deception, propaganda & epistemology on the anti-social web

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AoIR14 Conference – Denver, CO October 25, 2013 Jessie Daniels, PhD CUNY-Graduate Center and Hunter College Deception, Propaganda & Epistemology on the Anti-Social Web

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The Internet enables new discursive strategies that are simultaneously deceptive, difficult to detect and potentially effective at eroding the epistemological foundation of progressive political action. I examine online deception used by white supremacists, anti-abortion activists, and climate change deniers as a way to explore epistemology in the digital era. Specifically, I examine the strategy of cloaked sites. Avowed white supremacists have, since the early days of the popular Internet, owned the URL MartinLutherKing dot org, which appears to be a tribute page but is in fact, a form of white supremacist rhetoric intended to undermine civil rights. Anti-abortion activists use cloaked sites such as Teen Breaks dot com to exhort young women about the dangers of so-called “post –abortion syndrome,” a pro-life rhetorical strategy disguised as a medical diagnosis. And, climate change deniers, often backed by corporate interests such as the coal industry, launch cloaked sites like Americans for Balanced Energy Choices to challenge facts of global warming. I argue that the struggle across a range of issues over “truth,” and “facts” are ultimately epistemological questions that are raised by the digital era.

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Page 1: Deception, Propaganda & Epistemology on the Anti-Social Web

AoIR14 Conference – Denver, COOctober 25, 2013

Jessie Daniels, PhDCUNY-Graduate Center and Hunter College

Deception, Propaganda & Epistemologyon the Anti-Social Web

Page 2: Deception, Propaganda & Epistemology on the Anti-Social Web

@JessieNYC#ir14

@JessieNYC #ir14

Page 3: Deception, Propaganda & Epistemology on the Anti-Social Web

The first page of search engine

results@JessieNYC #ir14

Page 4: Deception, Propaganda & Epistemology on the Anti-Social Web

@JessieNYC #ir14

Page 5: Deception, Propaganda & Epistemology on the Anti-Social Web

<cloaked sites> : disguise authorship in order to conceal political agenda

@JessieNYC #ir14

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@JessieNYC #ir14

Page 7: Deception, Propaganda & Epistemology on the Anti-Social Web

<cloaked sites> : examples of deception & propaganda with features that are unique to the web

@JessieNYC #ir14

Page 8: Deception, Propaganda & Epistemology on the Anti-Social Web

@JessieNYC #ir14

Page 9: Deception, Propaganda & Epistemology on the Anti-Social Web

<cloaked sites> : used by individuals, social movements, corporate interests

@JessieNYC #ir14

Page 10: Deception, Propaganda & Epistemology on the Anti-Social Web

“Yeah, because the site itself, it says, ‘Martin Luther King dot org’ so I guess they’re dedicated to

that.” (study participant, age 18)

@JessieNYC #ir14

Page 11: Deception, Propaganda & Epistemology on the Anti-Social Web

“I actually have never, I think, in my life gone to like the third

page, or the second page, because I just stop at the first page…because I mean, there

must be a reason why everything’s on the first page

and the rest of the stuff is later.”

(study participant, age 16)

@JessieNYC #ir14

Page 12: Deception, Propaganda & Epistemology on the Anti-Social Web

evaluating pairs of websites

@JessieNYC #ir14

Page 13: Deception, Propaganda & Epistemology on the Anti-Social Web

The Racial Politics of “Bias”

@JessieNYC #ir14

Page 14: Deception, Propaganda & Epistemology on the Anti-Social Web

“Well, you know, in looking at this site, it appears to be created by his widow, or his

family, so, it could be biased.”

(study participant, 17)

@JessieNYC #ir14

Page 15: Deception, Propaganda & Epistemology on the Anti-Social Web

“Two Sides to Everything”

@JessieNYC #ir14

Page 16: Deception, Propaganda & Epistemology on the Anti-Social Web

“I mean, I don’t think I would disagree with it. I’m sure there are some slaves that were treated

well. So, I can understand their point of

view. There’s always two sides to everything.”

(study participant, age 17)

@JessieNYC #ir14

Page 17: Deception, Propaganda & Epistemology on the Anti-Social Web

<anti-abortion cloaked site>

@JessieNYC #ir14

Page 18: Deception, Propaganda & Epistemology on the Anti-Social Web

@JessieNYC #ir14

Page 19: Deception, Propaganda & Epistemology on the Anti-Social Web

@JessieNYC #ir14

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“complications for girls”

@JessieNYC #ir14

Page 21: Deception, Propaganda & Epistemology on the Anti-Social Web

“post-abortion syndrome”

@JessieNYC #ir14

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not a medical condition

@JessieNYC #ir14

Page 23: Deception, Propaganda & Epistemology on the Anti-Social Web

rhetorical strategy of the pro-life movement

@JessieNYC #ir14

Page 24: Deception, Propaganda & Epistemology on the Anti-Social Web

@JessieNYC #ir14

Page 25: Deception, Propaganda & Epistemology on the Anti-Social Web

brick-and-mortar “crisis pregnancy centers”

@JessieNYC #ir14

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<climate change denial>

@JessieNYC #ir14

Page 27: Deception, Propaganda & Epistemology on the Anti-Social Web

@JessieNYC #ir14

Page 28: Deception, Propaganda & Epistemology on the Anti-Social Web

“Americans for Balanced Energy Choices”

@JessieNYC #ir14

Page 29: Deception, Propaganda & Epistemology on the Anti-Social Web

@JessieNYC #ir14

Page 30: Deception, Propaganda & Epistemology on the Anti-Social Web

@JessieNYC #ir14

Page 31: Deception, Propaganda & Epistemology on the Anti-Social Web

@JessieNYC #ir14

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<my argument>

@JessieNYC #ir14

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<epistemology>

@JessieNYC #ir14

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how we know what we say we know

@JessieNYC #ir14

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@JessieNYC #ir14

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@JessieNYC #ir14

Enlightenment notions of ‘truth’ rooted in empiricism and rationalism have been the cornerstone of racist culture, ideology and ‘science.’

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@JessieNYC #ir14

Enlightenment notions of race, racism and slavery were foundational to Ivy League institutions in the U.S.

Page 38: Deception, Propaganda & Epistemology on the Anti-Social Web

@JessieNYC #ir14

Page 39: Deception, Propaganda & Epistemology on the Anti-Social Web

<political struggle over knowledge>

@JessieNYC #ir14

Page 40: Deception, Propaganda & Epistemology on the Anti-Social Web

@JessieNYC #ir14

“Social movements in the Information Age

are essentially mobilized

around cultural values...

[and seek] to seize

the power of the minds, not

state power.”~ Manuel Castells, 1997

Page 41: Deception, Propaganda & Epistemology on the Anti-Social Web

individuals

social movements

corporate interests

@JessieNYC #ir14

Page 42: Deception, Propaganda & Epistemology on the Anti-Social Web

@JessieNYC #ir14

Page 43: Deception, Propaganda & Epistemology on the Anti-Social Web

affordances become deceptions

@JessieNYC #ir14

Page 44: Deception, Propaganda & Epistemology on the Anti-Social Web

on the anti-social web, URLs are propaganda tools

@JessieNYC #ir14

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@JessieNYC #ir14

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@JessieNYC #ir14

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@JessieNYC #ir14

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@JessieNYC #ir14

truth v. truthiness = impasse

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@JessieNYC #ir14

Page 51: Deception, Propaganda & Epistemology on the Anti-Social Web

<new technologies require new epistemologies>

@JessieNYC #ir14

Page 52: Deception, Propaganda & Epistemology on the Anti-Social Web

Thank you!

@JessieNYC

@JessieNYC #ir14