Discover LondonBy Fayo Ibidapo

11QGi

The Original Brief− What did the brief detail?

− The final image has to promote a local area− It must contain a range of images from different sources− The images must be manipulated/edited− The image must be creative and suitable for A4 printing.

Broken down: The final image must promote a local area by using different images that have been edited in a creative manner and is suitable for A4 printing.

Planning− Before starting the final image, it was important that

appropriate planning took place.− This made sure that all the details were covered before

starting the image.− This would increase the chances of the final image meeting the brief and becoming

successful when compared to the success criteria

− Part of the planning process included get market research.− This was done by surveying different people and collecting their opinions on each

plan, showed in the next screen

− Different methods were taken to make sure that the planning done was useful, productive and relevant to the brief.

− Plans included a mood board, detailed descriptions of image ideas and existing image annotations

Planning− Here are the methods of planning used:

− Mood Board− Detailed Structures− Annotating Existing Images

Here is the mood board and detailed structures that I created as part of my planning phase.

Final Graphic• Here is my final graphic:• This graphic meets the brief as:

o It contains different images that have been edited

o The size of the image is perfectly A4o It promotes, not just local areas in London,

but activities and tourist attractionso It is creative

Why This Image?• I chose to produce this image for many reasons:

o It appeals to many audiences such as historians, families and children• Therefore more people would buy it

o It stands out among other magazine covers due to the deep purple sky and white font

o It is a fun, exciting and memorable magazine cover, therefore readers would not forget about it and tell their friends• This would increase the magazine’s popularity

Why Should You Choose It?• As a business, you’re looking for big ideas that will improve

your popularity, even and especially if it includes taking risks.

• My image is perfect for your corporation because:o It appeals to all types of people

• This increase the amount of people who would buy the final product o It meets the brief, therefore there is no chance of it being irrelevanto It is memorable

• No one would forget the image and therefore you company

• My image fits the success criteria:o It is size A4o It is of high qualityo It appeals to all family members—children and parents/adultso It is realistic to the desired extent, as it is also eyecatching