design sprint workshop @umn skystar venture
TRANSCRIPT
Design Sprint1-Day Workshop
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This workshop is not to teach you how to design,
but to problem solving using design thinking
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Design is a process
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Braun 1960s
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Its not like you can suddenly come up with
a great products just like that
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Research - Ideation - Prototype
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What kind of research?
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Customers need to fire something before they can hire your product
Ash Maurayahttp://leanstack.com/customers-need-to-fire-something-before-they-can-hire-your-product/
Design Sprint Method
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#1 - Getting to Know Your Targeted User
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jobs to be done or things they are trying to do
Needs
insight on their condition or something that make them do the job
Motivation
what are the things that user hire/use/do/go to in order to get the job done
Competitor
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Reframe your insight into several problem statement
Design Sprint Method
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#2 - Exploration & Unification
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Individually, sketch at least 3-5 radical ways to meet your user’s needs.
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Share your solution to your teammates
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Can the ideas solve the problem?
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Ok now, put the ideas aside for a moment and pick 1 more problem
statement
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Individually, sketch at least 3-5 radical ways to meet your user’s needs.
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Share your solution to your teammates
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Can the ideas solve the problem?
Design Sprint Method
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#3 - Prototyping & Roleplaying
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As a team, refine the most voted solutions by combining other complementing ideas
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Create a test scenario where your solution can prove it’s optimal effectiveness
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Who are you? What do you want to do?
Where are you now? When is this scenario happened?
https://youtu.be/GrV2SZuRPv0
Paper Prototype
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Create a paper prototype that will represent your product during the test
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What you need to prepare for the user test
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establish credibility, open minded, actively shape the interview, encourage stories
Interviewer
know well how the product works, give the prototype live
Wizard of Oz
write all the test subject feedback, consider body language, sense explicit and implicit
Note Taker
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What works? What could be improved? Questions? Ideas?
Test agenda:
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Iterate the prototype one more time from the test feedback
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Great job everyone!
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http://www.bbc.co.uk/blogs/internet/entries/60392136-1685-39c4-84bc-b8b2f54f6556
Design Sprints at the BBC
https://robots.thoughtbot.com/the-product-design-sprint
The Product Design Sprint
http://leanstack.com/blog/
Articles About Running Lean
https://medium.com/@erikdkennedy/7-rules-for-creating-gorgeous-ui-part-1-559d4e805cda
7 Rules for Creating Gorgeous UI (Part 1)
https://sites.google.com/site/design39campus/guiding-principles/design-thinking
Articles About Design Thinking
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Question time!