designing social media for social change

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DESIGNING SOCIAL MEDIA FOR SOCIAL CHANGE Jeremy Beaudry UArts + Action Mill ISEA 2009 - Saturday, Aug. 29, 2009

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Presentation given at ISEA2009 by Prof. Jeremy Beaudry (Multimedia, The University of the Arts in Philadelphia). More information at http://teach.boxwith.com/socialmedia

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Page 1: Designing Social Media for Social Change

DESIGNING SOCIAL MEDIAFOR SOCIAL CHANGE

Jeremy Beaudry UArts + Action Mill

ISEA 2009 - Saturday, Aug. 29, 2009

Page 2: Designing Social Media for Social Change

How can we reimagine civil discourse in the context of

social media and networked communication?

Page 3: Designing Social Media for Social Change

Posted by obamazombie 05:15 AM, 02/26/2009Wow Obama is amazing and on top of this he will half the debt by 2013! Of course the mindless Philly Democrats and their impressive political insight will believe this.

Posted by ej 07:04 AM, 02/26/2009Why can't people get their own healthcare insurance? If you get a good education and work hard, it is pretty easy to get your own healthcare insurance. The government should only provide Healthcare Insurance for the elderly and the handicapped, not 25 year old kids that drive around in $25,000 Mustangs and vacation in the Bahamas. Plus, pretty soon Obama is going to run out of rich people to tax…

Posted by remucho 08:07 AM, 02/26/2009Just keep printing that money till it becomes worthless!!! What a transparent delusion this country has become!!

Posted by phillygrlinfl 08:18 AM, 02/26/2009Voting Democratic is like being addicted to crack, you feel good for the moment then it ruins your life!

Posted by yescadog 09:29 AM, 02/26/2009Phillygrlinfl. Sounds like you know first hand.. Crackhead. The last eight years left us in great shape. Thank god more people dont think like you or we would be in even worst shape. Our former republican president inherited a billion dollar surplus eight years ago, and left us with a trillion dollar deficit. That is almost impossible to do. Unless your a Bush

Source: “Obama will seek $634B for health,” Philadelphia Inquirer, online comments, 26 February 2009.

The public sphere is an

increasingly polarized space.

Page 4: Designing Social Media for Social Change

The Think Tank that has yet to be named

Page 5: Designing Social Media for Social Change

The Action Mill: Enough Fear

Page 6: Designing Social Media for Social Change

OBJECTIVES

• We want to learn more about human

interaction (online and offline)

• We want to create structural changes (as

opposed to merely tweaking existing tools)

• We want to build environments that

encourage civil debate, disagreement, and

divergent perspectives

Page 7: Designing Social Media for Social Change

The Partner Game

Page 8: Designing Social Media for Social Change

A Criteria for Civil Discourse*

• civility

• reciprocity

• respect

• sustained engagement

• justifiable assertions

* Janssen, Davy, and Raphaël Kies. “Online Forums and Deliberative Democracy: Hypotheses, Variables and Methodologies.” E-Democracy Center: e-Working Papers 2004/01. 16 March 2009 <http://edc.unige.ch/edcadmin/images/onlineforums.pdf>.

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Omegle

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IM Group Chat Experiments

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group IM chats

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The NIMBY Game

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Neighbors Allied forthe Best Riverfront

&

Casino Free Philadelphia

Page 24: Designing Social Media for Social Change

Moving Forward

Jethro HeikoThe Action Mill

Nick JehlenThe Action Mill

Ona KrassUArts

Alie ThomerUArts

Hunter AugeriUArts

Page 25: Designing Social Media for Social Change

Thank You

Social Media for Social Change

http://teach.boxwith.com/socialmedia

Jeremy Beaudry

Asst. Professor, Multimedia

The University of the Arts

Philadelphia, USA

[email protected]

The Action Mill

http://www.actionmill.com