customer service

14
Customer Service in Selling

Upload: d-casey-robertson

Post on 06-May-2015

168 views

Category:

Documents


0 download

DESCRIPTION

Marketing 6621

TRANSCRIPT

Page 1: Customer Service

Customer Service in Selling

Page 2: Customer Service

Customer Service

vs

Page 3: Customer Service

Customer Service

The Function a department or a role of an organization that responds to complaints from customers

Page 4: Customer Service

Customer Service

The Process an attitude that customer satisfaction always comes first

This is customer service in selling

Page 5: Customer Service

Competitive

Edge

How can customer service help to beat the competition?

Page 6: Customer Service

Customer Service can be the equalizer between Product quality and price

Page 7: Customer Service

Customer Service means different things to different customers.

Customer Service Influences

Based On: Experience Word-of-Mouth

Advertising Personality

Page 8: Customer Service

How does customer service increase profits for the business?

Customer Service Benefits

Builds Customer Loyalty

Generates New Customers

Page 9: Customer Service

Pre Sale Customer Service

Page 10: Customer Service

Pre Sale

Suggest Sales

Product Information

Promises

Page 11: Customer Service

Post Sale Customer Service

Page 12: Customer Service

Post Sale

Order Processing & Shipping

Installation

Warranty Issues

Maintenance

Credit/Financing

Tech. Support

Page 13: Customer Service

Increasing

Customer

Activity

Page 14: Customer Service

Increasing Customer Activity

Solicit Feedback

Prompt

Keep In Touch

Attitude