diamond clothing
TRANSCRIPT
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PRESENTER
FARAH NAJWA BINTI ASNAN
NURUL NASIRAH BINTI NOMAN
IZATUL AINI BINTI AYOB
NADHIRAH BINTI SALEHUDDIN
AISHAH BINTI MOHAMAD ZAFIR
NAJWA BINTI MISRI
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ORGANIZATIONAL CHART
DIRECTOR
FARAH NAJWA BINTIASNAN
HUMAN RESOURCEMANAGER
NADHIRAH BINTISALEHUDDIN
FINANCIAL MANAGER
AISHAH BINTIMOHAMAD ZAFIR
MARKETINGMANAGER
NAJWA BINIT MISRI
IT MANAGER
IZATUL AINI BINTIAYOB
ASSISTANTDDIRECTOR
NURUL NASIRAHBINTI NOMAN
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INTRODUCTION
Diamond clothing is a clothing brand
that purely focusing on helping
students of UiTM Kampus BandarayaMelaka (KBM) and to ease them
finding their corporate attire and
other UiTM merchandise. Diamond
clothing was founded in 2013 by a
group of young entrepreneurs.
Diamond means unbreakable and it
defines the friendship of these
entrepreneurs.
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MISSION AND VISION
MISSION
-Nurture students of UiTM to wear
corporately and always wear proper attire.
VISION
-Encourages students to instill theprofessionalism in their daily life to prepare
for work environment.
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OBJECTIVE
To facilitate students to make orders for
corporate clothes, t-shirts and accessories.
To nurture students to wear proper attire
To ease them finding corporate attire, t-shirts
and accessories of UiTM Melaka KampusBandaraya
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PRODUCTS OFFERED BY
DIAMOND CLOTHING
CORPORATE SHIRT LANYARD T-SHIRT BUTTON BADGE
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BUSINESS MODEL
VALUE PROPOSITION
-The easiest ways for students to find their needs
-Services that gathers all associations corporate
shirts, t-shirts and accessories. REVENUE MODEL
-Sales revenue model : a company derivesrevenues by selling product and services.
-Advertising revenue model - make an advertisingof other company in our website
-Affiliate revenue model a company make acollaboration with the supplier
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BUSINESS MODEL
MARKET OPPORTUNITY
-Marketspace: UiTM (Melaka) Kampus
Bandaraya.-Target Segmentation : Students from
different program.
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BUSINESS MODEL
COMPETITIVE ENVIRONMENT
-Direct competitors eg : ERA GEMILANG
Company that sell products and services
that are very similar and in the samemarket segmentation.
COMPETITIVE ADVANTAGE
-First-mover advantage - being the first
company that gather all association
corporate shirts, t-shirts and accessories.
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BUSINESS MODEL
ONLINE ADVERTISEMENT
-Banner Advertising :
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BUSINESS MODEL
ORGANIZATONAL DEVELOPMENT
-Director : make a decision issues that had beendiscussed by top management
-Assistant director : assist director to make a
decision-Human Resource Manager : focus on the humanrelated work force
-Financial Manager : manage the financial of thecompany
-Marketing Manager : plan how to market companyproduct
-IT Manager : upgrade website and information
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CONCLUSION
As a conclusion, we ensure the best quality for our
beloved customer with in the shortest time and suitable
price. We are on our ways to make Diamond Clothing
market covered the whole branches of UiTM in order tomakes everything as simple as one, two an three for
students.
So, lets visit our websitewww.diamondclothingdc.wix.com/diamondclothing