written in2004, MLA citation style & format


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Newspapers in the Internet Age

This paper examines the fate of traditional newspapers in the Internet age.

1,065 words (approx. 4.3 pages), 10 sources, APA, 2008, $ 29.95

Cause and Effect Essay # 104179 | details |


Abstract

This paper explains that the Internet has had a pervasive influence on more

conventional media. The author points out that, with the emergence of the Internet

as the full-blown force, newspapers have found that they must adapt or be

overwhelmed. The author further describes how leading newspapers, such as the

"New York Times", have embraced the Internet and have moved forward with

ambitious plans to make themselves available on the Internet in modified forms.

The paper underscores that one of the remarkable things that newspapers have

done with the Internet is to make themselves more widely available than at any

time. The author concludes that traditional newspapers will have a valid place in

the media as long as they continue to support relentless reporting.

From the Paper

"One way in which the Internet has influenced other forms of media is to put a

tremendous emphasis on imagery as opposed to print. While are still primarily

print, the Internet is filled with photos, drawings, graphics, and other visual

representations, to the point where images are losing much of their power because

we see so many more of them than ever before. Given the ease with which images

can be manipulated, we face as a culture a serious problem of retaining the ability

to know what is real versus what has been packaged for consumption."

Tags: circulation, reporting, video-feeds, blog, images

Online Newspaper Readership

This paper discusses the practice ofnewspapers and magazines publishing their

full content online for free, which is a theory of business that is not clearly

understood.


Research Paper # 52441 |

details|

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Abstract

This paper relates that the practice of not charging for reading the newspaper

online may be changing, as seen with companies such as AOL, ?El Pais? , which is

the most popular newspaper in Spain, and ?The Economist?, which keeps almost

half of the magazine to be read only through subscription. The author points out

that online newspapers can publish their content internally and send it to all

corners of the globe at a low cost. The paper reports that readers of online

newspapers were twice as likely to be postgraduates than the general population

and 59 percent were college graduates, indicating that they are likely to be an

influential group in the social arena, have strong purchasing power, and are likely

to be politically involved.

From the Paper

"Earlier the process of gathering of news, reporting and circulations were left as a

centralized process in the hands of selected people. They were professional

journalists and they worked together in the institutions catering to providing news

across different countries. Today because of Internet and the ability of this medium

to interact with public, the general user of the net has also developed the capacity

of producing news instead of consuming it only as they were doing earlier. An

interesting question has now come up regarding the authority, objectivity and the

values that were earlier associated with journalism. This is because the functions of

reporting, editing, verifying and distribution of news is no longer being left in the

hands of the newsroom in the newspapers of the country alone. There are a large

number of people outside who can take it up."

Tags: consumer, demographics, television, advertisement, changes

Newspapers and the Digital Media

A look at the impact of the internet on printed newspapers and their transition to

digital media.

1,006 words (approx. 4 pages), 4 sources, MLA, 2005, $ 28.95

Essay # 62677 | details |


Abstract

The paper looks into the newsroom cuts of two large newspaper companies;

Knight Ridder and New York Times Co. It then reflects on the impact of the internet

moving in on traditional newspaper turf including blogs. In conclusion, it reflects

on the way newspapers have begun to count readership and report it to potential

advertisers.


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From the Paper

"Now, when adding in the readership online and subtracting the duplicate readers

that subscribe both in print and online, the NAA "found that Web sites increase the

total audience by an average of approximately 12%" and more importantly "this

was especially true among younger people, with adults 18 to 24 raising their

numbers 16% (Saba)." The latter group being most significant to the newspapers

as learned in lecture to the vitality and revenue of a newspaper. This is very

encouraging to the newspaper medium and beginning to shape ad departments at

newspapers nation wide. Some newspapers have merged online and print ad

departments so as to be most flexible to clients' needs."

Tags: blog, knight, new, ridder, times, york

College Newspapers

An analysis of challenges facing college newspapers.




Abstract

This paper discusses the current state of college newspapers and the challenges

that face their continued existence. The paper begins with a discussion of how

university policies support or inhibit student newspapers. Next, the paper studies

the specific issue of censorship and its impact on academic freedom. The paper

then turns to an evaluation of the quality of college newspapers, focusing on

examples of particular high-level journals.

From the Paper

"This is against the principle of education promoting academic freedom which

ensures the liberty of students and the staff to make statements even if the

statements are viewed as being untrue or one-sided. One does not deny that

untrue and defamatory writings have no value in terms of free speech, but the

students have to be taught that they have the liberty to have their own opinion,

and express them in the student publications in the right manner. This has to be

accepted, especially if the student magazines permit anonymous publications. Also,

if anonymous publications are permitted, then certainly students cannot be

punished for such articles. (Censorship of College Student Newspapers) One can

clearly see that the biggest reason for all the legal problems has been the difficulty

in adjusting with each other, and one has to realize that both the students and their

teachers have to accept adjustments in their thought and behavior when they work

together in a college."


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Tags: journalism, writing, students, college, university, magazine, censorship, academic,

freedom

The Newspaper Industry

Discusses the survival of the newspaper industry given the impact of the Internet.


Analytical Essay # 111697 | details |


Abstract

This paper identifies several supply chain challenges to the newspaper industry.

These challenges are the intangible and unpredictable flow of news, information

defined by production parameters, and daily and weekly configuration variations.

The author points out that these challenges are not felt by the news received via

email or the official websites of the magazines and newspapers. As a result, these

formats represent strong competition and pose threats for the traditional print

newspapers industry. The paper includes a SWOT and a PEST analysis.

From the Paper

"The service delivery within the newspaper industry refers strictly to the time it

takes for a newspaper to reach the final buyer. This time is generically longer in

comparison to the online news as the information in the first case has to be printed

on paper support, rather than simply uploaded on the website. In case of a

negative situation at the printing facility, the newspaper could easily fail to reach

the customer, generating as such an unsatisfied customer."

Tags: revenues, raw materials, advertising page, on-time delivery

Newspapers as Sources for Historians

This paper provides an analysis of several themes found in the newspapers of the

time of World War II on December 15 1941, and how they were used by historians.

2,100 words (approx. 8.4 pages), 4 sources, 2000, $ 52.95



Abstract

This essay discusses several themes found in the newspapers of the time of the

Second World War on the day of December 15 1941 , showing the usefulness as

well as ineffectiveness of these sources for historians. The author examines sources

that include authentic documents, personal accounts, diaries, memoirs, and

newspapers.


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From the Paper

"By researching and studying various aspects of newspapers from times of war, we

are able to determine their usefulness to historians as sources. Newspapers contain

a wide variety of information on many different subjects, some of which are useful

and some of which prove inadequate. Newspapers, especially during times of war,

contain large amounts of factual information, such as accounts of battles and gains

and losses of military assets. By studying the way in which this information is

expressed in newspapers, and by comparing it to other sources, we are able to

conclude that this factual information contained in newspapers is usually incorrect,

inaccurate or misleading. In this sense, newspapers prove useless to historians as a

source. In contrast, newspapers prove to be extremely useful as a source for

determining both social and political attitudes of the time."

Tags: second, war, world, globe, mail, times, london, battle, age, german

Newspaper Comparison

This paper analyzes the advertising content within three daily newspapers

published in Las Vegas, Nevada.

813 words (approx. 3.3 pages), 0 sources, 2007, $ 23.95

Comparison Essay # 94660 | details |


Abstract

The paper examines the Las Vegas Review Journal (English language only); El

Tiempo (Spanish language only) and La Voce (bilingual Italian and English). The

paper highlights the diffferences in the advertising of all three newspapers. The

paper discusses how these findings reflect the target population of these

newspapers.

From the Paper

"In the Classified Section of the Las Vegas Review Journal on Sunday, June 25,

2006, I perused a 42 page group of ads, covering four separate sections of the

newspaper (Sections "F"; "G"; "H"; and "HH") and 33 separate advertising

categories, including, for example, "Accounting/Financial"; "Healthcare";

"Hospitality"; and "Work from Home", to name just a few. The section also included

"Help Wanted" ads; "Personal" ads; and myriad automobile ads, both car dealership

and private party. One interesting advertising category unique to Las Vegas (and

other gambling areas" was "Casinos"."

Tags: El, Tiempo, La, Voce


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Is the Printed Newspaper Dead?

An analysis of the impact of online news editions on printed newspapers.




Abstract

The paper discusses how the Internet has made print newspapers seem irrelevant

because of print's lack of interactive capability, slow pace of generating content and

its less attractive user features than online counterparts. The paper reveals print's

decreased readership and advertising revenues in both the U.K. as well as the

United States. The paper therefore believes that enhanced content and features

found online and the greater affordability online news sources may mean that print

newspapers will not generate enough revenue to stay afloat.

From the Paper

"Is the printed newspaper dead? Over the course of the twentieth century,

newspapers "exhibited profit margins higher than most industrial sectors" and

enjoyed "the largest share of advertising expenditures of all media" (Boczkowski 3).

Having a page-length advertisement in the New York Times was considered the

best way to reach a mass audience, or at least a mass audience with great

spending power. But in the 21st century, there have been numerous postmortems

written about print, non-'virtual' newspapers. The medium has rapidly deteriorated

in terms of its healthy sales revenues since "the Internet burst on the scene as an

entirely new mass medium" (Gibbons & Hiebert 1999, p. 306). Advertising

revenues for American newspapers shrank by 14% in the first three months of

2008, and the Los Angeles Times "announced that 250 jobs were going - 150 of

them in [the] editorial [department]" (Snoddy, 2008, p.18)."

Tags: Internet, readership, advertising, revenues, content

Is the Printed Newspaper Dead?

An analysis of the impact of online news editions on printed newspapers.




AbstractThe paper discusses how the Internet has made print newspapers seem irrelevant


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because of print's lack of interactive capability, slow pace of generating content and

its less attractive user features than online counterparts. The paper reveals print's

decreased readership and advertising revenues in both the U.K. as well as the

United States. The paper therefore believes that enhanced content and features

found online and the greater affordability online news sources may mean that print

newspapers will not generate enough revenue to stay afloat.

From the Paper

"Is the printed newspaper dead? Over the course of the twentieth century,

newspapers "exhibited profit margins higher than most industrial sectors" and

enjoyed "the largest share of advertising expenditures of all media" (Boczkowski 3).

Having a page-length advertisement in the New York Times was considered the

best way to reach a mass audience, or at least a mass audience with great

spending power. But in the 21st century, there have been numerous postmortems

written about print, non-'virtual' newspapers. The medium has rapidly deteriorated

in terms of its healthy sales revenues since "the Internet burst on the scene as an

entirely new mass medium" (Gibbons & Hiebert 1999, p. 306). Advertising

revenues for American newspapers shrank by 14% in the first three months of

2008, and the Los Angeles Times "announced that 250 jobs were going - 150 of

them in [the] editorial [department]" (Snoddy, 2008, p.18)."

Tags: Internet, readership, advertising, revenues, content

Online Newspapers

This paper reviews market research about readers of online newspapers.




Abstract

This paper explains that the 350% increase of online versions ofnewspapers in

the last five years was assisted by the development of speedier broadband. The

author, through several consumer research reports, points out that generally online

readers are younger, more upscale, better educated, "heavy" users of the Internet,

and make more online purchases. The paper reports that, whereas the bulk of the

online users may state that there has been no alteration in their conventional

media habits, the reality is that a significant proportion of individuals have changed

their reading habits and, within a comparatively limited time frame, have taken up

novel methods of receiving the news.

From the Paper


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"The newspaper online sites are amongst the most talked about and accepted

locally oriented destination on the web, as per a report from NFO Ad:Impact, of

Greenwich, Conn. A comparative study found that 66 percent of online users were

informed of online newspaper Web sites, while 34 percent were interested in local

useful city guide sites. The newspaper sites are visited by many people: on an

average 48 percent of people saw the local newspaper site and 16 percent saw the

local city guide. An anticipated total population viewpoint for the markets review

was done by NFO Ad: Impact and it projected that almost 5 million online users

visited the newspaper sites during 30 day period of study and it turned out to be

twice the quantity of the combined traffic on the local city sites."

Tags: broadband, advertising, print, change, local

Online Journalism

A case study comparison of an online newspaper with its printed version.


Case Study # 97469 | details |


Abstract

This paper discusses the theory and practice of online journalism. It presents a case

study of online journalism and analyzes and compares an online newspaper with

its paper edition. The paper focuses on the nature of online journalism and analyzes

the role of the online journalist in the virtual newsroom. In addition, the paper

analyzes online journalism by means of a comparison between the content of the

online version to the paper edition of the same date. The paper also contains an

example of an online newspaper and its printed version at the end of the paper.

Table of Contents:

Introduction

Case Study: The Star

Newspapers

Newspaper Journalists

Technology in Newspaper Reporting

Online Newspapers

Comparison

Content

Focus of the Articles

Timeliness

Length

AdvertisementsUser Friendliness


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Interactivity

Conclusion

Online Star Newspaper: 27 April 2007

Printed Version

From the Paper

"When scrutinising advertisements in the two editions of the newspaper it is visible

that the products and target markets were different based on the media being

used. Despite that fact, advertisements are important to both versions of the

newspaper. In terms of user friendliness, both newspaper versions have their

problems and advantages, with the paper edition being part of a societal and

historical habit, despite being more difficult to navigate compared to the electronic

version. The electronic version tends to overcrowd the homepage, leading to

confusion at times. Finally, interactivity is the element that best separates the two

versions of newspaper that have been compared. The paper version is a classic that

has been and will be around for a very long time; however, it cannot compete with

the vast interactivity offered by the electronic version. Ultimately, online journalism

adds a new and useful dimension to a profession that always has use for new forms

of communication and information."

Tags: e-paper, electronic, journalist

Newspapers and the Internet

A discussion of the advantages of on-line publications.

914 words (approx. 3.7 pages), 5 sources, MLA, 2002, $ 25.95



Abstract

This paper looks at how major newspapers can effectively leverage their existing

print newspapers to increase significant online traffic volume. Both big and small

newspaper publishers around the world have realized the importance of having an

online version of their publications. It examines how online newspapers are in a

strong position to develop significant user traffic that is not only interested in

gathering news and local market information, but it is also interested in shopping.

It evaluates how, for newspaper publishers themselves, the multifaceted revenue

potential could be great despite the resulting increased cost of producing and

distributing a print newspaper.

From the Paper"The majority of revenues from online newspapers are generated through online


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classifieds and personals, with slightly less revenue coming from display

advertising. The key to a successful online newspaper is attracting visitors. Online

publications do so by offering something extra than what is already published in the

print newspaper. Many online newspapers offer useful, timely information and

highlight the unique aspects of local communities in their Web site content. In

addition, the sites must continue to offer breaking news and information, and must

be updated regularly to keep readers coming back."

Tags: revenue, classifieds, personals, visitors, shopping, publishers

News Content and Delivery

An assessment of network television, cable network providers and newspapers to

determine which outlets best serve the publics' interest while abiding by the ethics

of journalism.




Abstract

The paper examines network television comprised of ABC, CBS and NBC and cable

network providers including CNN, FOX News and Comedy Central's Daily Show. The

paper also looks at newspapers including the New York Times and The Wall Street

Journal in order to assess each of these news outlet's coverage during the 2008

election. The paper reveals that television networks appear to be the most biased

and lacking in journalistic ethics, cable television networks are less biased, while

newspapers adhere the most to journalistic ethical standards. The writer would

choose to access a combination of social networking sites including Twitter, RSS

Feeds from all major news networks and newspapers, and television coverage

from CNN to gain an overall interpretation of events that is more balanced, with

greater potential of seeing divergent views.

Outline:

Introduction

Assessing Network Television

Assessing National Newspapers

Assessing Cable Networks

Summary

From the Paper

"Beginning with an assessment of ABC, CBS and NBC and assessing the extent to

which each of these three networks concentrate on responding to the public's

interest by abiding by journalistic standards, this group was by far the most biased


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in their reporting of political, economic and entertainment news. A portion of this

assignment was completed during the week of the Republication National

Convention (RNC) when Sarah Palin was announced as the Vice Presidential

running. Despite being politically independent in terms of ideology, the bias against

Mrs. Palin was palpable. The network political analysts often degraded their analysis

into the personal issues of Sarah Palin, completely irrelevant to news analysis and

unbiased coverage. The immediacy of the television medium often leads to

incomplete and often fragmented analysis of complex issues (Cooper, 2004)."

Tags: media, bias, sensationalism, coverage

Traditional Media and the Internet

An exploration of how the television network, radio and newspaper industries can

overcome the challenges of the new online environment.


Term Paper # 118334 | details |


Abstract

The paper explores how television networks, radio and newspapers can thrive in

today's new, sped-up, Internet-fueled paradigm. The paper focuses on how

newspapers are losing their younger readers and are seriously losing advertising

revenue. The argument is made that the newspaper industry can and will maintain

a competitive advantage by concentrating on its core competencies and the unique

cache of its history. The paper also discusses the challenges facing cable news

networks and radio, and contends that with flexibility and determination, these

industries can also continue to remain vital, relevant and lucrative as we move

through the new century.

From the Paper

"The challenge of staying relevant in the face of evolving technology and changing

consumer expectations is not a new one. Radio stations could no longer depend on

serialized dramas or comedy shows to draw listeners once everyone had a

television in their living room and movie theatre owners were, and still are, vexed

by the arrival of VCRs and, subsequently, DVD players. There was little need for

telegraphs once the telephone came into widespread use, and dressmakers found

themselves less in demand once off-the-rack clothes become popular."

Tags: advertising, revenue, readership, circulation, classifieds

Journalism

A discussion of the importance and role of journalism in societies.1,254 words (approx. 5 pages), 2 sources, MLA, 2002, $ 34.95
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Abstract

This paper examines how mass media has become an institution that plays a vital

role in shaping and influencing the minds of the people and how through different

forms of media , like newspapers, radios, TVs, computers (Internet) and other

electronic devices, information can be relayed immediately to people at a few

number of days or even in seconds. It analyzes how print media, particularly news

in newspapers, plays a vital role in promoting democracy, free speech and

thinking in society through the practice of exchanging ideas, critical thinking and

promotion of human interaction and communication, regardless of the political

nature of the society.

From the Paper

"For the American society, the print media is a symbol of democracy, which is

enacted by the exercise of press freedom. News delivered about various events in

and out of the country, positive or negative, small news or big news; all of these

are available in print media thru newspapers. For a democratic country like the

United States, press freedom is important, and this, in effect, makes news

important to people. Not only do people obtain factual information about events in

and out of the country through the news, but being able to acquire print media,

specifically the news, result to an exchange of ideas about a specific issue/topic."

Tags: mass, media, freedom, of, speech, newspapers, democracy.

Media Coverage of Third Party Political Candidates

This paper discusses the poor showing of third parties in American politics may be

because of lack of media coverage and uses the New York gubernatorial race as an

example.




Abstract

This paper examines the question of whether Tom Golisano, running as a third-

party candidate for governor of New York in the past mid-term elections, received

an appropriate degree of coverage in the region's newspapers.The author counted

the number ofnewspaper articles per candidate. The author concludes that,

because of the relatively limited impact of third-party candidates, the amount of

coverage that Golisano received was fair and appropriate.
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From the Paper

"One of the important questions in American politics is why the two parties have so

much power, in contrast to many nations in which numerous political parties are

represented both in the government and in the national public political debate. One

of the major differences between countries with two parties and those with a

variety of political parties is, of course, the difference between a parliamentary

system of government and our own, which does not encourage power sharing

amongst different parties."

Tags: mid-term, elections, region, newspapers, articles, appropriate, impact

Basketball Coverage

A comparative analysis of the newspaper coverage of two college basketball

games.




The Press Complaints Commission

A reasoned critique of the press complaints commission and its code of practice.

2,240 words (approx. 9 pages), 6 sources, MLA, 2004, $ 55.95



Written Language Analysis

A written language analysis of three separate newspaper articles about the March

21, 2005 Red Lake, Minnesota high school massacre.




Abstract

Using Foucault's Theory of Language/Power Relationships, this paper analyzes the

way that three different newspapers reported on the March 21, 2005 Red Lake,

Minnesota high school shooting incident. The paper analyzes the way that each

newspaper described the incident, the similarities and differences between the

three descriptions and looks at which relationship(s) of power each of the three

articles emphasizes within the language of the article itself.

Table of Contents

Introduction

Methodology

AnalysisConclusion
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18/26

From the Paper

"Additionally, as Foucault (1970a; 1970b; 1972; 1980) suggests, discourse

(language) is similar to a scientific system, or "discipline" that operates within a

given social context or contexts (e.g., a work situation; a classroom; a written

historical account; a newspaper article). Human discourses (e.g., spoken or written

language) are never free, according to Foucault, of inflected, or implied,

meaning(s) within that particular context(s). In other words, as Foucault (and later,

Derrida, Fairclough, and others) asserted, discourse in never just written or spoken

language that is neutral. Therefore, under Foucault's theory, there can be no such

thing as completely neutral newspaper reporting, since language (that is, the

written language by which the report is made) will always be inflected with meaning

according to hidden (or not so hidden) relationships of language and power."

Tags: united, states, canada, border, student, native, american, reservation, jeff, weise

Ethics

This article concerns an ethical dilemma involving an employee's dismissal from a

motor company, that is a major advertiser in a newspaper.


Case Study # 74867 | details |


Abstract

The writer describes how the ethical dilemma arose when an investigative reporter

discovers a threat of legislation against a motor company for unfairly terminating

an employee. The motor company has bought a large amount of advertising space

at the newspaper where the said reporter works. The writer describes that the

stated policy of the company is to remain non-partial in its hiring and termination of

employees. The paper shows that the employee claims that he was mistreated and

subsequently terminated because of his race and religion. However, the writer

reveals the reporter's claims that the employee had been caught stealing money

from the company's cash box. This article discusses the problem that arises as a

result of the company's refusal to allow newspaper reporting regarding the

matter. The writer shows that if the reporter were then to write about the matter, it

constitutes a conflict of interest with an advertiser.

From the Paper

"The reporter in question brought the matter to the attention of the editor, who

contacted the human resources manager to discuss the matter. It was decided that

it was in the paper's best interest to pursue the story. The policy of the WeeklyHerald is clearly that reporting should be honest, current and impartial. If any place


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of business is guilty of misconduct with regard to its employees, readers have the

right to know about it. Furthermore, in the intensely competitive world of reporting,

it would serve the paper well to bring fully investigated, truthful and timely material

to the reader. Waiting for the angry employee to go to the press with the story

would be unfair both to the paper and to its readership. Firstly, the Weekly Herald

would prove untrustworthy in terms of newsworthy items and secondly, it is likely

that the objectivity of the story would be compromised."

Tags: dismissal, contract, termination, race

Results 51 - 60 of 340

International Media Report

An serious analysis of international news coverage in the printed press, focusing on

business and economic issues.

2,236 words (approx. 8.9 pages), 12 sources, APA, 2002, $ 55.95Comparison Essay # 16080 | details |


Abstract

This paper examines the relationships between major news sources around the

world comparing international coverage of major news events to that of North

American coverage. The paper compares news reports from many different

newspapers from all over the world, including South Africa, Australia, Israel,

Canada. The writer points out the differences between the various international

news reports on the same topics.

From the Paper

"The business and economical news from six major news sources have been

carefully observed over the past six weeks. When discussing the economic or

business news, world trade or welfare, the various media sources examined proved

to take a multitude of approaches. Whereas most sources do indeed have separate

sections entitled Business or Economy, which made for relatively easy comparisons,

their focuses are truly unique. My findings include sources such as The Sunday

Times (of South Africa), that focus on mainly local business happenings. On the

rather surprising flip side, some sources were internationally influenced, such as

The Sydney Morning Herald (of Australia), which seemingly minimized local issues

in order to report on the significance of American business news. Upon saying this,

in the international or "non-North American" sources observed, the Canadian

business news was not only overshadowed by that of current U.S. economic

updates, but downright ignored."

Tags: current, events, newspapers, journalism, times, post, herald, items


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"U.S.A. Online" - A Case Study

A review of a case study conducted on "USA Today's" move from just a newspaper

to an on-line version as well.


Case Study # 27054 | details |Add to cart (you can always remove it later)

Abstract

An analysis of the move of "USA Today" from a newspaper that had a distinct

non-elusive image of being both easy-to-read and easy to peruse into a semi-

interactive internet site. This brief, yet coherent, analysis of the problems is divided

into three parts: a) The efficacy and power of the "USA Today" print branding; b)

The loss of that efficacy and power by a misunderstanding of interactivity on the

World Wide Web, and c) suggested implementable options available to "USA Today"

management to rectify the problems.

From the Paper

"The "USA TODAY" print publication counted its circulation growth by using total

number of copies sold, which accounted for its 2.2 million circulation figure, a

figure, which, by the way, allowed it to charge premium rates to advertisers. A

second way in which "USA TODAY" online differs from "USA TODAY" offline, is in the

viewer usability. It must not be forgotten that no special equipment is necessary for

reading the offline version (standard print) while to read the online version, the

reader must have a) a computer, b) a modem, c) Internet Connectivity, d) a Web

browser, and e) patience."

Tags: internet, media, journalism, america

Print Journalism in America

An look at the history and evolution of print news in America.




Abstract

This paper explores both interests of layout and content, as well as the historical

role of printed news in early American society. The paper is divided into ten

subheadings, each exploring a different aspect of print journalism in America from

the 18th century until the present.

Paper Outline:The Evolution of American Media


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Early Days of News

Colonial Newspapers and Political Pamphlets

Penny Papers

News Meets Entertainment

Tabloids

Time for a Change

Print Journalism of Today

News on the Net

News Continues to Evolve

From the Paper

"Media in the west has sported many faces since it began hundreds of years ago,

beginning before the term America meant the independent states. From printed

pamphlets to today's internet, media has shaped many facets of American life. In

tracking the evolution of media, we see its first purpose as a political message

carrier. Eventually, people broke away from the binds of political backing by finding

other means of financial support, and began to print "news", a loose term that has

historically carried many different definitions. With newfound printing freedom,

media pioneers began to construct the foundation for what today's society terms

"journalism"."

Tags: internet, newspaper, Elizabeth, Glover

Mass Media

A discussion on mass media in the developed and the developing worlds.




Abstract

This paper discusses how mass media - television, radio, newspapers, magazines

and the Internet, is a part of everyday life in all parts of the developed and

developing worlds and looks at how it shapes our lives in almost every possible

way. The paper also discusses how, in some nations, the media is tightly controlled

by the national government, while in others only guidance is provided. The paper

examines mass media in both developed and in developing countries and maintains

that the modern media's far-reaching nature makes it a powerful tool for the

dissemination of ideas... and of propaganda.

From the Paper

"It was the developing world that first saw the media become ubiquitous. Thepeoples of the United States, Canada, Japan, Australia, New Zealand, and most of


22/26

the nations of the European Union, have long been experienced a media-saturated

lifestyle. Radio first became a part of daily life in America in the 1920's. News

programs, soap operas, musical performances, comedy sketches, and other sorts of

informative and entertaining fair helped Americans to while away the hours.

Television arrived some thirty years later, and the small screen quickly achieved a

permanent place in America's living rooms. Daily and weekly magazines, cheap

dime novels, and daily newspapers had long been staples of American life. From the

beginning, the commercial element was present in each of these media. The

advertising that supports this privately-owned media depends for its success on

large audiences - the larger the better. The large audience required by this system

supposedly guarantees a democratization of the views represented, and the

material available. News would reflect popular concerns. Popular entertainment

would reflect the tastes of the masses."

Tags: broadcast, newspapers, news, agencies, control

The Role of the Press

This paper looks at how the role of the press has changed in recent years.



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Abstract

This paper examines how advertising has affected the role that the media plays in

our lives. The paper examines the affect that the market has on the effectiveness of

mass media. Some of the different issues discussed are the evolution of many

newspapers from family-owned, to corporate-owned, deregulation, changes in the

laws and how advertising has affected the need to increase revenues and how the

type of advertiser approached influences the content of the materials. The author

presents information to illustrate how different publications or even television

programs attract a certain audience and this influences the type of advertisements

that are found. The author also feels that in some cases too much emphasis has

been placed on advertising and revenue dollars generated and this is having a

negative impact on the freedom that the media, especially the newspapers have

in reporting events. The paper reviews some studies that have been conducted in

order to support the theory that today's mass media is unduly influenced by the

need to generate revenue through advertising and as a result the message that the

public is receiving is also being influenced in a negative manner.

From the Paper

"There are continual attempts to control the form and content of mass media.Deregulation of FCC limits on advertising time on radio and television in the 1980s


23/26

fundamentally changed the nature of the mass media product that all of us are now

served, and this deregulation came about because of very direct federal

governmental (i.e. political) activity in the realm of mass media. Thus what seemed

to be a political matter (the federal government wanted to reduce the level of

regulation of as many industries as possible) was also very much an economic one

(more minutes of advertising on radio and television shows meant that the

marketplace "and individual companies" had more control over the content of

television and radio programs."

Tags: mass, media, advertising, government, business, democracy, magazines, television,

public, money, content, editorial, companies, parent, ammendment, first, deregulation, fcc,

radio, corporate

Fashion Print Media

This paper provides an examination of the relationship between fashion print media

coverage and fashion public relations in the United Kingdom today.

52,254 words (approx. 209 pages), 69 sources, APA, 2008, $ 249.95

Dissertation or Thesis # 106563 | details |


Abstract

This study aims at examining and understanding the relationship between fashion

coverage within the UK print media and public relations with special attention to

newspapers. The nature of fashion coverage is explored through content analysis

of a cross section of UK newspapers, semi structured interviews with fashion PR

professionals and industry insiders as well as through participant observation in

order to identify the way fashion public relations as a discipline is applied and

arguably the prime source for fashion print media coverage in the UK. Through

careful examination of the strategies, methods and formulas applied by the fashion

PR industry in order to promote fashion items and ensure print media coverage, the

study contributes to knowledge by providing empirical foundation to the under

researched area of fashion public relations. It adds to the existing knowledge

emerging from other areas of public relations and draws attention to an important

and established yet academically neglected part of the PR industry. The paper

includes an appendix that contains interviews carried out with UK fashion PR

professionals.

Table of Contents:

Chapter 1: Introduction

Statement of the Problem

Research QuestionsImportance of Study


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Scope of Study

Chapter 2:

Fashion Public Relations and the Fashion Print Media in the UK

Chapter 3: Methodology

Description of the Study Approach

Data-gathering Method and Database of Study

Chapter 4:

Review of Literature

Chapter 5:

Fashion PR the Creator of UK Fashion Print Media Coverage

Chapter 6:

The Celebrity Connection

Chapter 7:

UK Fashion Industry: Facts and Statistics

Chapter 8:

Fashion Photography and Its Relevance to Fashion PR

Chapter 9:

Research Findings

Chapter 10:

Case Study: The Rise, Fall and Even Bigger Rise of Kate Moss - Fashion

PR at Its Best?

Chapter 11: Conclusions

From the Paper

"The fashion director sets the journalistic calendar for the whole year, which is

more of a framework with room for changes. The various articles and features are

discussed with the whole fashion team and the editors are briefed on what to

research and write about, photo shoots are also being scheduled. Newspapers as

opposed to magazines have a tight schedule and work approximately a week up to

a few days in advance. The tabloids are the prime employers of fashion staff, they

employ not just one fashion team but groups of journalists covering different

fashion related subject areas.

"With the emergence of newspaper supplements, some of which have a fashion

focus, some of which are entirely devoted to fashion, such as the Sunday Times

Style Magazine, newspapers employ more fashion staff. There is usually a separate

fashion team for the supplements, as well as freelance fashion writers who are also

used frequently for specific features. They often function as outside experts that are

brought in to write about certain fashion trends or items."

Tags: PR, activities, promote, coverageComputer Journalism
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An analysis of how computer journalism will be benefit society.




Abstract

The purpose of this report is to show how computer journalism will be more of an

asset to journalism and society. It looks at how computer journalism is better than

other news sources, will create more jobs, will affect the community, and will affect

entertainment such as sports and movies. The discussion is constructed as follows:

journalism in the present & the future, computer journalism in the present,

newspapers that are already using computer journalism, how databases help

stories become more efficient, why CD-ROM is a needed tool, the future, how

computer journalism increases opportunity and creates new jobs and reaches the

community, effects on entertainment, and advertising.

From the Paper

"Newspapers have always been efficient in delivering the news but have faced set-

backs that leave the public unsatisfied. Surveys show that "only 38 percent of the

public rely on the newspaper.., while 72 percent point to television for news"

(Dennis 677). Editors realize the need for drastic change and have already adopted

new ways to deliver the news more efficiently. For example, databases are now

"recognized as a tool, if not a staple" (Webb 1) for good journalism. CD-ROMS (On-

line databases) are also being used frequently by Newspapers; because of the

dramatic drop-off in the price for ROMS, from $10,000 to $4,000 in the last decade,

the media has been quick to take advantage. These two new resources hope to

push back the newspaper on top of the news industry."

Tags: journalism, technology

The Nature of Change

A study of how our world is constantly changing.

785 words (approx. 3.1 pages), 0 sources, 2002, $ 22.95



Abstract

This paper investigates the nature of change in all areas of our society and defines

change in historical, personal and social terms. It includes collections of materials

that tackle role, process, conditions, and effects of change of different media forms,

such as newspaper and magazine articles, visual illustrations, novel, poetry,movie, documentary, and Internet text.
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26/26

From the Paper

"The concept and idea of change is defined and used in different contexts,

particularly ion the realm of history, sociology, and personal development. This

paper will discuss how various collections of materials and documents that discuss

the nature of change affects an individual's life and the people around one's

environment. For this paper, the collection of materials that will be tackled

regarding the role, process, conditions, and effects of change are of different media

forms, such as newspaper and magazine articles, visual illustrations, novel, poetry,

movie, documentary, and Internet text."

Tags: concept, idea, personal, development, individual, life, environment, media, magazine,

internet, individual, group
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