data analytics workshop @iiit bangalore
TRANSCRIPT
Why to enter into Data Analytics/Science?
2.5 *1018 Bytes of data generated everyday (--IBM)
150,000 Shortage of Data Scientists in US alone in
2018 ( -- Mckinsey and Co.)
Roles in Analytics?
• Data Analyst• Data Scientist• Data Engineer
Let’s discuss the differences between Data Analyst and Data Scientist
Where is Data Science Used? Everyday products like :• Google Search Ranking• People You May Know at Facebook• Surge Pricing of Uber• Recommended Products in Amazon• Digital Advertisement Targeting• Potential Matches on Tinder• Apple’s Siri on Iphones
Yammer ($1.2Bn Acquisition by Microsoft)
Yammer is a social network for communicating with coworkers. Individuals share documents, updates, and ideas by posting them in groups.Think of it like Facebook for Work. Yammer has web,mobile and tablet apps.
Prior Hypothesis• Holiday• Broken Feature/App• Error in Data Recording Script• One Time Marketing Event• Etc…
Further ExplorationIt seems the issue is with the mobile app related to long-time user retention. Possible issues can be:
1. Mobile app has become too heavy with new features and it crashes2. Re-engagement Emails that were sent for retaining users are not
been viewed on mobile clearly3. A bug in recording data in mobile 4. Etc …