digital homesteading: roi of digital media
DESCRIPTION
Learn how you can homestead your own digital frontier by learning how to effectively measure ROI. This presentation looks at how many people use digital media, how to be remarkable online and how to measure actions using goals and funnels on Google Analytics.TRANSCRIPT
Digital Homesteading:The ROI of Digital Media
Scott D. Meyer@9Clouds#siouxlandsocialText 9CLOUDS to 68398
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Which tools to use and how to use them. #siouxlandsocial
Digital literacy:
brofoundersScott and John Meyer
9 CLOUDSDigital marketing & education
Improve digital literacy
Teach | Audit | Market
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What is ROI?
(Gain from investment - Cost of investment) / Cost of investment
($5000 - $3500) / $3500 = 43%
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Set Goals and Values
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Set Goals and Values
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Funnel Visualization
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Traffic Source
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Create your hub and spokes1
Audit2
Tell 10 people, Use 3 times3
Measure4
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Additional resources
Additional resources5
9clouds.com/resources9CLOUDS to 68398
