digital marketing brochure seoskills

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Page 1: Digital marketing brochure seoskills

+91 9010617222

[email protected]

www.seoskills.in

Normal Track: 45 Hrs

certified digital marketing

executive programme

Page 2: Digital marketing brochure seoskills

• 1.5 Lakhs Jobs in India 2016- 2017 Times of India News

• SEO Analysts are high paying jobs Economictimes

• Digital India Reports 80% of companies depends on online marketing

• Digital marketing managers are paid 82% higher salary (indeed)

press news 2016 - 2017

Highlights from the Social Beat Digital Marketing Industry Report 2016:

• Brand Awareness & Lead Generation are the primary goals for most brands

• Measuring ROI from digital marketing is the biggest challenged faced

• 87% brands leverage digital & 38% of them allocate 1/3rd budget to digital marketing

• Facebook & Google are still the most popular digital marketing channels

about usSEO SKILLS was founded as a digital marketing & branding academy which provides high quality training on traditional branding and internet marketing using the different IT channels and tools available. We are based in Hyderabad, India, serving our clients with full dedication since our inception. Our main objective is to help address the increasing need for certified internet marketers with communication and marketing professionals for each industry all over the world.

Why To Choose Us ?We provide training on latest technologies.The courses offered are in great demend and considerably increase your chances of getting a great job.

our visionSEO SKILLS is the academy that comes with a clearer vision to communicate the best and high quality education and learning on branding domains and internet marketing. We are passionate regarding teaching that we’ve been in the industry for over 10 years and we continuously work hard so we can effec-tively upgrade our skills to provide the greatest knowledge and service to our students.

Page 3: Digital marketing brochure seoskills

course curriculum

1. Digital Marketing landscape

2. web technologies overview

3. Search Engine Optimization

• What is Digital Marketing• ROI on Digital marketing vs Traditional marketing• Careers inin Digital Marketing Domain• land scape of web Technologies in Digital marketing

• HTML• CSS• Java Script• Wordpress

Evolutions of Search Engines and History On Page OptimizationOff Page OptimizationGoogle Search ConsoleGoogle AnalyticsLocal SEOSEO Auditing and Reporting Tools

course curriculum course curriculum

1. Digital Marketing landscape 3. Search Engine Marketing

4. Social Media Marketing

2. web technologies overview

3. Search Engine Optimization

• What is Digital Marketing• ROI on Digital marketing vs Traditional marketing• Careers inin Digital Marketing Domain• land scape of web Technologies in Digital marketing

• What is SEM? Why Google AdWords?• How does the AdWords auction work?• AdWords Terminologies• AdWords Account Structure• Keyword Research, Planner (Demo), Match Types• Writing Ads, Basic Policies• Landing Page• Campaign Settings• Bidding & Budget• Introduction to Display• Display Targeting• Display Planner (Demo)• Ad Gallery (Demo) & Ad Formats• Introduction to Conversion Tracking

• HTML• CSS• Java Script• Wordpress

Evolutions of Search Engines and History On Page OptimizationOff Page OptimizationGoogle Search ConsoleGoogle AnalyticsLocal SEOSEO Auditing and Reporting Tools

• Why do we need Social Media?• Facebook Marketing• YouTube Marketing• Google Plus Optimization• Linkedin for Business and Jobs• Twitter for Business• Reddit,slideshare and Pinterest

Free modules:• Google Adsence• Google Analytics• Google Drive• Adobe Photoshop• Adobe Premier