customer validation platform executive overview · customer validation programs, objectives, and...

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CUSTOMER VALIDATION PLATFORM EXECUTIVE OVERVIEW

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Page 1: Customer Validation Platform Executive Overview · Customer Validation programs, objectives, and methodologies. Offers multiple integration points including single sign-on (SSO) and

CUS TOMER VALIDATION PL ATFORM

EXECUTIVEOVERVIEW

Page 2: Customer Validation Platform Executive Overview · Customer Validation programs, objectives, and methodologies. Offers multiple integration points including single sign-on (SSO) and

KEY CENTERCODE FACTSA hosted full-cycle Customer Validation platform including panel, targeted recruitment, feedback collection, project management, and analytics capabilities.

Designed to scale to virtually any size program, while adapting to a diverse range of Customer Validation programs, objectives, and methodologies.

Offers multiple integration points including single sign-on (SSO) and defect tracking, along with a range of API capabilities for additional requirements.

Includes comprehensive training, support, and access to targeted testers from Betabound, Centercode’s international tester community.

www.centercode.com | 2

Page 3: Customer Validation Platform Executive Overview · Customer Validation programs, objectives, and methodologies. Offers multiple integration points including single sign-on (SSO) and

Dedicated Beta Portal Project Templates Targeted Recruitment

Feedback Scoring Feedback Engine Participant Onboarding

Engagement Management Incentive Management Reporting Engine

CENTERCODE AT A GLANCE

www.centercode.com | 3

Page 4: Customer Validation Platform Executive Overview · Customer Validation programs, objectives, and methodologies. Offers multiple integration points including single sign-on (SSO) and

DEDICATED PORTALA globally accessible portal for your team and testers

Fully branded to match your customer experience

A mobile interface offers testers an optimized experience for phones and tablets

Fully hosted, no servers to configure or maintain

Security focused from the group up

www.centercode.com | 4

Page 5: Customer Validation Platform Executive Overview · Customer Validation programs, objectives, and methodologies. Offers multiple integration points including single sign-on (SSO) and

PROJECT TEMPLATESAllows test managers to launch comprehensive projects in minutes

Includes a quickstart template with fully built out best practices Customer Validation tests

Implement and reuse your own learned best practices across your entire organization

www.centercode.com | 5

Page 6: Customer Validation Platform Executive Overview · Customer Validation programs, objectives, and methodologies. Offers multiple integration points including single sign-on (SSO) and

TARGETED RECRUITMENTRecruit highly targeted candidates for every test

Filter by custom criteria including demographics, profession, and technology

Survey candidates for unique project-specific information

Consider past performance with comprehensive user scoring capabilities

www.centercode.com | 6

Page 7: Customer Validation Platform Executive Overview · Customer Validation programs, objectives, and methodologies. Offers multiple integration points including single sign-on (SSO) and

PARTICIPANT ONBOARDINGReduce friction while offering a specific onboarding experience

Execute digital non-disclosure agreements, present key project information, distribute software and product keys

Branch the user path based on custom business rules

www.centercode.com | 7

Page 8: Customer Validation Platform Executive Overview · Customer Validation programs, objectives, and methodologies. Offers multiple integration points including single sign-on (SSO) and

FLEXIBLE FEEDBACK ENGINECollect the exact customer feedback you need to meet any test objective

Includes templates for bug reports, feature requests, and open discussions

Match your own workflow and push feedback into your existing systems

Offers collaborative discussions, voting, and peer feedback review

Efficiently manage duplicate feedback via predictive matching

Automate feedback management with custom business rules

www.centercode.com | 8

Page 9: Customer Validation Platform Executive Overview · Customer Validation programs, objectives, and methodologies. Offers multiple integration points including single sign-on (SSO) and

FEEDBACK IMPACT SCORINGScore tester feedback based on frequency and key attributes

Focus on the feedback that matters most via prioritized feedback reports aligned with your goals

Segment feedback by any criteria (geography, target market, type, etc.)

Maximize impact by channeling feedback to the right people

www.centercode.com | 9

Page 10: Customer Validation Platform Executive Overview · Customer Validation programs, objectives, and methodologies. Offers multiple integration points including single sign-on (SSO) and

ENGAGEMENT MANAGEMENTEasily monitor real-time user activity including all forms of tester engagement

Review participation broken down by any user criteria

Build rules to proactively engage users automatically based on real-time participation

www.centercode.com | 10

Page 11: Customer Validation Platform Executive Overview · Customer Validation programs, objectives, and methodologies. Offers multiple integration points including single sign-on (SSO) and

INCENTIVE MANAGEMENTAccurately determine top performers automatically via engagement scoring

Automatically distribute rewards to top testers based on performance

Reward participants based on achieving qualitative objectives (“Verified Original Critical Bugs”)

www.centercode.com | 11

Page 12: Customer Validation Platform Executive Overview · Customer Validation programs, objectives, and methodologies. Offers multiple integration points including single sign-on (SSO) and

DYNAMIC REPORTING ENGINEGenerate custom reports for any aspect of your test including profile, feedback, engagement, downloads, and more

Build chart, widget, geographic, spreadsheet, or document reports

Automatically distribute reports to team members, stakeholders, and executives

Tightly integrated into Centercode feedback and user management systems

Easily export and embed all results

www.centercode.com | 12

Page 13: Customer Validation Platform Executive Overview · Customer Validation programs, objectives, and methodologies. Offers multiple integration points including single sign-on (SSO) and

KEY CENTERCODE BENEFITSCut your recruitment and testing periods in half

Lower costs by generating more feedback from fewer testers

Reduce the risk of exposing confidential pre-release information

Stop critical feedback from falling through the cracks

Generate highly actionable prioritized feedback

www.centercode.com | 13

Page 14: Customer Validation Platform Executive Overview · Customer Validation programs, objectives, and methodologies. Offers multiple integration points including single sign-on (SSO) and

UNIQUE ADVANTAGESDesigned for Customer Validation - greatly reduces your time investment

A Secure System - enforces participant confidentiality

Highly Flexible - adapts seamlessly to your objectives and processes

Targeted Recruiting - increases feedback accuracy

Collaborative - increases participation and feedback quality

Centralized - reduced friction increases engagement

Integrated - increases internal adoption of beta program

www.centercode.com | 14

Page 15: Customer Validation Platform Executive Overview · Customer Validation programs, objectives, and methodologies. Offers multiple integration points including single sign-on (SSO) and

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